eCommerce Answers
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Prices of Yotpo alternatives for product reviews on Shopify
Product reviews are a powerful marketing tool for your Shopify store. Product reviews apps let you display reviews about your products on your Store. The reviews serve as social proof and help you increase conversion and traffic by building trust. Choosing the right product reviews app is important. The prices for product reviews apps for your Shopify store vary. Some offer a free plan, but the price for high-end solutions can get up to several hundred USD per month. Here are the prices for the best reviews apps for Shopify: Shopify Product Reviews The simplest way to share your customers' experiences. Price - Free Editorify ‑ Product Reviews Import Reviews Videos from Aliexpress, Alibaba, Etsy, Dhgate, More. Price - Free plan available. PREMIUM plan $9.95/month Judge.me Product Reviews Site & product reviews (photos, videos, Q&A for social proof). Price - Free plan available. AWESOME plan $15/month Stamped.io Product Reviews UGC Collect Product Reviews, Photos/Videos Reviews, Q&A, and UGC. Price - Free plan available. BASIC plan $19/month REVIEWS.io Text, Photo & Video Reviews | Licensed Google Review Platform. Price - SMALL BUSINESS plan $89/month Okendo: Product Reviews & UGC Product ratings, reviews, photos/videos, UGC, Q&A, feedback. Price - ESSENTIAL plan $29/month Loox ‑ Photo Reviews Product reviews with photos - social proof that looks great. Price - BASIC plan $9.99/month Yotpo: Photo & Product Reviews Collect product reviews, photo reviews, site reviews & ratings. Price - Free plan available. Growth Plan starts at $19/month
Asked 2 months ago
Shop Pay Installments - a Buy Now, Pay Later Service by Shopify
Shop Pay Installments, the new buy now, pay later service by Shopify, is going to be available by the end of 2020 to U.S. merchants eligible for Shopify Payments. It will let merchants give their customers the option to split their payments into four equal installments, with no interest or additional fees, while the merchants will still get paid "instantly." This new service will compete with well-established solutions like Afterpay as well as Affirm, Klarna, and Clearpay, which are Afterpay alternatives. A clear expected advantage is that this solution could be well integrated within the Shopify admin and offer a seamless checkout experience. Other Shopify services usually provide a good and simple solution for basic users, while heavy users who seek advanced features would choose third-party services. The exact terms of Shop Pay Installments were not published yet. It is possible to join the waitlist and sign up for updates here - https://www.shopify.com/shop-pay-installments
Asked 2 months ago
How to Increase Customer Lifetime Value on Your Shopify Store
It is much easier and cheaper to keep existing customers and to sell to previous customers than it is to obtain new customers altogether. When a customer has already purchased a product from your Shopify store in the past, they are aware of your store, your products, and the quality of your service delivery. Existing customers already know your brand, products, service, etc. And since you have their contact details, it is relatively easy to reach out to them with new offers via email or retargeting ads, for example. However, it requires a great deal of effort and money to make new customers aware of your brand, to bring them into your Shopify store, to make them like your products, your offering, and what you stand for before you can actually convert a sale. By marketing your products to people who have already bought from your store in the past, you can increase the customer lifetime value (CLV). There are several techniques for increasing CLV, such as post-purchase email campaigns, upsell apps, loyalty programs, retargeting ads, etc. Post-Purchase Email Campaigns Email marketing is a great way to increase sales and repeat purchases. There are significant advantages to email marketing over other forms of marketing: Emails are cheap - Once you obtain customers' emails, it is much cheaper to reach them via email than ad campaigns, social media, or other types of paid marketing. Emails can be automated - You can create multiple email marketing campaigns and text them automatically until you get the desired results.Emails can be sent many times - Email marketing campaigns that produce good results can keep running for years.Emails make customers remember your brand - Email marketing is not just about getting your to purchase again here and now. It is also about keeping your brand name at the top of your customers' minds so that when they reencounter it, they will respond immediately and won't need to go through a full marketing process again. All of these are very good reasons for building an email list. There are many email marketing apps, such as MailChimp and Klaviyo, for your Shopify store. These apps have simple interfaces that allow you to create email marketing sequences, run AB tests, measure and improve results over time, without needing the help of a Shopify expert or developer. Don't think of emails as separate random messages. Using an email marketing app you can set multiple campaigns that are triggered on specific dates, when customers take certain actions on your store, or when you have special offers. Each campaign can and should include not just one, but a series of emails, that gradually motivate customers to purchase again from your store. For example, once a customer has purchased a product from your store, your email marketing app can send them an order confirmation email that also promotes additional discounted products. If the order confirmation email doesn't lead to a sale, the app can send them a satisfaction