PushOwl Review (2026): Pricing, Features, Integrations, & More!

Klaviyo Review (2026): Simplifying Email Automation

If you've spent any amount of time researching email marketing automation platforms, you've likely noticed one name popping up again and again—Klaviyo. In a nutshell, Klaviyo is a marketing automation platform used primarily for email and SMS marketing. It's an excellent option for those e-commerce platform users who want to kick their targeted marketing strategies up a notch and improve their performance. It supports integration for most major e-commerce platforms, and the app facilitates easy setup, omnichannel marketing, and customer data collection for future marketing campaigns. If you're interested in using an email marketing automation platform and making it work with other marketing channels, read on as we break down absolutely everything you need to know about Klaviyo. What Is Klaviyo? Klaviyo is a cloud-based email and SMS marketing automation tool available for many of the major e-commerce platforms currently available. Through the Klaviyo dashboard, users can deliver super-targeted email campaigns based on predictive analytics that includes customers' previous purchasing, refund requests, in-store visitor activity, and email interaction history. These predictive analytics are then leveraged to take the guesswork out of email marketing and create high-performing automated emails and SMS messages that target customers with ultra-personalized content. Who's Klaviyo for The Klayivo app is best for small to large e-commerce stores that wish to automate their email marketing efforts while still maintaining control over their branding style and marketing vision. What Makes Klaviyo Stand Out Customizable Marketing Campaigns & Precise Customer Targeting E-commerce marketers can shift and pivot their marketing strategies as they see fit and target customers based on their in-store behavior, location, and their individual interactions with previous campaigns.Facebook Advertising Integration This allows e-commerce marketers to not only advertise to targeted audiences but also to add any subscribers to Facebook Ad Forms, all within the platform.Marketing Automation Klaviyo can fully automate various marketing tasks. It facilitates marketing avenues that assist in building strong marketing flows, tracking customer behavior, and automating triggered emails that reduce marketing costs. ProsHighly customizable marketing campaignPrecise customer targettingPainless Facebook Ad IntegrationSeamless marketing automationPre-built templates and automationConsAdvanced functionalities can be complicatedInattentive customer supportTiered pricing system can be pricey Features Klaviyo has a ton of great features that are sure to drive the success of your e-commerce business. First up, the setup is headache-free and uncomplicated. Once the setup is complete, dive in and start pulling unlimited real-time customer data to create personalized content for your eagerly awaiting audience. Klaviyo also features ROI-based reporting. That way, you can easily track exactly how much your marketing efforts are costing and just how effective your launched campaigns are. The app also supports comprehensive and easy A/B testing, allowing you to monitor how different versions of your campaigns perform. Once you have this info, you'll be able to fine-tune your marketing efforts and get the highest-converting variant possible. Email segmentation allows users to target their customers through their behavior and transactional data to enable target promotions to be more effective and precise. Pre-built email responders allow for automated flows that are both effortless and time-saving. Klaviyo Pricing When it comes to pricing, Klaviyo follows a monthly subscription-based service. If you have up to 250 email contacts and can get away with sending between 15 and 150 SMS/MMS messages (depending on the region), you can use the free plan. Anything more than that costs actual money. Paid plans provide extra features like additional chat support, 2-way conversations, opt-in forms, and more. Klaviyo's Shopify app charges separately for SMS and email contacts, allowing users to upgrade as they grow their companies and channels. However, on its website, Klaviyo offers free email and email & SMS plans. The plans can be scaled depending on the number of contacts and the number of monthly SMS/MMS credits. The credits will get you a different number of messages depending on the region. You can see the exact point costs below. USACanadaUKAUSNZSMS (credits)135410MMS (credits)35N/AN/AN/A » Check out the Klaviyo price calculator for an exact quote Usability With all the different features Klaviyo offers to its customers, sometimes things can get a little complicated. Although the setup is usually painless and the platform's interface easy to navigate, some users may find using it a little overwhelming at first due to the high customizability. To help you out, the Klaviyo team has created a ton of resources on their website for you to take advantage of. Anything from webinars to