CM Commerce Email Marketing (2026)- Pricing, Demo, & Features

Klaviyo Review (2026): Simplifying Email Automation

If you've spent any amount of time researching email marketing automation platforms, you've likely noticed one name popping up again and again—Klaviyo. In a nutshell, Klaviyo is a marketing automation platform used primarily for email and SMS marketing. It's an excellent option for those e-commerce platform users who want to kick their targeted marketing strategies up a notch and improve their performance. It supports integration for most major e-commerce platforms, and the app facilitates easy setup, omnichannel marketing, and customer data collection for future marketing campaigns. If you're interested in using an email marketing automation platform and making it work with other marketing channels, read on as we break down absolutely everything you need to know about Klaviyo. What Is Klaviyo? Klaviyo is a cloud-based email and SMS marketing automation tool available for many of the major e-commerce platforms currently available. Through the Klaviyo dashboard, users can deliver super-targeted email campaigns based on predictive analytics that includes customers' previous purchasing, refund requests, in-store visitor activity, and email interaction history. These predictive analytics are then leveraged to take the guesswork out of email marketing and create high-performing automated emails and SMS messages that target customers with ultra-personalized content. Who's Klaviyo for The Klayivo app is best for small to large e-commerce stores that wish to automate their email marketing efforts while still maintaining control over their branding style and marketing vision. What Makes Klaviyo Stand Out Customizable Marketing Campaigns & Precise Customer Targeting E-commerce marketers can shift and pivot their marketing strategies as they see fit and target customers based on their in-store behavior, location, and their individual interactions with previous campaigns.Facebook Advertising Integration This allows e-commerce marketers to not only advertise to targeted audiences but also to add any subscribers to Facebook Ad Forms, all within the platform.Marketing Automation Klaviyo can fully automate various marketing tasks. It facilitates marketing avenues that assist in building strong marketing flows, tracking customer behavior, and automating triggered emails that reduce marketing costs. ProsHighly customizable marketing campaignPrecise customer targettingPainless Facebook Ad IntegrationSeamless marketing automationPre-built templates and automationConsAdvanced functionalities can be complicatedInattentive customer supportTiered pricing system can be pricey Features Klaviyo has a ton of great features that are sure to drive the success of your e-commerce business. First up, the setup is headache-free and uncomplicated. Once the setup is complete, dive in and start pulling unlimited real-time customer data to create personalized content for your eagerly awaiting audience. Klaviyo also features ROI-based reporting. That way, you can easily track exactly how much your marketing efforts are costing and just how effective your launched campaigns are. The app also supports comprehensive and easy A/B testing, allowing you to monitor how different versions of your campaigns perform. Once you have this info, you'll be able to fine-tune your marketing efforts and get the highest-converting variant possible. Email segmentation allows users to target their customers through their behavior and transactional data to enable target promotions to be more effective and precise. Pre-built email responders allow for automated flows that are both effortless and time-saving. Klaviyo Pricing When it comes to pricing, Klaviyo follows a monthly subscription-based service. If you have up to 250 email contacts and can get away with sending between 15 and 150 SMS/MMS messages (depending on the region), you can use the free plan. Anything more than that costs actual money. Paid plans provide extra features like additional chat support, 2-way conversations, opt-in forms, and more. Klaviyo's Shopify app charges separately for SMS and email contacts, allowing users to upgrade as they grow their companies and channels. However, on its website, Klaviyo offers free email and email & SMS plans. The plans can be scaled depending on the number of contacts and the number of monthly SMS/MMS credits. The credits will get you a different number of messages depending on the region. You can see the exact point costs below. USACanadaUKAUSNZSMS (credits)135410MMS (credits)35N/AN/AN/A » Check out the Klaviyo price calculator for an exact quote Usability With all the different features Klaviyo offers to its customers, sometimes things can get a little complicated. Although the setup is usually painless and the platform's interface easy to navigate, some users may find using it a little overwhelming at first due to the high customizability. To help you out, the Klaviyo team has created a ton of resources on their website for you to take advantage of. Anything from webinars to live training, the Klaviyo team is making it easier and easier to use their software. Support If there is one consistent criticism of the marketing platform, it's probably that of its customer support. While some cannot praise Klaviyo enough for its seamless integration with their e-commerce platform of choice, other Klaviyo reviews, left by current and previous users, don't rate the customer support highly. To counter this criticism, they now offer multiple avenues of contact for their customers, including chat support, email support, and a community forum that is available 24/7. Wide Integration Klaviyo integrates with a wide range of major e-commerce platforms, social media platforms, and third-party marketing software, including but not limited to: WooCommerceShopifyMagentoBigCommerceSalesforce Commerce CloudReChargeYotpoAfterShipPrivyFacebook Klaviyo offers more than simple "integration." Every connected app brings you more data that allows you to target your customers even more precisely. In addition, Klaviyo can suggest the right tech partner for your business through its matchmaking service. Why We Recommend It Klaviyo is an excellent tool that offers great marketing automation solutions. In our professional opinion, its integration and data analysis functionality is where it really shines. It gathers as much information as possible from all integrated pieces of software and allows you to personalize your communication with your customers and prospects even further. Turn One-Time Deals Into Long-Lasting Partnerships Klaviyo is a very powerful email marketing software. With so many great features and ease of integration with a wide range of e-commerce platforms, it's a very solid marketing tool. As long as you can get your head around the number of settings, customizable features, the high level of functionality and are happy with its sometimes pricey tiered payment system, Klaviyo can really help you take your e-commerce business' marketing strategies and potential profits to the next level.