survey that contains a discount coupon for their next purchase. Upsell Apps Upsell apps are very effective at increasing customers' total sales value. These apps typically integrate into your Shopify store and show customers discounts, promotions, and complementing products before they checkout, driving them to add additional products to their cart. Loyalty and Rewards Programs Many e-commerce businesses run loyalty and rewards programs in order to stay in touch and build relationships with their customers. While sending out news emails about your business is time-consuming, loyalty programs provide merchants with a simple "excuse" to keep emailing their customers with special offers and promotions almost entirely automatically. Besides retrieving customers to increase revenues and improve customer lifetime value, loyalty programs can improve your business's communication with customers, improve your branding so that you don't compete on price alone, and attract new customers. Retargeting Ads Have you ever wondered why sometimes you get retargeted with ads even after you have already purchased a product? The reason is that besides being super effective at converting new sales, retargeting ads are also very efficient at presenting specific offers to customers who have already bought at your store, in order to drive them to buy again. Final Verdict As a Shopify merchant, you have many techniques and tools for improving customer lifetime value, but it doesn't mean you have to try them all at once. Review the options we have laid out in this post and start with just one or two that seem most promising. Any marketing endeavour requires trial and error, and this case is no different. Once you've optimized one technique, go on to add another one.
Asked 2 months ago
Simple Steps for Creating an After-Purchase Upsell Email Campaign for Your Shopify Store
Having an upsell email campaign in place can help boost your sales significantly by encouraging customers to buy more products at your store. It is important to ensure that you have an upsell email series in place for each of your top-performing products. In order to create an effective upsell email campaign, you will need to automate at least 3 different emails, which will be sent to your customers at specific times. There are plenty of apps available that can assist with automating email sequences, such as MailChimp, ReConvert, and Klaviyo. Email One This email should be sent to buyers approximately one hour after they have made a purchase on your store. The email should thank the customer for buying your product and for supporting your business. This email should then include some products which complement the product that the customer has already purchased and should offer a special discount on these products. Email Two The second email should be sent to the customer 24 hours after they made the initial purchase on your store. This email should offer the customer a product that is similar to the one they have already purchased. The email should include some sort of social proof, such as product reviews or statements like "People who purchased product X also purchased product Y". Email Three In this final email, a special discount should be offered on the product or products advertised to the customer in the second email. The discount should only remain valid for a certain amount of time, such as 24 hours, in order to create a sense of urgency. Bottom Line You can use this simple after-purchase upsell email campaign sequence as is, or modify it to meet your brand's needs. If you use an email or an upsell app, It will probably take you a couple of hours to set up your first campaign. Remember that positive ROI is never a guarantee in marketing and the suggested campaign is merely the first version that you should run. After the campaign is up and running you should monitor its results and make changes to optimize them. It usually takes a few iterations until you start seeing significant growth in sales and an increase in customer lifetime value.
Asked 2 months ago
Here’s Why GoDaddy Bookkeeping Is Gone for Good
GoDaddy Bookkeeping allowed e-commerce website users to interface with their desired merchant sites to import sales, expenses, and bank transactions. Importing transactions from financial institutions and merchant sites provides assurance of accurate real-time data. Limitations of GoDaddy Bookkeeping GoDaddy Bookkeeping provided a single-user-only option that prevented businesses from allowing third-party users—such as accountants and certified providers—to access their financial data. This limitation created detrimental challenges for ecommerce merchants looking to grow their business. Additional limitations, including the lack of multi-currency capabilities, project management features, integration issues, and overall customer relations had users searching for more robust accounting options. What Happened to the GoDaddy Bookkeeping App? No longer offering support and discontinuing the bookkeeping app, GoDaddy has partnered with Intuit/QuickBooks, offering a proven and trusted accounting software for ecommerce to meet the rigorous needs of growing businesses. Conclusion: What to Use Instead of GoDaddy There are various types of accounting software available to ecommerce business owners across the web. Desired features for ecommerce would be seamless and supported synchronization of data by integrating third-party merchant sites that allow for accurate real-time tracking. Furthermore, the options for payroll and inventory management allow a more complete and robust experience for users. Popular alternatives to GoDaddy Bookkeeping now include QuickBooks, Xero, FreshBooks, and other similar services.
Asked 2 months ago
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