live training, the Klaviyo team is making it easier and easier to use their software. Support If there is one consistent criticism of the marketing platform, it's probably that of its customer support. While some cannot praise Klaviyo enough for its seamless integration with their e-commerce platform of choice, other Klaviyo reviews, left by current and previous users, don't rate the customer support highly. To counter this criticism, they now offer multiple avenues of contact for their customers, including chat support, email support, and a community forum that is available 24/7. Wide Integration Klaviyo integrates with a wide range of major e-commerce platforms, social media platforms, and third-party marketing software, including but not limited to: WooCommerceShopifyMagentoBigCommerceSalesforce Commerce CloudReChargeYotpoAfterShipPrivyFacebook Klaviyo offers more than simple "integration." Every connected app brings you more data that allows you to target your customers even more precisely. In addition, Klaviyo can suggest the right tech partner for your business through its matchmaking service. Why We Recommend It Klaviyo is an excellent tool that offers great marketing automation solutions. In our professional opinion, its integration and data analysis functionality is where it really shines. It gathers as much information as possible from all integrated pieces of software and allows you to personalize your communication with your customers and prospects even further. Turn One-Time Deals Into Long-Lasting Partnerships Klaviyo is a very powerful email marketing software. With so many great features and ease of integration with a wide range of e-commerce platforms, it's a very solid marketing tool. As long as you can get your head around the number of settings, customizable features, the high level of functionality and are happy with its sometimes pricey tiered payment system, Klaviyo can really help you take your e-commerce business' marketing strategies and potential profits to the next level.

Fulfill Sync for Shopify: Streamline Your Fulfillment Process

Whether you're running an established e-commerce store or new to the market, efficient shipping and fulfillment are crucial to your business' success. E-commerce does come with its own unique frustrations, such as the time-consuming process of manually updating tracking info on each order. Luckily, with an app like Fulfill Sync, you can streamline your shipping process. We review this promising shipping and fulfillment app. What Does Fulfill Sync Do? Fulfill Sync helps e-commerce shop owners update tracking information for multiple clients on numerous orders simultaneously without the nuisance of updating the tracking number manually on each order page. This nifty app automates fulfilling orders from 3PL shipping files from vendors, suppliers, dropshippers, or warehouses. It also reads from a file to identify the fulfillment orders and updates each product's tracking number and company based on the SKU. Fulfill Sync allows you to manage multiple suppliers providing you with different order files. Fulfill Sync Features Fully Configurable Fulfill Sync supports multiple source types, which means you can pull order files of any source such as email, upload, direct link, or FTP/SFTP connection. In instances where you don't have access to the Shopify interface, but do have access to the FTP, you can still use Fulfill Sync to process tracking files. Compatible With PayPal The app integrates effortlessly with Paypal. It auto matches order numbers and fulfills orders with tracking details available in the fulfillment log. You can then sync tracking info to PayPal. Automatic Scheduling You can set Fulfill Sync to fulfill your orders automatically hourly or daily, whichever time is convenient for you. Compatible With Popular Marketplaces Fulfill Sync easily integrates into your e-commerce store and is compatible with popular marketplaces, Shopify, Ecwid, and BigCommerce. User-Friendly The app is extremely easy to use. With Fulfill Sync, you simply map the fields according to your order file to be fulfilled. While other fulfillment apps experience a lot of downtime, Fulfill Sync has gained a reputation for being more reliable. Communicates With Customers Maintain ongoing communication with your customers, keeping them up to date with order progress. Fulfill Sync sends emails to customers with information about the status of their orders. Affordability Fulfill Sync charges a small fee of less than $0.01 per order fulfillment. The pricing model is uncomplicated - you purchase credits that you can use to process orders. Convenience With the fulfillment log, you can manage and keep track of all your orders and fulfillments. Fulfill Sync Customer Reviews Fulfill Sync is gaining popularity amongst e-commerce professionals, having updated more than 30 million order tracking codes. As for customer support, they are responsive and helpful. Their excellent service has earned them a 4.7-star rating on the Shopify app store. To see if Fulfill Sync is suitable for your shop, visit their website to learn more.

