MailChimp Review - Pros & Cons, Pricing, and Integrations

ActiveCampaign Review (2025): Pricing, Integrations, Support and More!

E-commerce is a highly competitive industry, and more and more businesses are looking to automate their processes to keep up. As a result, the popularity of recent platforms such as ChatGPT and Bard has increased, bringing the revolutionary powers of AI to the forefront. If you run an e-commerce business and haven't yet thought about automating, then you should do so quickly or risk being left behind! ActiveCampaign Email Marketing is a powerful marketing automation solution with over 180,000 active users. The app functions similarly to hiring staff that manages customer relationships, sales engagement, and marketing for your e-commerce store. It provides robust tools needed to automate your revenue-driving processes via sign-up forms, email automation (welcome messaging and abandoned cart), email campaigns, SMS messaging, and a whole bunch of other features, including a scalable CRM that makes it suitable for just about every type of e-commerce business. What is ActiveCampaign Best For? ActiveCampaign is targeted primarily at B2B businesses but with its scalable CRM, it is also suitable for B2C e-commerce stores as well. It is ideal for anyone involved in industries such as SaaS, technology, consultancy, real estate, insurance, and manufacturing. More specifically, it can help growing businesses with scaling, so if you already have an existing customer base, ActiveCampaign is a great app to use for decreasing costs and increasing efficiency. ProsTons of integration optionsProvides a body of knowledge to assist first-time usersMany different pricing plansScalable CRMRobust & proven softwareConsCan be pricey if you want all optionsSome users may find tricky to navigate We feel it gets the balance just right between a CRM that is too big and clogged up with useless features, and a CRM that is too small and basic. With ActiveCampaign, e-commerce merchants will find a near-perfect solution for a hands-off approach to sales engagement, customer relations, and email marketing. Features Overview The app is loaded with features that help set it apart from competitors like Salesforce and Mailchimp. This includes but is not limited to automatically recommending new products to customers based on purchase history, sending reminders for abandoned carts, and offering personalized deals based on events such as birthdays. Other useful features of the app include: 500+ Fresh Automation Recipes: Pick from hundreds of pre-built revenue-driving market automations such as welcome series and abandoned carts.Costless Account Support and Migration: ActiveCampaign helps you migrate your account from a previous software provider to the app seamlessly. The app also provides one-to-one support and strategy sessions to help grow your business.Drag-and-drop Landing Page Builder: You can create compelling landing pages that are tailored and relevant to your customer segments.Contact Management and Segmentation: Organize and segment your contact lists based on various criteria such as demographics, behaviors, interests, and interactions and send highly targeted and personalized messages to different segments of your audience.CRM and Sales Automation: Manage customer profiles, track interactions, and capture valuable customer data. Also provides lead scoring, contact and deal management, sales automation, and pipeline management features to streamline your sales processes.Website Tracking: Track visitor behavior on your website and trigger relevant automated campaigns based on their actions. You can also personalize your website content and messages based on individual contact data.SMS Marketing: Send personalized text messages to your subscribers. ActiveCampaign's SMS support can also be integrated into your automation workflows to reach customers through multiple channels. ActiveCampaign Pricing & Plans The app offers a 14-day free trial that gives access to 900+ pre-built integrations inclusive of Shopify as well as pre-built marketing automation recipes. The full range of pricing plans is available on ActiveCampaign's website but for Shopify specifically, there are two options: a marketing plan and a bundle plan. Marketing The marketing plan focuses on giving you email and marketing automation capabilities. Bundles The bundle option can give you marketing automation and sales CRM functionality. ActiveCampaign Integrations Integrations work seamlessly with many existing platforms to help businesses upgrade on their existing systems for better performance. In total, ActiveCampaign offers over 900 integrations and has over 900 pre-built automation tools for quick ROI. Some of the more useful integrations can be broken down into: CRM: Integrations with popular CRM systems such as Salesforce, Pipedrive, HubSpot, and Zendesk.E-commerce: Leading e-commerce platforms such as Shopify, WooCommerce, Magento, and BigCommerce. Enables users to share data easily for hassle-free synchronization between platforms.CMS: Integrates with popular content management systems like WordPress, Drupal, and Joomla.Webinar Platforms: Including Zoom, GoToWebinar, and WebinarJam.Google Tools: Google Analytics and Google Tag ManagerLead Generation: ActiveCampaign integrates with OptinMonster, Leadpages, and Unbounce.Social Media: Direct integrations with the best social media platforms, including Facebook, Instagram, and Twitter. ActiveCampaign Usability ActiveCampaign is highly accessible to all users, even if their technical expertise is limited. Visually, it is appealing to look at, with a clean and organized dashboard that gives users a clear overview of their account and key metrics. For functionality, it features an easy to use drag & drop email editor with pre-built content blocks and customizable templates that can be tailored to better fit your customers' preferences. Adding to this, the app also offers a flowchart-style automation builder, which we found simple and effective. It is also easy to import and manage contacts for better audience segmentation and create comprehensive reports with easy-to-understand visualizations. Again we found that ActiveCampaign gets the balance right between pleasing visual design and useful, functional information. » Make your online store stand out with the best store design apps for Shopify ActiveCampaign Support There are a number of different support options that come with the app, including an online database, video tutorials, community forums, and email/chat support. The online database can be found on ActiveCampaign's website and contains sources such as articles, guides, tutorials, and frequently asked questions (FAQs) covering various topics related to using the platform. Users can also find video tutorials that provide step-by-step instructions on how to use different features and functionalities of the platform. A demo can also be requested. The site also features a community forum where users can interact with each other by asking questions, discussing topics, and sharing experiences related to using the App. For a more direct line, ActiveCampaign also offers customer support through email and chat. Take Your Campaign To The Next Level If you're reading this article, chances are you're involved in e-commerce business and if you're involved with e-commerce business, then you should know all about the importance of automating processes and workflows for maximized efficiency. ActiveCampaign offers a great marketing automation solution with a quick and easy setup and proven results. For e-commerce startups, it may not be ideal as the costs might be a bit high without an established customer base, but for any small to medium-sized business looking to expand and scale their operation through automation, ActiveCampaign really is one of the best apps out on the market.

