MailChimp Review - Pros & Cons, Pricing, and Integrations
Updated March 10, 2023
Our team tests eCommerce apps and publishes reviews that are unbiased and not influenced by payments we receive from some of the app developers.

Mailchimp is a cloud-based email marketing service that allows businesses to create, send, and analyze email campaigns. The platform offers a range of features, including email templates, marketing automation, audience segmentation, and analytics.
According to a 2020 annual report, Mailchimp reported over 14-million current users that collectively send a mind-boggling 92 million emails a day, all of which are facilitated by their platform. But does this level of popularity mean that Mailchimp is the best option for you?
Well, that’s what we are going to explore here:
Pros
- Thorough reporting and analytics
- Easy-use-to use email and form templates
- Generous free plan
- User-friendly interface with drag-and-drop email builder
- Advanced automation features
- Advanced analytics and reporting
Cons
- Set up isn't always intuitive
- Mailchimp can suspend your account if they deem you've broken their Terms of Use
What Is MailChimp?
Mailchimp is a popular email marketing platform that enables businesses and individuals to create and send professional email campaigns to their subscribers. The platform provides a range of features to help users create effective email campaigns, including a drag-and-drop email editor, customizable templates, and automation tools.
Users can also manage their subscriber lists, track email performance, and integrate with other marketing tools and platforms. Mailchimp offers a variety of plans to accommodate businesses of different sizes and needs, and provides extensive support and resources to help users make the most of their email marketing efforts.
What is MailChimp Best for?
Mailchimp is recommended for users that:
- Are on the hunt for a newsletter service that integrates with a wide range of different tools.
- Run an e-commerce business and sell products through their email marketing campaigns. Mailchimp facilitates automated email marketing with integratable e-commerce abilities, making marketing and selling products super easy.
Mailchimp is not recommended for users that:
- Run affiliate sites or are affiliate marketers as Mailchimp prohibits affiliate marketing under its Terms of Use.
- Aren’t technically minded as the app can be painful to set up and their customer service can be rather limited.
Pricing
All of MailChimp's pricing plans are charged monthly, and they offer:
- Free plan - limited features, including 10,000 emails to 2,000 contacts/month.
- Essentials plan - costs $9.99 USD including 500-50,000 contacts/month.
- Standard plan - costs $14.99 USD including 500-100,0000 contacts/month.
- Premium plan - costs $299 USD including 10,000-200,000 contacts/month.
Integrations
Mailchimp’s integrations work with the most popular CMS platforms, plus a whole heap of other third-party applications, including:
- WordPress
- Squarespace
- Stripe
- Shopware
- Mixpanel
- Firebase
- Vimeo
- SurveyMonkey
- And a whole heap more
Features
Those that opt to use any of Mailchimp’s paid plans will have access to a whole heap of flexible and customizable email template designs. There’s a ton of choice and the templates can be customized using a drag and drop interface. The free plan does come with a few templates; although, they are a little limited in their customization and appear quite outdated.
- Email Templates: Mailchimp offers a variety of customizable email templates that allow businesses to create professional-looking emails without any coding skills.
- Audience Management: Mailchimp allows businesses to create and manage their email lists, segment them according to different criteria, and personalize emails for different audiences.
- Automation: Mailchimp's automation feature allows businesses to create email campaigns triggered by specific actions or events, such as welcoming new subscribers or sending abandoned cart reminders.
- Analytics: Mailchimp provides detailed analytics on email campaigns, including open rates, click-through rates, and engagement metrics, allowing businesses to track the success of their campaigns.
- Integrations: Mailchimp integrates with a range of third-party tools, including e-commerce platforms, social media platforms, and CRM software, allowing businesses to streamline their marketing activities across multiple channels.
- Mobile App: Mailchimp's mobile app allows businesses to manage their campaigns on the go, create and send emails, view analytics, and more.
Usability
Although Mailchimp may involve a bit of head-scratching to set up, once it is up and running the app’s ease of use quite good. Mailchimp’s clean interface, navigation, and tools are all fairly intuitive to use and simple to operate. Users can choose from pre-designed templates or create their own from scratch.
Additionally, Mailchimp offers analytics and reporting features to track the success of campaigns and identify areas for improvement. The platform also integrates with other tools such as social media, e-commerce, and CRM platforms to streamline marketing efforts. Overall, Mailchimp's usability makes it a popular choice for businesses of all sizes looking to streamline their email marketing efforts.
Support
Mailchimp’s customer support can feel rather lacking, particularly for those that are using the free plan. Although, those users that are using any of the paid plans will have access to 24/7 email, live chat, or phone support, depending on the plan of choice.
