Increasing the conversion rate of my Shopify store

There are many factors that contribute to the conversion rate of your Shopify store. Above all, the key is to remember that conversion rate optimization is an ongoing process that should be based on constant analysis. Here are some basic ideas - Your product pages are probably the pages with the greatest impact on the conversion of your store since most of the traffic from your marketing campaigns will land there . Make sure your product pages are simply designed and include a clear call to action. Include reviews to any product that you sell. Group products into collection pages. Optimize the photos of your products - don't use generic photos from your suppliers. Make sure that your store has a mobile friendly design. Connect your store to your social media accounts - Facebook, Instagram, etc. Create social campaigns to promote your store.