When should I set Facebook ads to send people to a landing page and when directly to my Shopify store?

Do you think that Shopify should allow app developers to promote their apps or should the Shopify app store only show results organically?

Shopify recently started promoting apps in their app store. I understand that it's important for them to improve monetization, but my question is how this move will affect merchants and app devel

How to Leverage and Drive Social Media Traffic to Your Shopify Store

Whether you're a TikTok pro or an Instagram newbie, there are a few easy ways to use social media to help generate traffic on your Shopify store. Read more to find out how.

How to Acquire Phone Numbers for SMS Marketing

Master the rules and best practices of growing your SMS subscriber list while keeping them engaged.

Basic Requirements for Building Your Shopify Store's Landing Pages Correctly

Learn what are the basic requirements for building successful landing pages for your Shopify store.

In-House Influencer Marketing vs. Marketing Agency

Influencer marketing can help grow your eCommerce business if done right. This post will help you decide whether to build an in-house influencer marketing or hire a marketing agency.

How To Set Up Shopify Dropshipping For Your Store

Read how to set up Shopify Dropshipping for your store, how the shipping insurance works, and the importance of using the correct addresses for synchronization.

10 Best Marketing Apps for Shopify in 2026—Supercharge Your Sales

Do you want to take your online store's marketing outreach to the next level? Well, there's no better way than with these 10 best Shopify marketing apps.

8 Yotpo Alternatives & Competitors: Hassle-Free Reviews and UGC for Shopify in 2026

Want to take your product pages to the next level? Boost your customer's trust and your bottom line with these 8 Yotpo alternatives and competitors

How Good Content Can Improve Your Shopify Store's Conversion Rates

Content is the foundation of all your marketing activities. Learn the most important principles that will help you nail your store's content marketing.

How to Increase Traffic and Sales Conversion on Your Online Ecommerce Store

Here are some interesting tips on how an online presence and branding can help you increase the website traffic and sales conversion rate without running Fb ads.

Influencer marketing - Growing online store's traffic and sales without investing money

Influencer marketing can help online sellers that are just starting out or merchants that are looking for ways to grow sales without spending money on paid ads, marketing agencies, etc.

How many emails should be in a welcome series on Klaviyo?

I just recently installed Klaviyo on my Shopify store and want to set up a good welcome series flow with Klaviyo's best practices. I checked with the guides on the Klaviyo community for optimizin

How to use Pinterest to market my Shopify store?

How to target niche audiences on Instagram for free?

Why do our ads bring high traffic to our Shopify store but no sales?

We’re running ads on Facebook to promote our Shopify store. Why are we getting good results - comments, likes, shares and landing page views, but no sales?

What strategy can I use to collect emails for a VIP list?

Do discounts work better when they are already applied to the price or as a discount code at checkout?

How many text messages can I send with Shop Phone per month?

Is there a limit to the number of text messages I can send per month? Are there more possibilities hidden behind paywalls?

Why does traffic from Facebook and Instagram not convert into orders?

We have organic traffic coming into our store from Facebook and Instagram without paid advertising. The problem is that these customers rarely place orders.

Would you recommend taking Ezra Firestone's Advanced Ecommerce Email marketing course?