How Can I Measure the Effectiveness of My Email Marketing Campaigns Using Shopify's Analytics Tools?

When should I start my Black Friday advertising?

Cheaper Mailchimp alternatives for Shopify store email marketing

Using Mailchimp for email lists for my Shopify store and it is becoming too expensive. Looking for alternatives that are cheaper than Mailchimp. What are my options?

Influencer marketing - Growing online store's traffic and sales without investing money

Influencer marketing can help online sellers that are just starting out or merchants that are looking for ways to grow sales without spending money on paid ads, marketing agencies, etc.

How to Set Up and Automate Compelling Shopify Welcome Emails

Want to know how to set up and automate welcome emails for your Shopify store? This is a guide to tell you how to do just that.

How to Create an Abandoned Cart Recovery Email Campaign

70% of eCommerce shoppers abandon their carts without buying. Abandoned cart recovery email campaigns help you get the client to complete the purchase. Learn how

Klaviyo vs. Omnisend: Which Is Better for Shopify Marketing in 2025?

Reach maximum customer outreach potential with either Klaviyo or Omnisend. But which one best suits your online store? Read this article to find out.

MailChimp Review - Pros & Cons, Pricing, and Integrations

Is the popular email marketing app Mailchimp the right choice for you? We answer that question here, as well as breakdown Mailchimp's features and usability.

7 Best Shopify Apps to Boost Sales & Conversions in 2025: Free & Paid

Unlock the full potential of your Shopify store with these 7 must-have apps. Top-rated that tools will help increase sales and improve your bottom line in 2023.

In-House Influencer Marketing vs. Marketing Agency

Influencer marketing can help grow your eCommerce business if done right. This post will help you decide whether to build an in-house influencer marketing or hire a marketing agency.

Omnisend vs. Mailchimp: Which App Is Better for Email & SMS Marketing on Shopify?

When it comes to email, SMS, and push notification-based marketing, MailChimp and Omnisend are among the best. See our guide to help you decide between them.

Capitalize on These Benefits of Email Marketing!

Learn how to capitalize on the benefits of email marketing for your e-commerce store. These ten benefits will make a big difference to your marketing strategy.

Leveraging Social Media to Improve E-Commerce Marketing ROI

Step into the vibrant space of social media and understand how it nurtures community, encourages conversations, and enhances your e-commerce marketing strategy.

How to cancel duplicate emails?

I noticed an error where my customers are receiving the same email multiple times, how do I check this and is there a way to fix it?

How to target niche audiences on Instagram for free?

Does anyone have an original approach to Black Friday?

It seems like the whole world is on Sale during BFCM and everyone is lowering prices (or increasing prices and then lowering them). I was just wondering if there are any different approaches.

How to use Pinterest to market my Shopify store?

What will happen if I use duplicate email templates?

I would like to use the same template for two different flows, would this have a negative impact or would it be okay for me to do so?

What is the best app to design and send customized emails to customers on your email marketing list?

I already have a large email marketing list which I have been growing for a few months, but I haven't sent out any emails yet. What is the best app to create and send emails to an email marketing

Do you pay a subscription fee to email clients with a Shopify domain?

I have been updating my marketing strategy for my Shopify store, and I want to build a solid email marketing strategy. I read how effective email marketing is for establishing leads and convertin

What Segmentation Options Does Shopify Provide for Targeted Email Marketing Campaigns?

What Segmentation Options Does Shopify Provide for Targeted Email Marketing Campaigns?