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ActiveCampaign Review (2025): Pricing, Integrations, Support and More!

E-commerce is a highly competitive industry, and more and more businesses are looking to automate their processes to keep up. As a result, the popularity of recent platforms such as ChatGPT and Bard has increased, bringing the revolutionary powers of AI to the forefront. If you run an e-commerce business and haven't yet thought about automating, then you should do so quickly or risk being left behind! ActiveCampaign Email Marketing is a powerful marketing automation solution with over 180,000 active users. The app functions similarly to hiring staff that manages customer relationships, sales engagement, and marketing for your e-commerce store. It provides robust tools needed to automate your revenue-driving processes via sign-up forms, email automation (welcome messaging and abandoned cart), email campaigns, SMS messaging, and a whole bunch of other features, including a scalable CRM that makes it suitable for just about every type of e-commerce business. What is ActiveCampaign Best For? ActiveCampaign is targeted primarily at B2B businesses but with its scalable CRM, it is also suitable for B2C e-commerce stores as well. It is ideal for anyone involved in industries such as SaaS, technology, consultancy, real estate, insurance, and manufacturing. More specifically, it can help growing businesses with scaling, so if you already have an existing customer base, ActiveCampaign is a great app to use for decreasing costs and increasing efficiency. ProsTons of integration optionsProvides a body of knowledge to assist first-time usersMany different pricing plansScalable CRMRobust & proven softwareConsCan be pricey if you want all optionsSome users may find tricky to navigate We feel it gets the balance just right between a CRM that is too big and clogged up with useless features, and a CRM that is too small and basic. With ActiveCampaign, e-commerce merchants will find a near-perfect solution for a hands-off approach to sales engagement, customer relations, and email marketing. Features Overview The app is loaded with features that help set it apart from competitors like Salesforce and Mailchimp. This includes but is not limited to automatically recommending new products to customers based on purchase history, sending reminders for abandoned carts, and offering personalized deals based on events such as birthdays. Other useful features of the app include: 500+ Fresh Automation Recipes: Pick from hundreds of pre-built revenue-driving market automations such as welcome series and abandoned carts.Costless Account Support and Migration: ActiveCampaign helps you migrate your account from a previous software provider to the app seamlessly. The app also provides one-to-one support and strategy sessions to help grow your business.Drag-and-drop Landing Page Builder: You can create compelling landing pages that are tailored and relevant to your customer segments.Contact Management and Segmentation: Organize and segment your contact lists based on various criteria such as demographics, behaviors, interests, and interactions and send highly targeted and personalized messages to different segments of your audience.CRM and Sales Automation: Manage customer profiles, track interactions, and capture valuable customer data. Also provides lead scoring, contact and deal management, sales automation, and pipeline management features to streamline your sales processes.Website Tracking: Track visitor behavior on your website and trigger relevant automated campaigns based on their actions. You can also personalize your website content and messages based on individual contact data.SMS Marketing: Send personalized text messages to your subscribers. ActiveCampaign's SMS support can also be integrated into your automation workflows to reach customers through multiple channels. ActiveCampaign Pricing & Plans The app offers a 14-day free trial that gives access to 900+ pre-built integrations inclusive of Shopify as well as pre-built marketing automation recipes. The full range of pricing plans is available on ActiveCampaign's website but for Shopify specifically, there are two options: a marketing plan and a bundle plan. Marketing The marketing plan focuses on giving you email and marketing automation capabilities. Bundles The bundle option can give you marketing automation and sales CRM functionality. ActiveCampaign Integrations Integrations work seamlessly with many existing platforms to help businesses upgrade on their existing systems for better performance. In total, ActiveCampaign offers over 900 integrations and has over 900 pre-built automation tools for quick ROI. Some of the more useful integrations can be broken down into: CRM: Integrations with popular CRM systems such as Salesforce, Pipedrive, HubSpot, and Zendesk.E-commerce: Leading e-commerce platforms such as Shopify, WooCommerce, Magento, and BigCommerce. Enables users to share data easily for hassle-free synchronization between platforms.CMS: Integrates with popular content management systems like WordPress, Drupal, and Joomla.Webinar Platforms: Including Zoom, GoToWebinar, and WebinarJam.Google Tools: Google Analytics and Google Tag ManagerLead Generation: ActiveCampaign integrates with OptinMonster, Leadpages, and Unbounce.Social Media: Direct integrations with the best social media platforms, including Facebook, Instagram, and Twitter. ActiveCampaign Usability ActiveCampaign is highly accessible to all users, even if their technical expertise is limited. Visually, it is appealing to look at, with a clean and organized dashboard that gives users a clear overview of their account and key metrics. For functionality, it features an easy to use drag & drop email editor with pre-built content blocks and customizable templates that can be tailored to better fit your customers' preferences. Adding to this, the app also offers a flowchart-style automation builder, which we found simple and effective. It is also easy to import and manage contacts for better audience segmentation and create comprehensive reports with easy-to-understand visualizations. Again we found that ActiveCampaign gets the balance right between pleasing visual design and useful, functional information. » Make your online store stand out with the best store design apps for Shopify ActiveCampaign Support There are a number of different support options that come with the app, including an online database, video tutorials, community forums, and email/chat support. The online database can be found on ActiveCampaign's website and contains sources such as articles, guides, tutorials, and frequently asked questions (FAQs) covering various topics related to using the platform. Users can also find video tutorials that provide step-by-step instructions on how to use different features and functionalities of the platform. A demo can also be requested. The site also features a community forum where users can interact with each other by asking questions, discussing topics, and sharing experiences related to using the App. For a more direct line, ActiveCampaign also offers customer support through email and chat. Take Your Campaign To The Next Level If you're reading this article, chances are you're involved in e-commerce business and if you're involved with e-commerce business, then you should know all about the importance of automating processes and workflows for maximized efficiency. ActiveCampaign offers a great marketing automation solution with a quick and easy setup and proven results. For e-commerce startups, it may not be ideal as the costs might be a bit high without an established customer base, but for any small to medium-sized business looking to expand and scale their operation through automation, ActiveCampaign really is one of the best apps out on the market.

