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Easily Add Alt Tags to Your Shopify Images to Improve SEO
Optimizing your online store for search engines is vital to increase your traffic and revenue. But don't ignore this basic yet effective SEO strategy: adding alt tags to images. Alt tags are brief descriptions of images that assist search engines in understanding their content. Alt tags not only improve accessibility for visually impaired users but also play an essential function in enhancing search engine optimization (SEO) and generating sales. Luckily, there are ways to effortlessly add alt texts to your Shopify images to boost your store's visibility on search engines and bring more organic traffic to your site. » Boost your store's performance with the best on-page SEO techniques 8 Steps for Adding Alt Tags to Your Images Log in to your Shopify store.Navigate to the "Products" section.Choose the product you want to add an alt tag to.Click on the image you want to add an alt tag to.On the preview media page, click "Add ALT text."Enter a brief alt tag that accurately describes the image's content and includes relevant keywords.Click "Save ALT text" to save your changes.Repeat this process for all images on your site to improve your store's SEO. Using a Shopify App When you need to upload many images, using a Shopify app can streamline the process of adding alt tags. Egnition's All-In-One Image Master automatically populates alt tags by referencing image titles and encompassing text. Automatically generate ALT text for your product images from pre-set templatesRemove backgrounds, resize, and center your product imagesFree installation Apart from boosting your images' search engine visibility with alt tags, titles, and meta descriptions, the app also optimizes your product images for faster loading speeds, another crucial factor in SEO. » Read our full All-In-One Image Master review for more details Get Tagging to Grow Traffic Adding alt tags to your Shopify store images is an excellent optimization method that can increase traffic to your online store. Including a detailed description of your images can help search engines better understand your content and increase the visibility of your website in search results, ultimately increasing your sales. » Find the best apps to improve your Shopify store's SEO
Asked 2 months ago
How to Set Automatic Discounts for Bulk Orders on Shopify
Setting automatic discounts for bulk orders on Shopify can be a great way to incentivize customers to purchase multiple items at once. Bulk-order discounts can also: Increase sales and revenueHelp clear out older stockReward customer loyalty and encourage repeat businessEntice new customers with attractive dealsBoost customer satisfaction How do you create automatic discounts on Shopify? Read on as we explain two simple strategies. Using Shopify's Built-In Discount Settings Follow these steps to set up automatic discounts with Shopify's built-in settings: 1. Head to the "Discounts" tab on the Shopify dashboard to access the built-in discount settings area. 2. Click "Create discount" to get started. 3. Select "Automatic discount" as the discount method. 4. Give the discount a name in the "Title" field. 5. Under the "Value" section, click on either "Percentage" or "Fixed amount," depending on the type of discount you want to create. Then enter a number to indicate the exact amount. 6. Under "Applies to," select whether you want the discount to apply to specific collections or products. Type in the collection or product name, then click "Browse" to search for the ones you want. 7. Select one of the options under "Minimum purchase requirements." Then fill in a number to indicate the minimum purchase amount or the minimum number of purchase items for the discount to be applicable. 8. Under "Active dates," select the time and date you want the discount to start. Next, tick the "Set end date" box and fill in the date and time you want the discount to end. 9. Click "Save discount" to save and apply the discount. 10. You should see a green banner showing your discount was created successfully. Using a Shopify App While Shopify's built-in discount settings are useful, they have some limitations, such as the inability to create complex discounts. Fortunately, there are apps like Egnition's Order to Discount app that automate and streamline the discount creation process. This app automatically applies discounts to orders that meet certain criteria, such as total order value or specific products purchased. Add bulk-order discounts with ease Free trial Yes Basic plan $1.99/month Pricing structure Fixed Number of discounts allowed Unlimited Customer support 24/7/365 Order to Discount offers these functions and features: Discount templates: Pre-built discount templates you can customize to fit the specific needs of your business.Email templates: The app pre-defines and generates customer emails using order, customer, and discount information.Support automation: Send customer emails automatically or review and customize them before sending.Order value capabilities: Use any of Shopify's standard conditions or choose a unique option to generate a discount as a percentage of the original order. » Read our Order to Discount review for further details Don't Discount the Power of Bulk-Order Discounts Setting up bulk-order discounts is a simple and painless way to increase profits while also reducing the time spent on packaging and shipping orders. My customers know that if they buy more of my products, they will be rewarded with a discount. Through the power of discounts, I've successfully increased my sales and customer loyalty, which has helped me grow my store considerably.