Why We Recommend It?
Mailchimp's intuitive drag-and-drop email builder makes it easy for even novice users to create visually appealing and effective email campaigns, while its advanced segmentation and personalization options allow for highly targeted and relevant messaging. The platform also offers seamless integration with Shopify, allowing for automatic syncing of customer data and purchase history.
The Bottom Line
Mailchimp is a great tool with a wide range of highly valuable integrated tools and features. And their free and premium plans are both generous and reasonably priced. Overall, we believe that Mailchimp is a top choice for Shopify store owners looking to improve their email marketing efforts and drive business growth.
MailChimp Review - Pros & Cons, Pricing, and Integrations
Recommended Reviews

Fera Product Reviews - Pricing, Features, Integration, Usability, and Support
Consumer reviews are essential to converting online browsers into loyal customers. For this reason, it’s super important to give your existing customers an easy way to rate and review their experience with your business’ products and services. Although, as valuable as customer reviews and ratings are, obtaining them can be a time-consuming and seemingly impossible process. But don’t give up, with a marketing tool like Fera Product Reviews you can gather more customer reviews faster than ever before. Let’s take a dive into Fera Product Reviews to see if it’s a good fit for your online business. Pros Ease of use makes it easy to manage your product reviews and ratingsQuickly obtain customer reviewsWide range of featuresConsLots of features are hidden behind a paywallLimited widgets and reviews for the cheaper plans What Is Fera? Fera is a social proof app for e-commerce businesses that allows them to display real-time customer interactions, such as product reviews, ratings, and purchase activity, to build trust with potential customers and increase sales. The app offers customizable templates and integrations with popular e-commerce platforms like Shopify and BigCommerce. Fera also provides real-time analytics to help businesses understand their customer behavior and make data-driven decisions. Best For Fera Product Reviews is a great tool for those e-commerce store owners or online marketers that wish to boost brand confidence, social proofing, and leverage the power of customer feedback and reviews. Its various features such as product reviews, countdown timers, and custom pop-ups can help build trust with customers and increase sales. Additionally, Fera's personalized product recommendations and intelligent upselling/cross-selling tools can help businesses increase their average order value. Fera Pricing Fera.ai offers a range of pricing plans to suit different business needs and budgets. Fera also offers a 14-day free trial for all plans. The plans include: Free PlanStartup Plan: $9/monthSmall Plan: $29/monthMedium Plan: $99/month Fera's Possible Integrations Fera Product Reviews can be integrated with a wide range of different third-party applications and platforms. The most popular of these tools include, but certainly aren’t limited to,: ShopifyBigCommerceMagentoSmile.ioPageflyLoox.ioStampedJudge.meYotpoPlus a whole range of customizable APIs Features of Fera Fera Product Reviews gives you the option to create pages with similar content in order to attract users. For example, if you run several similar websites or different parts of your website (such as blogs), you can create similar pages for each of them. This way, you will be able to highlight each one of them on the homepage. Fera also has a wide range of different widgets that store owners can utilize for a whole range of different functionalities. For example, one of their most widely used widgets adds a counter to designated product pages. This counter widget notifies you when certain stock is low and past a certain threshold. Another great feature is the tool’s automatic review and media requests. This functionality will get in contact with recent customers and incentivize them to leave reviews. That way, you don’t have to lift a finger to encourage more customer interaction within your online store. Fera's Usability Getting started with Fera Product Reviews is also an easy process. It only takes a few minutes to get the application integrated and up and running. The application also possesses a range of customizable widget options. Anything from changing the look, behavior, and webpage location is very easily tweaked and altered at any time. Fera's Customer Support The customer support team is known to be very responsive and knowledgeable. Fera allows users to get in contact with them through live chat, over the phone, or via email. Users can reach out to the company's support team via email or live chat on their website. Additionally, Fera.ai provides its users with a comprehensive knowledge base that includes helpful articles, guides, and tutorials to help users navigate the platform and its features. The company also offers customer support training to ensure their team is up-to-date on all the latest features and updates. The Bottom Line For the most part, Fera Product Reviews is an excellent marketing tool that can help your business grow. By leveraging the power of your existing customers’ feedback, Fera Product Reviews endeavors to help you attract new customers to your site faster than ever before.