Traffic Boost for Shopify: Boost Organic Traffic Through Word-Of-Mouth Marketing

Word of mouth is one of the most effective marketing techniques that businesses can utilize. Potential customers are far more likely to purchase something if one of their peers has purchased the same product and validated its quality. This is exactly the kind of benefit you can achieve when you use a service like Traffic Boost by BERMUDAPPS. This handy app can help you leverage your customers to do your social proofing for you by offering them incentives to share what they bought through social media, saving money on ad spending and boosting your conversions at the same time! Traffic Boost Highlight Features Automated Requests The app will automatically send marketing request emails with discount codes to customers once they complete purchases on your store, meaning that you never have to lift a finger after the setup. Customizable Pages The "thank you" and "discount" pages sent to your customers are totally customizable to fit your brand's personality and voice. Save Money on Ad Spending Why waste money on social media ads when your customers can do it for you for less cost and greater effectiveness? Customers can share your product through direct messages, Facebook stories, and everything in between. Seamless Installation and Integration With all the parameters pre-filled and easily modifiable, you can have the service up and running on your Shopify store minutes after the one-click installation. Traffic Boost Pricing All the paid plans come with a 14-day free trial, allowing you to test the service before committing. Free Plan This is a test plan that lets you get a feel for the service without paying for it first. It offers the following features: Customizable "thank you" and "discount" pagesCustomizable post-purchase emailsConversion stats and tracking24h chat support Starter Plan $3.99/month This plan offers all the features of the Free Plan, as well as: 1-50 orders after the free trialLive chat support Advanced Plan $9.99/month This plan offers all the features of the previous plans, as well as: Up to 200 monthly store orders Pro Plan This plan offers all the features of the previous plans, as well as: Up to 1,000 monthly store orders Our Verdict: Should You Use Traffic Boost? Utilizing the most effective marketing technique without having to lift a finger is a no-brainer, and this is exactly what you'll get when you use Traffic Boost by BERMUDAPPS. Doing so will save you time, effort, and money while boosting your conversions and customer loyalty. It's no surprise that, at the time of writing this review, the app has maintained a solid 5-star rating on the Shopify app store. If you'd like to learn more, visit their website or head directly to their listing on the Shopify app store.

Custom Collections Builder: Create, Sort & Organize Shopify Collections

One of the biggest struggles that Shopify merchants have to deal with is the limited capabilities of Shopify's integrated collections builder. Your products could be grouped into so many different collections, but Shopify only has a few options to choose from. Thankfully, with an intuitive app like Custom Collections Builder by Ripple Apps, you can customize the way you group your products to better match your brand and the products you sell. Read on to learn more about how this app can help you. Why You Should Use Custom Collections Builder Many Different Types of Collections The Custom Collections Builder app allows for many customization options when building your collections. Some of the collection types include: Most sold productsRandomized productsMost visited productsReduced itemsAnd many more! Easy Product Filtering Creating your collections is super easy with the app as you have the ability to filter your products with many different tags, including the following, among others: Product typesVendorsTitlesBetween price ranges Ability to Merge Collections The app allows you to easily merge up to five collections into one. Simple Collection Sorting You can sort your collections any way you choose, such as by "most sold," to give you a clear idea of what works and what doesn't. Use this insight to create better collections for your Shopify products in the future. Additionally, you'll even be able to see and show how many times a particular product has been visited or sold. Custom Collections Builder Pricing All plans come with a 7-day free trial, and the more expensive plans allow for more custom collections and products per each collection, allowing you to scale the cost to the size of your store. The plans are as follows: Basic Plan $2.99/month 10 custom collections250 products per collectionUp to 5,000 products Enterprise Plan $4.99/month 15 custom collections500 products per collectionUp to 20,000 products Pro Plan $9.99/month 20 custom collections500 products per collectionUp to 100,000 products Pro Plus Plan $19.99/month 30 custom collections1000 products per collectionUp to 120,000 products Final Verdict: Is Custom Collections Builder Worth It? If Shopify's integrated collection-sorting system is too limited for you, then installing a 3rd-party app is essential if you'd like to give your store that extra touch of customization, and Custom Collections Builder by Ripple Apps is a fantastic choice. But don't just take our word for it. At the time of writing this review, Ripple Apps' listing on the Shopify app store held a complete 5-star rating by Shopify sellers. If you'd like to learn more, visit their website or head directly to the Shopify app store.