What are your advertising strategies for Black Friday?

In-House Influencer Marketing vs. Marketing Agency

Influencer marketing can help grow your eCommerce business if done right. This post will help you decide whether to build an in-house influencer marketing or hire a marketing agency.

Influencer marketing - Growing online store's traffic and sales without investing money

Influencer marketing can help online sellers that are just starting out or merchants that are looking for ways to grow sales without spending money on paid ads, marketing agencies, etc.

Do you think that Shopify should allow app developers to promote their apps or should the Shopify app store only show results organically?

Shopify recently started promoting apps in their app store. I understand that it's important for them to improve monetization, but my question is how this move will affect merchants and app devel

How to Create, Use, and Optimize Shopify Product Bundles

Leverage Shopify product bundles and take your profit margins and average order value to new heights. Here's how.

How Good Content Can Improve Your Shopify Store's Conversion Rates

Content is the foundation of all your marketing activities. Learn the most important principles that will help you nail your store's content marketing.

How to Correctly Price Products on Your Shopify Store

Calculating costs, running a market research, and comparing with competitors are a few steps every Shopify store owner has to take when pricing their products.

How to Acquire Phone Numbers for SMS Marketing

Master the rules and best practices of growing your SMS subscriber list while keeping them engaged.

CM Commerce Email Marketing (2026)- Pricing, Demo, & Features

CM Commerce is an excellent app for businesses who seek to automate their email marketing efforts and build brand trust and loyalty with user-generated messaging.

8 Yotpo Alternatives & Competitors: Hassle-Free Reviews and UGC for Shopify in 2026

Want to take your product pages to the next level? Boost your customer's trust and your bottom line with these 8 Yotpo alternatives and competitors

Leveraging Social Media to Improve E-Commerce Marketing ROI

Step into the vibrant space of social media and understand how it nurtures community, encourages conversations, and enhances your e-commerce marketing strategy.

How to Leverage and Drive Social Media Traffic to Your Shopify Store

Whether you're a TikTok pro or an Instagram newbie, there are a few easy ways to use social media to help generate traffic on your Shopify store. Read more to find out how.

How to use Pinterest to market my Shopify store?

What trends are emerging in the use of sample data for marketing purposes on Shopify?

What trends are emerging in the use of sample data for marketing purposes on Shopify?

Why does traffic from Facebook and Instagram not convert into orders?

We have organic traffic coming into our store from Facebook and Instagram without paid advertising. The problem is that these customers rarely place orders.

Turn your Shopify orders into optimized local delivery routes

What strategy can I use to collect emails for a VIP list?

Do discounts work better when they are already applied to the price or as a discount code at checkout?

How to legally use SMS to market my Shopify store?

I've looked at a few SMS marketing forums online but very few of them discuss the legal side of this issue. I want to create an effective SMS flow for my dropshipping store but not if I'm going t

Would you recommend taking Ezra Firestone's Advanced Ecommerce Email marketing course?

How to target niche audiences on Instagram for free?