Parcel Panel Review (2026): Features, Integrations, Pricing, & More!

Research shows that 69% of online shoppers rank the ability to track their orders as one of their top three considerations when making a purchase. This means that order tracking is an essential part of the customer experience. However, for merchants, managing order tracking can be challenging, with issues like delayed shipments, lost packages, and inaccurate information. It can also be time-consuming to respond to customers' questions about where their orders are. If you're an online retailer struggling with order management, look no further than Parcel Panel—a user-friendly solution designed specifically for simplifying operations and addressing these challenges. After thorough research and testing, we've compiled a review of the app to unpack its key features, pricing, integrations, shortcomings, and more to help you decide whether Parcel Panel is an app worth investing in. Best For Parcel Panel is a valuable app for any e-commerce store looking to manage and track their shipments more effectively. It's also useful for any store looking to save time by automating customer order updates. For this reason, if you use dropshipping or ship high volumes of packages, Parcel Panel will save you significant time and resources, allowing you to focus on other aspects of running your store. ProsEasy to set up & useReal-time tracking information on an internal pageCustomizable tracking page & notificationsExcellent customer service & supportAffordable pricing plansConsFree plan supports a limited number of ordersEmail integrations only available with more expensive plans » Parcel Panel is just one app to help with dropshipping. Check out more great dropshipping apps for your store Overview of Features All-in-One Order Tracking Parcel Panel's order tracking database provides real-time and automatic sync, tracking, and updates. It supports 1090 carriers, including FedEx, UPS, DHL, and many other leading carriers. With its smart dashboard, you can get a comprehensive overview of all your orders in one place. It provides eight color-coded shipment statuses to keep you fully informed of each order's progress. Branded Tracking Page Parcel Panel allows you to create a customized tracking page that matches your brand identity, as shown in the image below. This means you can send customers back to your site instead of third-party tracking websites. Customers can track their orders via order or tracking number, and the page includes info like estimated delivery time, order status, and map coordinates. It even has automatic page translation for a truly superior customer experience. Automated Shipping Notifications The app automatically sends email notifications to customers based on six smart notification triggers. There's an email editor that allows you to customize these notifications to your liking. You can even send notifications to yourself to handle problematic orders before customers complain. Talk about being proactive! Upsell System Parcel Panel functions like an upsell app, sending customers automated AI product recommendations. It also serves the purpose of a discount notification app, alerting customers of discounts and other promotions. These upsells and promotions are fully customizable and will appear on the tracking page and customer notifications. So not only can you keep customers informed about their orders, but you can also increase sales at the same time. Smart Analytics Parcel Panel offers insightful analytics to help you optimize your shipping and marketing strategies. The app has a clean and easy-to-read dashboard showing various metrics, such as shipment performance, tracking page views, notification clicks, upsell conversions, and delivery time analysis. You can also view graphical reports that make it easy to interpret the data and identify trends or issues. » Don't underestimate the power of data. Learn about more analytics apps for actionable insights Plans & Pricing If you're skeptical of how much to spend on apps, Parcel Panel has got you covered! With a free plan, three paid plans, and a 7-day free trial, there's something for everyone. Free If you're just starting out and want to offer a basic tracking experience to your customers, the Free plan is a good option. You can access over 1000 couriers, create a branded tracking page, send Shopify native notifications, and monitor your orders from a smart dashboard. Keep in mind, however, that the Free plan only allows you to track up to 20 orders per month. Essential For growing brands that need more features and flexibility, the Essential plan is a great choice. You can customize your order status, show estimated delivery time, display product recommendations and upsell offers, and send shipping notifications. The