Swipify Review—Pricing, Features, Support, and More!

More and more customers use their mobile devices to access online stores each year. In fact, about 70% of your website visits can come from smartphones. But mobile conversion rates are still less than desktop conversion rates. Why? Because mobile users expect a streamlined, visually stunning, and engaging experience, but many online stores still provide a generic mobile-friendly site only. With Swipify, you can give your mobile customers a unique and memorable experience. This, in turn, can help you gain more purchases, more signups, more time spent on the site, and more loyal customers. What Is Swipify? Swipify is a mobile app designed for store owners who want to improve their customers' shopping experience, particularly for mobile users. With a swiping interface similar to Tinder, customers can easily swipe right to like a product, left to dislike it, and down to add it to their cart. Swipify's AI recommendation engine suggests products to customers based on their likes and dislikes, resulting in longer store visits, more product viewings, and better sales conversions. Additionally, Swipify provides store owners with valuable data on customer preferences, which can help them make informed decisions about their inventory and marketing strategies. Best for Swipify is best suited for Shopify store owners who not only want to make their stores more mobile-friendly but provide their customers with a shopping experience that's more engaging, interactive, and enjoyable in an effort to increase conversions. » Boost your conversions even more with one of the best conversion rate optimization apps ProsEasy setup and onboardingOberlo compatibleFocused on mobile usersAI recommendation engineCustomizable design to suit any brandDetailed analyticsConsSome features are only available in paid plansThe free plan has additional costs if the store has over 500 visitors per month Swipify Benefits & Features 1. Increases Sales and Conversions The slider feed navigation and discovery functionality increases the time your customers spend in the store, consequently increasing the number of products seen per session and causing them to add more to their cart, inevitably boosting sales. 2. Better Engagement and Experience The playful shopping experience will set your store apart from your competitors. The creators of Swipify claim that customers spend 473% more time in stores that use the app and 799% more products are viewed per session. 3. New Insights and Analytics Swipify collects and compiles data to provide you with valuable product insights. You can learn which products individual customers like and dislike, which are the most popular products, and what needs reconsideration. » Refine your business insights further with these top Shopify analytics apps 4. Product Market Research Save capital and investment by adding products you want to test to the swiping experience and learning if people like them before you even have the product ready for sale. Pricing Plans Swipify provides users with one free plan in addition to three paid plans. Plus, you can try out the app risk-free in your own shop via a 14-day free trial. Free plan: This plan includes the following:Up to 500 visitors a monthSwiping analytics insightsBasic plan ($29.99/month or $299/year): This plan includes all the features of the previous plan, as well as the following:Up to 10,000 visitors a monthBranding and customizationOnboarding and consulting callAdvanced plan ($69.99/month or $699/year): This plan includes all the features of the previous plans, as well as the following:Up to 50,000 visitors a monthTailor-made brandingOnboarding personal consultingAssigned account managerPro plan ($99.99/month): This plan includes all the features of the previous plans, as well as the following:Unlimited visitorsPriority customer service Usability Swipify is easy to set up and integrates with your Shopify store within minutes. The dashboard is intuitive, making it simple to customize the app to your brand, create and manage collections you want customers to see, and export and tailor various reports. Support Swipify has a FAQ section on its website, a 24/7 contact email, a chat function, and a phone number. Their customer support is quick, informative, and efficient. In some cases, the support team will create custom features for your store to help you offer the best shopping experience to your customers. Swipe Right to Boost Your Sales Swipify is dedicated to helping you optimize your online store for mobile and boosting your sales and conversions as a result. Its straightforward interface, quick installation, detailed analytics, and reliable customer support make it a breeze to use and incorporate into your everyday store management. Finally, the app's diverse pricing plans mean you don't have to spend more on the app than you're able to. Alternatively, try the free trial before committing.

