HelloBrand Review—Shoppable Video Links for Shopify Merchants


Published June 2, 2023
Our team tests eCommerce apps and publishes reviews that are unbiased and not influenced by payments we receive from some of the app developers.

If you're looking for a new way to market your products, then you should consider the simple concept of shoppable videos. Users are far more likely to retain the information they see in a video than in a mess of text scrawled across your website—so why not throw in a purchasing link and let them buy directly from the video?
Keep reading to learn all the different ways that HelloBrand's shoppable video service can help your store.
What Does HelloBrand Offer Shopify Merchants?
More Effective Social Media Marketing
Have an Instagram business account but aren't seeing the conversion rate you'd like? Reuse your product videos from any social media platform and embed them on your store as shoppable video carousels or floating videos on your homepage or product pages.
Each video comes with a link that you can share on all your socials, emails, and SMSes to redirect users straight to the shoppable video, increasing your conversions.
UGC With More Impact
Every e-commerce merchant is familiar with the benefit of user-generated content in the form of product reviews and ratings. Now, with HelloBrand, you can turn your UGC product review videos into shoppable ones to improve the effectiveness of your social proofing apps.
Live Video Shopping
If you haven't started hosting live videos to promote your brand and engage with your community, then now is the time to start. And with HelloBrand's technology, you can add purchasing links to your live videos when discussing products, allowing you to remove any doubt and answer customer questions in real-time before they purchase.
On top of that, you can save and reuse live videos as conversion-boosting shoppable videos on your store.
HelloBrand Pricing
The cost of running HelloBrand on your e-commerce store works a little differently from most other Shopify apps. Instead of a few strict plans to choose from, the app is free to install and remains so up to 200 monthly views of your shoppable videos. After that, it's only $0.02/view for the rest of the month.
Additionally, if you're worried about your company growth costing you more in the long run, you don't need to worry. HelloBrand offers you the control to set a flat rate that you're willing to spend each month, whereupon the service will simply pause for the rest of the month once that limit has been reached. This ensures that you have the chance to test the app and only have to pay for what you get.
Our Verdict: Should You Use HelloBrand?
E-commerce store owners are always looking for new ways to improve their marketing and increase conversions, and shoppable videos are a simple and effective way to do so. And with the free-to-use capabilities that only require a small, custom payment after a certain number of views and the excellent customer support available 24/7, there's really no good reason not to try it out for yourself!
It's clear that, from the 5-star reviews on the Shopify app store, other e-commerce merchants feel the same. Head to their website to learn more or jump directly to their Shopify app store page to get started.
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Yotpo Product Reviews App - Pricing, Support, Features, and More!
Yotpo, a cloud-based content marketing tool, allows e-commerce merchants to display socially proofed user-generated content (UGC) created by their customers. A great way to build customer trust while also helping relieve purchase hesitancy, something new or emerging e-commerce stores often struggle to overcome. But does the Yotpo app really do what it claims to do, will it help your store build reviews that drive sales and increase your revenue potential? Let’s take a look: ProsA great all-in-one marketing solutionIntegrates with a ton of third-party toolsPacked full of automatic features, making for a hands-off marketing experienceConsSet up and interface navigation isn't super intuitive, so a steep learning curve is commonSome advanced features are blocked behind payment tiersCan become rather expensive as pricing scales with monthly order volume and site traffic What Is Yotpo? Yotpo is a customer content marketing platform that provides businesses with tools to collect and showcase user-generated content, such as ratings and reviews, photos and videos, and