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Do discounts work better when they are already applied to the price or as a discount code at checkout?

Asked 5 years ago

Oscar Gardner

Friday, July 19, 2019

It depends. Discounts can be used in different ways, depending on what you want to achieve. You can use discounts to bring new customers to the store, retrieve old customers, and to drive customers to place orders. Here are two general scenarios, for example: 1. When you want to offer discounts to new customers in your store, then you should show the discount applied to the price of the product. 2. When you want to bring old customers back to the store, you can offer special discounts that are only available to them. In that case, they'll have to enter a coupon code at checkout. 3. Coupon codes at checkout can also be used if you want to offer a discount to a specific customer because they're a loyal customer or maybe because they were disappointed with something, and you want to compensate them. 4. After a customer buys a product, you can offer them a discount on another product. Then you'll use a coupon code as well. You get the idea.

Alex Newman

Alex Newman

Wednesday, November 02, 2022

Hello! To get a good discount, I use coupons. A few days ago I used a coupon for the purchase of household appliances in a new house, if you are also interested in saving thanks to coupons, then more coupon codes here. Having calculated the money that I managed to save, I was pleasantly surprised, because now there are few online stores that give coupons for goods with a discount of up to 70%.





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