Tom Amitay
Saturday, February 23, 2019
With Klaviyo, you can always put in place a few post-purchase flows: 1. Cross-sell. 2. Upsell. 3. VIP. 4. Product-specific flows for products that go well together, depending on your store replenishment. For example, if a customer buys a particular product that usually other customers buy together with another product, offer a discount on the complimentary product. These flows do take time to optimize, but if you put in the work, you can really boost your conversion rates. Also, the Abandoned cart flow is vital, especially if you know how to segment your customers based on location, value, product type, etc.
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