Asked 3 months ago
2 Easy Ways to Create Custom Price Filters in Shopify
When you're selling a lot of products on your Shopify store within various collections, it can be difficult for customers to find exactly what they need. Using a price filter on your Shopify collections can be a good way to enhance your product organization. With Shopify, customers can use filters to search through products based on their interests. This means you can also allow customers to search for products within a specific price range. Below are two of the easiest methods for setting up custom price filters. 1. Creating a Custom Price Filter via Product Variants Shopify allows store owners to create up to 100 variants and three variant options for each product. You can do this by following these steps: 1. Visit the "Products" page in your Shopify admin. 2. Click "All products" and add the product you want, or click "Edit" on an existing product. 3. In the "Options" section, select "This product has options." 4. When asked to enter a name, include a title for the option, like "Size" or "Price." 5. In the options values, enter each "Value" or price in a separate field. 6. Click "Done." 7. You can add images to the "Variants" section of each product in your collection. 8. You can check whether the product variant is available as a filter option via the "Online Store"> "Navigation" section of the Shopify admin dashboard menu. 9. Click "Add filters" and select the recently created product variant, then "Done." 2. Creating a Custom Price Filter via Shopify Metafields Creating custom filters on Shopify through metafields for your product or variant is also possible. To do this, you'll need to ensure your content type is either an integer, decimal number, or single-line text. Once you've ensured this, you can follow these steps: 1. Visit "Settings"> "Metafields" from your Shopify admin. 2. Select the type of metafield you want to create. 3. Click "Add definition." 4. Add a name for your definition and enter a description for the metafield value. 5. Select the content type (number or text). If the content type is text, you can choose "Single line text," whereas, for numbers, you'll choose either "Integer" or "Decimal." 6. Under "Validation," use the "Additional Rules" section to limit the range of accepted values. 7. Click "Save." 8. Next, go into "Products" then "All Products" from your Shopify admin, and click on a product. 9. Scroll to the "Metafields" section and enter the value for your recently created metafield, then save your changes. 10. You can check your filters by going into the "Navigation" section and clicking "Add filter." 11. In the Metafields option, select the metafield you recently created, followed by "Done." Improve Customer Experience With Custom Price Filters Adding custom price filters to your featured Shopify collections is an excellent way to improve the experience for your target audience and help them sort through your products. Thankfully, it can be as simple as following a few basic steps.
Asked 3 months ago
How to Add Shopify Products to Collections
A Shopify collection is a grouping of similar products. By using collections, you make it easier for customers to go through your product list logically. For example, if you owned a stationery e-commerce store on Shopify—all your pens could go into one collection, highlighters in another, paints and paintbrushes into a third, and books into another. Methods of Adding Products to Shopify Collections Shopify collections should change with your general industry trends for effective inventory management and collection page optimization. If you are not removing outdated stock and bringing in new stock, your customers may soon become bored with your store—unless you sell very few products that are highly specific, for example, water filters. This means you'll need to remove outdated products and add new ones to your current collections. Thankfully this is not too difficult to do. You can add products to collections manually or automatically using rules. We'll be focusing on the former. Here are two simple step-by-step guides to follow: Adding Products to Your Manual Collection 1. Go to your Shopify admin, click "Products," and move down the menu to "Collections." 2. Select the collection you would like to add a product to or create a new collection by clicking "Create collection" and selecting the "Manual" option. 3. In the "Products" section, search for products or click "Browse." 4. Now, add the products that you want to have in your collection. Adding a Product to an Existing Manual Collection This is how you add a product to one or more of your existing manual collections from the product's details page: 1. Go to your Shopify admin, then click "Products." 2. Select the product that you want to add to your collection. 3. In the "Collections" section, choose one or more of your existing collections. 4. Click "Save" to add your new product to all your chosen collections. Organize Your Products for Improved Customer Experience Essentially, collections help manage your Shopify inventory and break your list of products into more accessible bite-sized chunks. This improves the organization and navigation of your store for a better overall customer shopping experience. We always recommend that you take your organization a step further by sorting products in your store collections and setting up collection filters.
Asked 3 months ago
How Does Choosing a Shopify Store Theme Affect SEO?
With thousands of Shopify themes to choose from, it's only natural that some themes are better suited for search engine optimization, or SEO, than others. It's essential to get the foundations of your site right. Even with all the apps on offer and knowledge of code, you'll struggle with your SEO if you've selected a poor theme. Why Is SEO Important? SEO is all about how you rank in search engines. You want your Shopify store to have good SEO because it means customers are more likely to find your store when searching for products online. Factors such as site speed, keyword use, title tags, and URL names are all taken into consideration when search engines decide where your store will rank. Choosing an effective Shopify theme is a great on-page SEO technique. It will be easier for you to control and manage many aspects of your SEO when you start with a great Shopify theme—which is why choosing the right one is so important. How a Good Theme Can Boost Your SEO These are some of the ways a good Shopify theme can improve your SEO: Faster page loading times Themes and images optimized for speed generally have better SEO.Improved mobile responsiveness Themes that aren't optimized for mobile devices can negatively affect your SEO as search engines prioritize mobile-friendly websites.Better code quality Themes with clean, well-organized code are easier for search engines to read and understand, which can increase your rankings.Customized title tags and meta descriptions Merchants can optimize these essential elements for their target keywords and audience.Customized URL structure How a website's URLs are organized and presented are important factors in SEO, as search engines use the URL structure to understand the content and structure of a website.Improved content layout and hierarchy Themes optimized for content hierarchy make it easier to create and organize content that can boost SEO. SEO-Friendly Themes There are many free and premium SEO-friendly themes available for Shopify stores. Before you decide on your favorite, be sure to consider whether it's the best for your business. Here are a few themes to consider: Parallax by Out of the SandboxPalo Alto by Presidio CreativeElectro by ArenaCommerceSpace by CleverSoftStar by Outlane The Benefits Go Beyond SEO A carefully considered Shopify theme can do more than just improve your search visibility. Using an effective Shopify theme can improve customers' user experience, make your store more compatible with apps and plugins (including apps to boost SEO), and improve the look and appeal of your store—all of which can lead to more conversions and sales.
Asked 3 months ago
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