What are your advertising strategies for Black Friday?

In-House Influencer Marketing vs. Marketing Agency

Influencer marketing can help grow your eCommerce business if done right. This post will help you decide whether to build an in-house influencer marketing or hire a marketing agency.

Influencer marketing - Growing online store's traffic and sales without investing money

Influencer marketing can help online sellers that are just starting out or merchants that are looking for ways to grow sales without spending money on paid ads, marketing agencies, etc.

Do you think that Shopify should allow app developers to promote their apps or should the Shopify app store only show results organically?

Shopify recently started promoting apps in their app store. I understand that it's important for them to improve monetization, but my question is how this move will affect merchants and app devel

How to Create, Use, and Optimize Shopify Product Bundles

Leverage Shopify product bundles and take your profit margins and average order value to new heights. Here's how.

Harnessing the Power of Social Media and Influencer Marketing: Insights from Bang Energy

Uncover the strategies behind Bang Energy's digital success and gain valuable insights for e-commerce sellers in the evolving world of digital marketing.

How to Correctly Price Products on Your Shopify Store

Calculating costs, running a market research, and comparing with competitors are a few steps every Shopify store owner has to take when pricing their products.

How to Acquire Phone Numbers for SMS Marketing

Master the rules and best practices of growing your SMS subscriber list while keeping them engaged.

CM Commerce Email Marketing (2025)- Pricing, Demo, & Features

CM Commerce is an excellent app for businesses who seek to automate their email marketing efforts and build brand trust and loyalty with user-generated messaging.

10 Best Marketing Apps for Shopify in 2025—Supercharge Your Sales

Do you want to take your online store's marketing outreach to the next level? Well, there's no better way than with these 10 best Shopify marketing apps.

How Good Content Can Improve Your Shopify Store's Conversion Rates

Content is the foundation of all your marketing activities. Learn the most important principles that will help you nail your store's content marketing.

8 Yotpo Alternatives & Competitors: Hassle-Free Reviews and UGC for Shopify in 2025

Want to take your product pages to the next level? Boost your customer's trust and your bottom line with these 8 Yotpo alternatives and competitors

How many emails should be in a welcome series on Klaviyo?

I just recently installed Klaviyo on my Shopify store and want to set up a good welcome series flow with Klaviyo's best practices. I checked with the guides on the Klaviyo community for optimizin

Do discounts work better when they are already applied to the price or as a discount code at checkout?

How many text messages can I send with Shop Phone per month?

Is there a limit to the number of text messages I can send per month? Are there more possibilities hidden behind paywalls?

How to target niche audiences on Instagram for free?

What strategy can I use to collect emails for a VIP list?

How to use Pinterest to market my Shopify store?

Why do our ads bring high traffic to our Shopify store but no sales?

We’re running ads on Facebook to promote our Shopify store. Why are we getting good results - comments, likes, shares and landing page views, but no sales?

Why does traffic from Facebook and Instagram not convert into orders?

We have organic traffic coming into our store from Facebook and Instagram without paid advertising. The problem is that these customers rarely place orders.

Would you recommend taking Ezra Firestone's Advanced Ecommerce Email marketing course?