What Segmentation Options Does Shopify Provide for Targeted Email Marketing Campaigns?

Cheaper Mailchimp alternatives for Shopify store email marketing

Using Mailchimp for email lists for my Shopify store and it is becoming too expensive. Looking for alternatives that are cheaper than Mailchimp. What are my options?

Can I use tags to group products according to customer segment in my Shopify store?

I use filters in Shopify to create customer segments. I use these segments so that I can easily email and update customers who share similar characteristics. In my store, I have a customer segmen

MailChimp Review - Pros & Cons, Pricing, and Integrations

Is the popular email marketing app Mailchimp the right choice for you? We answer that question here, as well as breakdown Mailchimp's features and usability.

7 Best Shopify Apps to Boost Sales & Conversions in 2026: Free & Paid

Unlock the full potential of your Shopify store with these 7 must-have apps. Top-rated that tools will help increase sales and improve your bottom line in 2023.

Omnisend vs. Privy: Features & Pricing - Comparing Two Leading Marketing Apps on Shopify

Should you grow your customer base with Privy or Omnisend? Read our full breakdown of features and pricing for two of the best marketing apps on Shopify

Simple Steps for Creating an After-Purchase Upsell Email Campaign for Your Shopify Store

Learn a simple upsell email campaign sequence that will help increase sales and encourage repeat purchases from existing customers on your Shopify store.

Omnisend vs. Mailchimp: Which App Is Better for Email & SMS Marketing on Shopify?

When it comes to email, SMS, and push notification-based marketing, MailChimp and Omnisend are among the best. See our guide to help you decide between them.

Klaviyo vs. Mailchimp: Which Is Better for SMS & Email Marketing in 2026?

Deciding between two marketing tool goliaths like Klaviyo and Mailchimp is much easier said than done. To help you out, here’s a comparison of the two.

Klaviyo vs. Omnisend: Which Is Better for Shopify Marketing in 2026?

Reach maximum customer outreach potential with either Klaviyo or Omnisend. But which one best suits your online store? Read this article to find out.

How to Set Up and Automate Compelling Shopify Welcome Emails

Want to know how to set up and automate welcome emails for your Shopify store? This is a guide to tell you how to do just that.

How to Create an Abandoned Cart Recovery Email Campaign

70% of eCommerce shoppers abandon their carts without buying. Abandoned cart recovery email campaigns help you get the client to complete the purchase. Learn how

What is the best app to design and send customized emails to customers on your email marketing list?

I already have a large email marketing list which I have been growing for a few months, but I haven't sent out any emails yet. What is the best app to create and send emails to an email marketing

Why was the MailChimp app kicked out of Shopify's app store?

The Shopify forums don't really seem to have much about this topic, but when I looked I couldn't seem to find the Mailchimp app for Shopify.

When should I start my Black Friday advertising?

Sending marketing emails on Shopify

I have a new store on Shopify and would like to send marketing emails. Can I use Shopify to do so or do I have to use an app like Privy or Klaviyo? Any recommendations for the best marketing app?

How are you planning to stand out during Black Friday and Cyber Monday?

How can I create a whole cart automatic discount for new clients?

I am shitting towards paying more attention to my new customers. I realized that I had been underestimating the importance of doing this. So I am focusing on creating a new customer segment where

What's the Best Approach to Growing My Email Subscriber List Through My Shopify Store?

What's the Best Approach to Growing My Email Subscriber List Through My Shopify Store?

Is it difficult to migrate from MailChimp to Omnisend?

After looking up some Mailchimp alternatives for Shopify I've decided to make the change. I've seen that it has something to do with how my store appears on google, but I'm not really sure exactl