Layer Slider: A No-Code Solution to Fresh Sliders for Shopify Stores

Keeping your website's content fresh and updated is crucial for engaging customers and driving sales. One tool that can help you achieve this is Layer Slider, a powerful plugin that lets you create eye-catching sliders quickly and easily without the need for coding experience. In this review, we'll take a closer look at the features of Layer Slider, its benefits, integrations, and pricing plans. Layer Slider's Features Layer Slider offers a range of features that make it easy to create stunning sliders that engage your customers. These include: Drag-and-Drop Customization The visual editor allows you to create sliders quickly and easily with no coding or prior experience needed. Your customization options are unlimited, with complete control over effects, transitions, and styles.Full Responsiveness Layer Slider automatically adapts to any resolution, working seamlessly across all devices, whether desktop, mobile, or tablet.No Coding Required Layer Slider's no-code technology makes it effortless to bring your ideas from concept to launch.Multiple Slider Types Layer Slider lets you create a variety of sliders, including image sliders, video sliders, content sliders, and more.CSS3 Transitions You can choose from a range of CSS3 transitions with JavaScript fallback to create dynamic and engaging effects. Benefits of Layer Slider Using Layer Slider can help you: Increase engagement: Layer Slider's eye-catching animations and transitions can capture your customers' attention and keep them engaged with your content.Improve user experience: Layer Slider's responsive design ensures that your sliders look great on any device, providing a seamless experience for your customers.Promote your products: Layer Slider lets you showcase your products with rotating images, unique CTAs, and promotional content, making it easy to market your products effectively.Build trust: Layer Slider's testimonial slider can help you build trust with customers by showcasing positive reviews and testimonials. » Improve your sliders' images with the best photo editing apps for Shopify Pricing Plans Layer Slider offers a 9-day free trial with three pricing plans available: Basic Plan ($6.99/month)Create up to one sliderTemplate libraryDrag-and-drop editorUnlimited layersFree supportStandard Plan ($9.99/month) This plan includes all the features of the previous plan, as well as:Create up to three slidesCreate multi-language slidersAdvanced Plan ($16.99/month) This plan includes all the features of the previous plans, as well as:Create unlimited sliders Integrations Layer Slider offers seamless integration with a variety of popular platforms, allowing you to easily incorporate the plugin into your existing workflows and maximize your productivity. Some of the key integrations include: Shogun page builder: Use Layer Slider in conjunction with Shogun's powerful page-building tools to create stunning, customized web pages that showcase your products and services.Social media: Connect Layer Slider to your social media accounts, including Instagram, Facebook, YouTube, Vimeo, Twitter, and Flickr, to easily share your content and engage with your followers. Our Verdict: Should You Use Layer Slider? Layer Slider is a great option for those looking to create custom sliders without any coding experience. With its drag-and-drop editor, custom effects, and responsive design, you can create professional-looking sliders with ease. Plus, with a 9-day free trial and live chat support available, it's easy to give Layer Slider a try and see if it's the right fit for your website.