When should I start my Black Friday advertising?

Simple Steps for Creating an After-Purchase Upsell Email Campaign for Your Shopify Store

Learn a simple upsell email campaign sequence that will help increase sales and encourage repeat purchases from existing customers on your Shopify store.

In-House Influencer Marketing vs. Marketing Agency

Influencer marketing can help grow your eCommerce business if done right. This post will help you decide whether to build an in-house influencer marketing or hire a marketing agency.

Should I use a different app for reviews, chat, loyalty, emails, customer service, etc. or just one app that does it all?

In my Shopify store, I use Loox for reviews, Klaviyo for emails and Tidio for chat. I don't know if I should be using so many different apps and pay all of them, or maybe there's one app that can

Leveraging Social Media to Improve E-Commerce Marketing ROI

Step into the vibrant space of social media and understand how it nurtures community, encourages conversations, and enhances your e-commerce marketing strategy.

Klaviyo vs. Omnisend: Which Is Better for Shopify Marketing in 2025?

Reach maximum customer outreach potential with either Klaviyo or Omnisend. But which one best suits your online store? Read this article to find out.

MailChimp Review - Pros & Cons, Pricing, and Integrations

Is the popular email marketing app Mailchimp the right choice for you? We answer that question here, as well as breakdown Mailchimp's features and usability.

How to Acquire Phone Numbers for SMS Marketing

Master the rules and best practices of growing your SMS subscriber list while keeping them engaged.

Omnisend vs. Privy: Features & Pricing - Comparing Two Leading Marketing Apps on Shopify

Should you grow your customer base with Privy or Omnisend? Read our full breakdown of features and pricing for two of the best marketing apps on Shopify

7 Best Shopify Apps to Boost Sales & Conversions in 2025: Free & Paid

Unlock the full potential of your Shopify store with these 7 must-have apps. Top-rated that tools will help increase sales and improve your bottom line in 2023.

30 Things to Consider When Creating Facebook Ads

Creating a Facebook ad is hard, some social media managers will lie to you that it’s easy but the truth is that without good knowledge in Facebook ads you can lose money running ads that don’t convert

Influencer marketing - Growing online store's traffic and sales without investing money

Influencer marketing can help online sellers that are just starting out or merchants that are looking for ways to grow sales without spending money on paid ads, marketing agencies, etc.

Do Lookalike Audiences update and add new Data automatically?

What is the best app to design and send customized emails to customers on your email marketing list?

I already have a large email marketing list which I have been growing for a few months, but I haven't sent out any emails yet. What is the best app to create and send emails to an email marketing

Should I use product photos from Aliexpress for dropshipping, or take my own photos?

I think that the photos on Aliexpress look like stock photos, really nonpersonal. But it would be a lot of work taking my own photos and also will make the whole process quite long. Is it importa

Using an email pop-up in my Shopify store to increase sales

Will an email popup help improve the conversion rate and increase sales in my Shopify store? If so, which Shopify app would you recommend I should use?

What should be my daily Facebook ads budget?

I'm a new Shopify seller and I just recently started running ads on Facebook. I was wondering how much money I should spend on ads and how to set my budget.

Would you recommend GetSiteControl as an alternative to MailChimp?

Shopify doesn't support Mailchimp anymore so I was wondering how the GetSiteControl email integration is as an alternative to Mailchimp and other marketing apps for Shopify. Is there a good GetSi

What post-purchase automation flows do you use with Klaviyo?

Can the app VITALS | 40+ Apps in One be an alternative to swipify?

How to choose a Shopify developer for my store, and what questions should I ask them?

We're looking to hire a developer to help us with custom features on our Shopify store. As I've never worked with developers before, I'd like to know where I should look for them, what should I