social media posts. The platform integrates with e-commerce platforms, such as Shopify and WooCommerce, and allows businesses to display user-generated content on their website, in email campaigns, and on social media. Yotpo is recommended for users that: Wish to drive sales through UGC.Are just emerging in the e-commerce space and wish to streamline their business’s social proofing. Yotpo is not recommended for users that: Are looking for in-depth analytics.Want customizable and branded review request email outreach options. Pricing Yotpo's pricing is based on the specific needs of each business, and the company offers a range of plans to accommodate different budgets and requirements. Yotpo provides a free plan for businesses just starting out, with limited features and capabilities. Paid plans offer more advanced features, such as unlimited reviews, advanced moderation tools, and integrations with third-party platforms. The pricing of Yotpo's paid plans varies depending on the size of the business and the level of functionality needed. Yotpo also offers custom pricing for large enterprises with unique needs. Free plan includes 50 monthly orders, review request emails, and on-site widgets.Growth plan, starting at $19 p/m (price scales with use) includes all of the free plan features, plus access to a flexible referral program, review carousels, rich snippets, email upsells, and much more.Prime Plan is the most comprehensive and advanced plan, designed for larger businesses with high-volume review needs. It starts at $59 p/m and includes all the features of the lower-tier plans and unlimited review requests and advanced integrations.Powerhouse Plan is designed for businesses with advanced marketing needs and starts at $119 p/m. This plan includes all the features of the lower-tier plans, as well as advanced marketing tools such as referral programs, loyalty programs, and SMS marketing capabilities.Enterprise Plan includes all the features of the lower-tier plans, as well as customized solutions for enterprise-level businesses, including advanced reporting and analytics, custom integrations, and dedicated customer support. » For more options check out 8 Yotpo Alternatives for Hassle-Free Reviews and UGC in 2023 Integrations One of Yotpo’s best features is its ability to integrate with a wide range of CMS platforms and third-party apps. These integrations include: BigCommerceShopify and Shopify PlusMagentoFacebookInstagramSalesforceAdRollHubspotKlaviyoPlus a heap more (and I mean a heap more!) Features Yotpo offers a range of features to help businesses collect and showcase customer-generated content. One of its main features is its reviews and ratings system, which allows customers to leave feedback and rate products directly on a business's website. Yotpo’s bread and butter is creating UGC, and it does this very well. Easily collect and showcase user-generated reviews, photos, and videos with just a few clicks of a button. It also offers full social media integration, allowing customer reviews to be posted to your business social media profiles with ease. Yotpo's analytics tools also provide insights into customer engagement and content performance, allowing businesses to optimize their marketing strategies. Usability One downside of Yotpo is it can be a bit of a learning curve to use at first. Its interface is sometimes clunky, the dashboard can be difficult to navigate, and at times the number of features and information on its navigation pages can become a little overwhelming. Additionally, some users have reported issues with the platform's documentation and customer support, particularly when it comes to troubleshooting technical issues. Support Yotpo’s customer service is generally considered very good. The Yotpo team offers many ways to get in contact with them, including through their help center portal, email, and live chat. The company also provides dedicated account managers for all users, who can offer personalized advice and guidance on setting up and managing campaigns. In addition, Yotpo offers extensive documentation and self-help resources, including a knowledge base, video tutorials, and webinars. Bottom Line When it comes to generating UGC for your e-commerce store, Yotpo is a very solid option. And, although their premium plan can get a little pricey and the app’s navigation can be confusing to newcomers, the app comes with some awesome features, plus, the Yotpo team provides great customer service.

