Should I charge my customers for shipping?

Should the custom form show the order's retail price or the price that was actually paid?

When we have a sale or give customers a discount, the retail price and the price that was actually paid are different. Not sure which price we should write down in the customs form when shipping

How many emails should be in a welcome series on Klaviyo?

I just recently installed Klaviyo on my Shopify store and want to set up a good welcome series flow with Klaviyo's best practices. I checked with the guides on the Klaviyo community for optimizin

How to handle customers’ address errors?

Sometimes customers enter a wrong shipping address and the courier has to return the package because they can’t deliver it. Who should pay for it, us or the customer?

Brody Hall

Why Facebook Ads Don't Convert Customers to Your Shopify Store

Facebook ads require optimization to reach the right audience for your business. Here are some ways to make sure you are targeting the right customer.

Brody Hall

Simple Steps for Creating an After-Purchase Upsell Email Campaign for Your Shopify Store

Learn a simple upsell email campaign sequence that will help increase sales and encourage repeat purchases from existing customers on your Shopify store.

Brody Hall

In-House Influencer Marketing vs. Marketing Agency

Influencer marketing can help grow your eCommerce business if done right. This post will help you decide whether to build an in-house influencer marketing or hire a marketing agency.

Brody Hall

How to Set up Your PayPal Express Checkout With Shopify

Shopify sellers can set up and integrate PayPal Express Checkout on their Shopify store in minutes by following a few simple steps.

Brody Hall

How to Increase the Average Order Value in Your Shopify Store

Find out what is an Average Order Value in eCommerce and new methods for increasing the it in your Shopify store.

Brody Hall

How to Correctly Price Products on Your Shopify Store

Calculating costs, running a market research, and comparing with competitors are a few steps every Shopify store owner has to take when pricing their products.

Brody Hall

How to Edit and Delete Shipping Rates on Shopify

Find out how to edit and delete shipping rates on Shopify, including free shipping rates and third-party carrier-calculated shipping rates.

Brody Hall

30 Things to Consider When Creating Facebook Ads

Creating a Facebook ad is hard, some social media managers will lie to you that it’s easy but the truth is that without good knowledge in Facebook ads you can lose money running ads that don’t convert

Jay Friedmann

Free Shopify Inventory Management Apps: Are They Worth It?

Learn whether a free Shopify inventory management app is worth it based on the features it offers for your store and check out our free app recommendations.

Why does traffic from Facebook and Instagram not convert into orders?

We have organic traffic coming into our store from Facebook and Instagram without paid advertising. The problem is that these customers rarely place orders.

Is it necessary to enable PayPal checkout on my Shopify store?

I've been thinking of removing the PayPal checkout from my Shopify store since they charge high fees. Does anyone know if this may affect my conversion rates?

Is it difficult to migrate from MailChimp to Omnisend?

After looking up some Mailchimp alternatives for Shopify I've decided to make the change. I've seen that it has something to do with how my store appears on google, but I'm not really sure exactl

How to use credits in our pricing plan?

We’re considering changing our pricing plan to allow our clients to buy credits that will be used to pay for our services. I’m worried that the shift to credits may affect the business. Does anyo

What printer do you use to print your shipping labels?

I'm having trouble with my printer, sometimes it works and sometimes the paper gets stuck...

Should I use a different app for reviews, chat, loyalty, emails, customer service, etc. or just one app that does it all?

In my Shopify store, I use Loox for reviews, Klaviyo for emails and Tidio for chat. I don't know if I should be using so many different apps and pay all of them, or maybe there's one app that can