UpPromote Review (2023): Pricing, Features, Integrations, & More!
Updated May 4, 2023.
Our team tests eCommerce apps and publishes reviews that are unbiased and not influenced by payments we receive from some of the app developers.
The global affiliate marketing industry is worth more than $17 billion, with 20% of brand marketers reporting that affiliate marketing is their leading customer acquisition channel. What exactly is affiliate marketing? It's a performance-based marketing strategy where the online retailer pays a partner—or affiliate—a commission for driving traffic or sales to their store.
But starting and running an affiliate program is not a simple task. Business owners have to find the right affiliates, monitor and track their performance, manage complicated commission payments, and more. UpPromote is one of Shopify's top apps for affiliate marketing, providing a selection of tools and features to help e-commerce merchants start and manage effective affiliate marketing campaigns.
Our review includes a description of UpPromote's features, benefits and shortcomings, pricing structure, and other info to help you decide whether this is an app worth investing in for your e-commerce store.
» Sales-boosting tools come in various forms. Check out some more leading sales apps
Pros
- Robust analytics tools
- Integration with major e-commerce platforms
- Customizable affiliate campaigns
- User-friendly interface
Cons
- Higher pricing than some competitors
- Free plan is limited
Best For
UpPromote is a useful app for any Shopify store owner looking to launch or run an affiliate marketing program. It's suitable for most types of retail and small, medium, and large businesses alike, as it has a variety of customization options. UpPromote also has several plans to choose from, so you can get the services you need to suit the size and complexity of your affiliate program.
What's more, the Enterprise Package can be tailored to your exact needs, but you'll first need to get in contact with the UpPromote team to discuss the logistics and pricing.
Overview of Features
Affiliate Recruitment
To find affiliates, UpPromote uses a referral link creation tool and an affiliate referral form that you can tailor to your needs. They also boast the UpPromote Marketplace, providing a community of affiliates who can be contacted directly to sign up for the program. With the app, you can also effortlessly create a customizable rewards and discounts system to encourage customer referrals.
Campaign Customization
You can use UpPromote to easily customize your marketing program to suit your requirements. Choose from a variety of themes, visuals, content, and targeting choices to make your campaigns unique. What's more, the registration page, affiliate account, email templates, affiliate links, and promotional resources can all be customized. You can even run A/B testing using UpPromote to find the campaign variants that work best.
Campaign Management
UpPromote's campaign management function makes it simple for users to control their affiliate marketing programs. Users can select commission rates, create various coupons and links, and monitor the effectiveness of their campaigns in real time. The platform offers email and in-app chat for communicating with affiliates and distributing marketing materials to them. It also provides tools for automating campaign tasks and processes.
Rewards & Payments Programs
Merchants can encourage their affiliates to maximize their marketing efforts thanks to UpPromote's rewards scheme. To motivate affiliates to work more and earn more, the program offers various reward categories, including bonuses and gifts, depending on performance and sales. The commission structure can be calculated and implemented automatically, and you can also pay affiliates automatically through PayPal using a personal or business PayPal account.
Analytics Tools
You can track your team's performance and make strategic decisions with UpPromote's robust analytics and reporting tools. You can easily see how your team is doing and pinpoint areas for development with the help of in-depth data on clicks, orders, sales, and commission. Additionally, you can quickly check the top performers and most frequently recommended products thanks to the report's convenient visuals and graphs.
» Take a look at these great analytics apps if you want further business insights
Plans & Pricing
To meet the demands of different businesses, UpPromote has four distinct pricing tiers, with one free plan and three paid plans to choose from. UpPromote offers a 14-day free trial and a 17% discount on annual subscriptions.
- Free The Free Plan comes with configurable affiliate signup forms, tracking via affiliate links or coupons, automatic email templates, marketplace listing, analytics, and multilingual support.
- Growth The Growth Plan offers tools for turning customers into affiliates, discovering affiliates on the market, managing several programs, receiving payments using store credit, and chatting with affiliates.
- Professional The Professional Plan has features like multi-level marketing, product analytics, auto-generating coupons, auto-tier commission, and more than 10 other features.
- Enterprise The Enterprise Plan offers unlimited referrals, multi-store support, Partial.ly integration, and custom development, in addition to everything in the Pro plan.
Integrations
The app integrates with several popular platforms and apps, including:
- PayPal: With PayPal, you can pay affiliates directly and automatically.
- Partial.ly: This integration allows you to easily track orders that have been partially paid.
- Email Services: You can sync your affiliate list with your Klaviyo, MailChimp, or Omnisend account for more effective email marketing campaigns.
- Subscription Order Services: You can track your subscriptions more efficiently from Appstle Subscriptions, Recharge, or Bold Subscriptions.
- Shopify Apps: These include EPROLO, GemPages, PageFly, ReConvert, Transcy, TinyIMG, SEO Booster, AVADA, and several others.
Usability
On the whole, UpPromote is flexible and user-friendly, with an intuitive and easy-to-navigate interface. It interacts well with well-known platforms, payment systems, and apps. Setup was a breeze for us, taking only a few minutes. What helped the installation and setup process was well-structured onboarding tools and a checklist to get started. No coding or specialized tech knowledge is needed for the setup and use of the app.
One point to consider is that there are a wide variety of settings to choose from, so it might be a slight learning curve for those who are new to affiliate marketing.
Support
The support offered by UpPromote is substantial and definitely met our needs as new users of the app. There is 24/7 live chat support, although there may be a waiting time. Having said this, the Enterprise Plan comes with prioritized support, so customer service is almost immediate.
In addition to this, UpPromote offers a sizeable resource library that includes articles, blogs, and video tutorials. There is also a YouTube channel with instructional videos and a dedicated Facebook community.
Up Your Marketing Game With UpPromote
With a variety of features, integrations, and pricing options to fit businesses of all sizes, UpPromote is a potent affiliate marketing management tool. It's a fantastic solution for stores trying to grow their affiliate programs because it has easily configurable and manageable campaigns, extensive customization options, and in-depth analytics.
The platform's usability and feature set make it a good option for businesses looking to step up their marketing game, but you may want to consider opting for a paid plan to get the most out of the app.
» Looking for more ways to rev up your marketing? Take a look at these top marketing apps