Happy Birthday Email Discounts App Review (2025): Automated Email Marketing For Shopify
Are you tired of seeing low open rates and conversions on your email marketing campaigns? Well, did you know that personalized emails can increase open rates by 29% and click-through rates by 41%? What's more, 88% of people agree that they'll respond favorably to an email that's been specially created for them. One strategy for personalizing your emails is to send customers happy birthday emails. If this sounds intimidating to you, you're in luck. Happy Birthday Email Discounts is a Shopify app that handles all the logistics involved in collecting customer details and sending personalized emails with unique discounts to your shoppers on their birthdays. In this review, we'll take a closer look at Happy Birthday Email Discounts's features, pricing, customer support, and more to help you decide if it's the right app for your business. ProsExtensive customization optionsSeamless integration with ShopifyDetailed analytics for tracking performance metricsFree trial period for testing & evaluationAffordable pricing options for stores of all sizesConsCustomer support limited to UK office hours Best For Happy Birthday Email Discounts is an app that will benefit any e-commerce store looking to set up or improve its email marketing campaign through sending personalized emails. There are several plans to choose from, making it a good choice for small, medium, and large businesses. More specifically, the app is an excellent marketing tool for stores selling items frequently bought as birthday gifts like jewelry, perfume, or clothing. Happy Birthday Email Discounts is also a very helpful app for e-commerce businesses with a strong customer relationship management (CRM) system in place. The app will enable them to easily track and manage customer birthdays and automate the email-sending process, saving them a lot of valuable time and resources. Overview of Features Happy Birthday Email Discounts boasts an extensive range of features that cater to businesses of all sizes. The main features include: Automated Birthday Emails The feature most central to the app is its ability to automatically send personalized emails to customers on or leading up to their birthdays. By using this feature, businesses can keep customers engaged and loyal while also increasing revenue. Customizable Email Templates The app offers customizable email templates, providing businesses with a wide range of themes to choose from. With this feature, merchants can easily create beautiful, on-brand emails that captivate their audience and inspire action. You can also personalize the subject line and body of the email for a one-of-a-kind email that'll leave your customers feeling valued on their special day. Customer Birthdate Collection This feature allows businesses to quickly and easily capture their customers' date of birth at multiple touchpoints. You can choose to ask for the customer's birthdate on a custom landing page, the order status page, Shopify POS, sign-up forms for newsletters, or the user account creation page. Unique Discount Codes With Happy Birthday Email Discounts, you can easily set up a unique discount landing page. Customers will be given the link to this discount page in the birthday email. When shoppers click the link, a unique, single-use discount code will be displayed. There are multiple discount settings to choose from, like the discount type, amount, code prefix, expiry date, and limitations like minimum spend and qualifying products. This Shopify discount app also gives you the option to create discount codes manually. Follow-Up Emails This is the app's newest feature, which allows you to automatically send a second email after a specified number of days or just before the discount is set to expire. It will only send the follow-up email if the discount has not yet been redeemed. You can choose whether to maintain the same style and design as the original email, or you can create an entirely new style. This feature gives customers that extra nudge to make a purchase before the offer expires. Performance Analytics Happy Birthday Email Discounts has a dedicated analytics dashboard to show you your campaign statistics, including where the birthdates were collected from, the open rates, click-through rates, the total number of discounts sent, and conversion rates. It also provides a graphical representation of this data to track your performance at a glance. » For improved business insights, head to our list of the top sales-tracking apps Plans & Pricing Happy Birthday Email Discounts offers four pricing plans. Essentially, they all offer the same set of features we discussed above. The difference lies in the number of customers it supports, with cheaper plans better suited to smaller customer bases. Starter The Starter Plan is free and includes essential features such as automated birthday emails, customizable templates, and performance tracking. It only supports 50 birthday members, which makes it quite limited. However, it's a great starting point for smaller stores just starting out.Base The Base Plan costs $10 per month and offers all the features listed in the Starter Plan. However, it stores up to 1,000 birthday members, offering a lot more than the Starter package at an affordable price.Growth While the Growth Plan is double the price of the Base Plan, at $20 a month, it supports five times the number of birthday club members. This makes it an excellent fit for medium-sized businesses. Established As the name suggests, the Established Plan is ideal for larger stores with a more established customer base. It comes with a price tag of $40 a month but stores an