Importify Dropshipping App Review: Features, Pricing, Alternatives, and More
Dropshipping is one of the fastest-growing e-commerce models right now. But sourcing, importing, and managing products to sell in your store is a time-consuming and daunting undertaking. With Importify, it's a one-click process that takes no time at all. Read on to learn how this automation tool can help you save a ton of time. ProsEasy to set upTakes care of order fulfillment for youIntegrates with a range of different CMS platformsAn Importify Chrome extension is availableAffordableConsNo live chat customer support1-day trial is very short Who Is Importify For? Importify is made for dropshippers who wish to drive traffic, quickly find high-converting products, all while automating a wide range of e-commerce procedures. Features of Importify Importify has a ton of noteworthy features including semi-automatic order fulfillment, an integrated research tool, and a whole heap more. We’ve listed some of the main ones below. Product Research Tool Quickly add high-converting products to your online store with Importify’s product research tool. This feature provides access to thousands of suppliers from around the world that you can easily integrate into your category pages. Product Customization Tool Edit and customize quickly and easily with Importify’s product customization tool. Change product page titles, edit prices, make variants, create product tags, specify shipping weights, and much more - all at the touch of a button. Order Fulfillment Tool Stop copying and pasting order details. Instead, make use of Importify’s semi-automatic order fulfillment tool and quickly fill customer orders with little to no effort. Importify Pricing Importify Free Trial: 1-day Basic Plan: $15/month Premium Plan: $28/month Gold Plan: $38/month Importify Integrations The wide range of integrations is one of Importify’s best features. Here’s a look at Importify’s extensive integration list: AmazonShopifyWixWooCommerceWalmartEtsyAliExpressJumpsellerAlibaba Cloud Importify Usability Importify is very easy to use. Setting up the tool does not take long, its user interface is simple to navigate, but best of all Importify makes many time-consuming dropshipping processes easy. The most noteworthy of these is its product import tool. It allows users to quickly and easily import products from a ton of different suppliers into your store with just a few clicks - including AliBaba, one of the world’s biggest collection of dropshipping suppliers. Importify Support Importify’s customer service is excellent. Find fast answers to your questions using the company’s Help Center portal or reach them via their contact page. One downside is they don’t yet offer their customers a live chat option. Although, Importify claims a live chat function is in the works and will be available to customers shortly. Alternatives to Importify As the dropshipping space is very competitive, there are many great alternatives to Importify. These include but are not limited to: OrdoroAutoDSNimble Drop ShipModalystPriceYakZendropuDroppyuDropshipOberloSalehooPlus, a whole heap more! The Bottom Line: Is Importify Worth It? Importify is a dropshipping tool that allows e-commerce merchants to import products from many of the most popular e-commerce-based CMS platforms - including an Importify Shopify app. It has a ton of noteworthy features and is a community-proven tool that is safe and very easy to use.

Shopdigits—Toll-Free Call Center Support for Shopify
With the sheer number of emerging e-commerce stores these days, it's becoming more and more challenging to differentiate yourself from all other stores in your niche. Businesses are doing everything they can to identify themselves as the most professional company offering the best customer support—but there are a few prerequisites for even being able to compete with other stores. One of these prerequisites is toll-free support for your customers, and now you can offer them that with Shopdigits by Random Forest Inc. Read on to learn more. What Shopdigits Offers E-Commerce Merchants Toll-Free Calls and SMSes A toll-free line bills the receiver for the airtime instead of the caller. Although this might sound scary—especially if your business receives a lot of call or message traffic—all professional companies offer toll-free options for their clients. It shows that you value their support and are willing to help them with any questions or concerns without them having to pay for it in any way. Toll-free lines might not help you obtain more customers, but they'll definitely keep them around. Integrated Customer Data Shopdigits allows the saving and recalling of customer data once they make a call, allowing you to view their entire history with your business while you are communicating with them. See customer names, order history, and more without having to leave the Shopify dashboard. Additionally, any notes you leave about customers on the mobile app will sync to the desktop app for future use. Shopdigits Pricing All of the pricing plans come with a 7-day free trial and a $3.00 charge to change your number, as well as the following: Apps for iOS and Android to manage calls while on the goUnlimited calls within US & CanadaUnlimited voicemail Paying for higher plans allows more employees to use the same number, increasing the efficiency of your business and customer support. The plans are as follows: Small Shop—$10/month and 1 employeeMedium Shop—$20/month and 3 employeesEnterprise—$40/month and unlimited employees Our Verdict: Should You Use Shopdigits Due to the growing number of e-commerce stores and the affordability of premium services like toll-free business lines, these features are becoming a requirement if you want to have the chance of competing with other stores. Professionalism is everything in the eyes of the consumer, and toll-free support options are a great way to show that you care about their wellbeing and are confident in your own company. It's clear from the 5-star rating on the Shopify app store (at the time of writing this review) that other Shopify sellers would agree. Head over to their website to learn more, or go straight to their Shopify app store page to get started.



