What is personal pricing?
Asked 3 years ago
How does personalized pricing strategy work in a Shopify store?
Eric Walls
Monday, January 31, 2022
Personal or personalized pricing is a technique to understand customers, their behavior, actions, and characteristics. Thus, the retailer can reward them accordingly. To make the personalized strategy work on Shopify:
- Slow down and don't overload clients with information impacting the pricing.
- Introduce them to other items at a suitable price after knowing their purchase price.
- Examine when consumers need products. Combine this data with your ideal customer and product positioning data.
- Tell them that you want to assist them in obtaining the best products at the best price.
Customers will accept customized pricing if they benefit from engaging with you.
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