Essential plan also includes delivery metrics to help you improve your shipping performance. The Essential plan ranges from $9 to $29 per month, based on your quota, which, in turn, ranges from 200 to 1,000 monthly orders. Professional The Professional plan is for you if you're scaling your business and want to take your tracking experience to the next level. You can utilize the developer API and webhook to integrate with Klaviyo, Omnisend, Zendesk, and Intercom, as well as automatically translate tracking details to your customers' language. You can also remove the Parcel Panel branding from your tracking page with the Professional plan. It costs between $49 and $329 per month, contingent on your quota, which ranges from 2,000 to 20,000 orders each month. Enterprise For high-volume companies that need a customized and dedicated tracking solution, the Enterprise plan is the best option. You can get a dedicated tracking channel for your store, a monthly account review with an expert, custom integration with any app or platform you need, and exclusive support from the Parcel Panel team. With a monthly fee of $399 to $709, you'll receive a quota of between 25,000 and 50,000 orders. Integrations Parcel Panel integrates with Shopify, Shopify Plus, and WooCommerce (with more leading e-commerce platforms coming soon) and has over 20 app integrations that can be divided into the following categories: Product review apps: These tools enable you to collect and display customer reviews, images, and videos on your tracking page, increasing trust and social proof. Loox and Judge.me are two such apps.Email marketing apps: These apps, like Klaviyo, allow you to send automated emails and SMSes to customers based on the status of their orders, such as shipping confirmation, delivery notification, and feedback requests.Translation apps: These apps help you translate your tracking page into multiple languages, which can improve your customer satisfaction and retention. An example app is Weglot.Page builder apps: Integrations with apps like PageFly allow you to customize your tracking page with drag-and-drop elements, such as banners, widgets, and buttons.Loyalty & rewards apps: Apps like Growave can assist you in creating loyalty programs that reward your customers for their purchases, referrals, reviews, etc.Helpdesk apps: These tools help you provide customer service and support through live chat, email, and phone. Zendesk is an example. Usability Usability is a big deal when it comes to apps. You don't want to spend hours figuring out how to use an app that's supposed to make your life easier. Fortunately, Parcel Panel is a breeze to use. Setup is quick and easy, and you don't need any coding knowledge to get started. As you can see below, the user-friendly interface is clean and easy to navigate. The analytics dashboard also has a simple design, making data interpretation that much easier. It fits all Shopify themes, and the adaptive interface suits all devices. Support One of the best things about Parcel Panel is their knowledgeable and responsive support team and abundant resources. They offer: 24/7 live chat support in multiple languages: Whether you need help with tracking, shipping, or anything else, they are always ready to assist you. And yes, they speak your language.Email support: If you prefer to communicate via email, you can send them your queries and expect a prompt and helpful reply.Dedicated support with the Enterprise plan: Assuming you have a large or complex business, you can get access to a dedicated support agent who will know your account inside out and provide personalized solutions.Expert install service for onboarding: This service is available for free on request if you need help setting up Parcel Panel on your store.Help center (guides & articles): You can browse their extensive help center that covers everything from installation to integration. You can also find useful tips and tricks on how to optimize your shipping experience.Blog: Granted that you want to stay updated on the latest news and trends in the e-commerce and shipping industry, you can follow their blog, which features insightful articles and case studies. Make Great Post-Purchase Service Part & Parcel of Your Store Now that you know all about Parcel Panel's features and pricing plans, you might be wondering if it's worth it. Despite some shortcomings, like having a limited free plan, Parcel Panel has some powerful features that make it an excellent choice for online store owners. One of the standout features is its ability to increase customer lifetime value by providing exceptional post-purchase service that results in happy customers who return to your store. » If you're looking to improve other aspects of your shipping, head to our top choices of orders & shipping apps