HelloBrand Review—Shoppable Video Links for Shopify Merchants

If you're looking for a new way to market your products, then you should consider the simple concept of shoppable videos. Users are far more likely to retain the information they see in a video than in a mess of text scrawled across your website—so why not throw in a purchasing link and let them buy directly from the video? Keep reading to learn all the different ways that HelloBrand's shoppable video service can help your store. What Does HelloBrand Offer Shopify Merchants? More Effective Social Media Marketing Have an Instagram business account but aren't seeing the conversion rate you'd like? Reuse your product videos from any social media platform and embed them on your store as shoppable video carousels or floating videos on your homepage or product pages. Each video comes with a link that you can share on all your socials, emails, and SMSes to redirect users straight to the shoppable video, increasing your conversions. UGC With More Impact Every e-commerce merchant is familiar with the benefit of user-generated content in the form of product reviews and ratings. Now, with HelloBrand, you can turn your UGC product review videos into shoppable ones to improve the effectiveness of your social proofing apps. Live Video Shopping If you haven't started hosting live videos to promote your brand and engage with your community, then now is the time to start. And with HelloBrand's technology, you can add purchasing links to your live videos when discussing products, allowing you to remove any doubt and answer customer questions in real-time before they purchase. On top of that, you can save and reuse live videos as conversion-boosting shoppable videos on your store. HelloBrand Pricing The cost of running HelloBrand on your e-commerce store works a little differently from most other Shopify apps. Instead of a few strict plans to choose from, the app is free to install and remains so up to 200 monthly views of your shoppable videos. After that, it's only $0.02/view for the rest of the month. Additionally, if you're worried about your company growth costing you more in the long run, you don't need to worry. HelloBrand offers you the control to set a flat rate that you're willing to spend each month, whereupon the service will simply pause for the rest of the month once that limit has been reached. This ensures that you have the chance to test the app and only have to pay for what you get. Our Verdict: Should You Use HelloBrand? E-commerce store owners are always looking for new ways to improve their marketing and increase conversions, and shoppable videos are a simple and effective way to do so. And with the free-to-use capabilities that only require a small, custom payment after a certain number of views and the excellent customer support available 24/7, there's really no good reason not to try it out for yourself! It's clear that, from the 5-star reviews on the Shopify app store, other e-commerce merchants feel the same. Head to their website to learn more or jump directly to their Shopify app store page to get started.

Shopdigits—Toll-Free Call Center Support for Shopify

With the sheer number of emerging e-commerce stores these days, it's becoming more and more challenging to differentiate yourself from all other stores in your niche. Businesses are doing everything they can to identify themselves as the most professional company offering the best customer support—but there are a few prerequisites for even being able to compete with other stores. One of these prerequisites is toll-free support for your customers, and now you can offer them that with Shopdigits by Random Forest Inc. Read on to learn more. What Shopdigits Offers E-Commerce Merchants Toll-Free Calls and SMSes A toll-free line bills the receiver for the airtime instead of the caller. Although this might sound scary—especially if your business receives a lot of call or message traffic—all professional companies offer toll-free options for their clients. It shows that you value their support and are willing to help them with any questions or concerns without them having to pay for it in any way. Toll-free lines might not help you obtain more customers, but they'll definitely keep them around. Integrated Customer Data Shopdigits allows the saving and recalling of customer data once they make a call, allowing you to view their entire history with your business while you are communicating with them. See customer names, order history, and more without having to leave the Shopify dashboard. Additionally, any notes you leave about customers on the mobile app will sync to the desktop app for future use. Shopdigits Pricing All of the pricing plans come with a 7-day free trial and a $3.00 charge to change your number, as well as the following: Apps for iOS and Android to manage calls while on the goUnlimited calls within US & CanadaUnlimited voicemail Paying for higher plans allows more employees to use the same number, increasing the efficiency of your business and customer support. The plans are as follows: Small Shop—$10/month and 1 employeeMedium Shop—$20/month and 3 employeesEnterprise—$40/month and unlimited employees Our Verdict: Should You Use Shopdigits Due to the growing number of e-commerce stores and the affordability of premium services like toll-free business lines, these features are becoming a requirement if you want to have the chance of competing with other stores. Professionalism is everything in the eyes of the consumer, and toll-free support options are a great way to show that you care about their wellbeing and are confident in your own company. It's clear from the 5-star rating on the Shopify app store (at the time of writing this review) that other Shopify sellers would agree. Head over to their website to learn more, or go straight to their Shopify app store page to get started.