impressive 15,000 birthday members. If your needs go beyond this, the Happy Birthday Email Discounts team will develop a custom plan to cater to more than 15,000 members. » Not sure what you should be spending? We offer helpful guidelines on how much to spend on Shopify apps Integrations Happy Birthday Email Discounts integrates with a variety of third-party apps to streamline and enhance your marketing and performance efforts. With these integrations, you can easily sync your customer data and automate your email campaigns. Some of the most popular integrations include: Privy: This integration allows you to add a birthday field to your existing Privy popups.Klaviyo: You can use Happy Birthday Email Discounts to collect customer birthdate information and export it directly to one of your Klaviyo lists.Omnisend: Like Klaviyo, the Omnisend integration allows you to transfer your birthdate data straight to your Omnisend list.MailChimp: Happy Birthday Email Discounts integrates with MailChimp much in the same way as Klaviyo and Omnisend.SMSBump: This is an exciting integration that lets you send birthday messages and discounts using SMS in addition to email. Usability Getting started with Happy Birthday Email Discounts took a matter of minutes. The installation process is simple and efficient, and the settings are easy to configure—even for people without a tech background. The app's user interface is intuitive, clean, and easy to use, making it accessible for businesses of all sizes. Happy Birthday Email Discounts offers a range of customization options, allowing you to create tailored email templates that match your brand and messaging. The app also integrates seamlessly with other apps, allowing for streamlined marketing efforts and data syncing. Overall, the automation of birthday emails has saved us a lot of time and resources, allowing us to focus on other aspects of our marketing, all while improving our customer loyalty and sales. » Check out our top choices for sales-boosting apps to ramp up your bottom line Support Happy Birthday Email Discounts provides excellent customer support that ensures businesses can easily achieve their marketing goals. Support includes: Email support: You can submit a request form about any issue you're experiencing with the app. They typically respond on weekdays during UK business hours, although they do sometimes offer assistance outside of these hours.Support portal: This portal contains an extensive library of articles, including how to get started, configuring settings, integrating third-party apps, plans and pricing, and FAQs.Case studies: These are real-life examples of businesses using the app to improve engagement and customer lifetime value. Wish Every Customer a Happy Birthday! Happy Birthday Email Discounts is a powerful tool that enables businesses to create personalized birthday email campaigns for their customers. Despite some limitations in terms of performance, the app offers a range of features to help stores increase customer engagement and drive sales. With the app's user-friendly interface and detailed analytics, businesses can easily create effective birthday email campaigns that will increase customer loyalty and boost revenue. » Take a look at the best email marketing apps to drive your campaigns even further

Bolder App Review for Shopify: Reach Your Target Demographics and New Clients
Forget about collaborating with influencers who take your products and money and then vanish. Investing in influencer marketing and seeing no results has become a professional liability with added difficulty in finding influencers that love sustainable brands. The Bolder app is here to help developing, sustainable companies raise brand awareness and consideration through social media. This tool aids in the conversion of highly successful influencer leads into consumers. You don't need to spend a lot of time or money to find genuine and successful collaborators. Why You Should Use Bolder With Bolder, you can bet on getting new leads. Merchants can use creators to reach out to their target demographic and communicate with new, highly engaged consumers, and it's totally free! This app also helps your business find appropriate creators; select and match the right creators who share your values and target audience using Bolder's technology. And lastly, users can spread the word about sustainable initiatives and place their brand in the appropriate place by raising awareness in the right spaces. Notable Highlights Ideal creators Connect to content producers with the proper social following based on statistics and your specific criteria. Personalized Service Using Bolder's exclusive technology, users can plan and execute any form of creator cooperation with precision. End-To-End Campaign Execution Get assistance with planning, matching, executing, and reporting on each campaign to maximize budget and meet your business goals. Measurable Results Once all of the content is up, receive a report that analyzes the data and assists in making decisions for the next campaign. The Bottom Line: Should You Use Bolder? As a merchant, consider the following questions. Do you want to attract new audiences who are strongly engaged with your brand and are likely to become customers or sales? Do you want to increase public awareness of your long-term activities at a low cost and regular updates on how your money is being spent? If you have answered yes to these, you should definitely consider using Bolder to position your company to appeal to 80% of customers and shift their purchasing habits to align with environmental concerns. Visit the Bolder website to learn more, or install it directly from their Shopify app store page.