keepshoppers logo
Sign In

7 Best Social Proof Apps for Shopify in 2024: Increase Brand Awareness & Credibility

Hamza Ahmed - Writer for KeepShoppers
By Hamza Ahmed
Kirsty Macdougall - Editor for KeepShoppers
Edited by Kirsty Macdougall

Updated November 17, 2023.

Our team independently researches and recommends the best products and services. We publish reviews that are unbiased and not influenced by payments we may receive from advertising partners.

Yellow note reading "Social Proof" with a phone displaying the Shopify logo

According to a BrightLocal study, 91% of shoppers aged 18 to 34 trust internet reviews as much as personal recommendations when making a purchasing decision.

As this research shows, one of the most powerful ways to gain the trust of new and existing customers is with social proof. It takes your previously happy customers and showcases their feedback—turning them into your business's best marketers at absolutely no cost.

But how do you collect and display social proof for your Shopify store? We've put together a list of the top 7 apps to help you use social proof to boost your credibility and sales in 2023.

Our Top Picks for the Best Social Proof Apps

  • Judge.meBest Overall
  • YotpoBest for Advanced Customization
  • Sale KitBest for Range of Features
  • AutomizelyBest for Importing Bulk Reviews
  • LooxBest for Post-Purchase Upsells
  • Stamped.ioBest for Insights & Analytics
  • Opinew Best for SEO

1. Best Overall

KeepShoppers Score: 9.8

Key Features:

  • Photo & video product reviews
  • Email & push notifications
  • Q&A section for customer inquiries
  • Google Shopping & Facebook Ads integration is a Shopify app that allows you to gather, display, and manage shopper reviews on your website. You can send automated review requests to your customers through email and entice them to give feedback with coupons or loyalty points. The app also offers great customization options to match the look and feel of your brand, for example, displaying reviews in a grid, list, or carousel format.

Why We Liked It

We found that offers a fantastic combination of features, functionality, and value for money for Shopify merchants. The app allowed us to personalize our review display for optimal results. What also sets this app apart is its sophisticated moderating settings and SEO integration.


  • Advanced customization options
  • Rich snippet integration for SEO
  • Affordable pricing


  • Limited request emails
  • Some features require a higher-tier plan

5.0/5(14,862 reviews)

» Check out our in-depth review of for more info

2. Best for Advanced Customization

KeepShoppers Score: 9.5

Key Features:

  • Customizable review request emails
  • Moderation tools
  • Social media integrations
  • AI-powered product recommendations

Yotpo is a versatile Shopify social proof tool that collects, curates, and displays user-generated content (UGC) like reviews, ratings, images, and videos. It provides an impressive suite of solutions for stores to leverage the power of UGC to boost credibility, establish brand loyalty and trust, and drive sales.

Why We Liked It

The app stood out to us for a number of reasons, including its variety of services, like user-generated content curation, in-email reviews, and reward programs, as well as its tracking and reporting functions. But what we especially liked was the advanced customization options, where we could easily tailor review displays and widgets to the exact look and feel of our store.


  • User-friendly interface
  • Advanced customization options
  • Social media integrations
  • Smart filters to optimize relevancy


  • Limited free plan features
  • Customer service can be slow

Yotpo Product Reviews & UGC

4.9/5(5,965 reviews)

» Want to learn more about the app? Head to our review of Yotpo

3. Best for Range of Features

KeepShoppers Score: 9.4

Key Features:

  • Real-time notifications of sales
  • Customizable pop-ups & widgets
  • A/B testing for different notification designs
  • Integrations with popular email marketing services

Sale Kit is a Shopify social proof app with various tools to promote sales and conversions. Stores can use Sale Kit to highlight their bestsellers and recent purchases to generate a sense of urgency and FOMO (fear of missing out). It also automates the task of collecting reviews and displays them in an attractive customizable widget.

Why We Liked It

Sale Kit is one of our favorite Shopify social proof apps because it boasts a variety of features that suit different businesses, such as a loyalty program and a customer referral program. What's more, the app gave us real-time statistics and insights to analyze the effectiveness of our campaigns, so we knew exactly what changes to make for better results.


  • Wide range of features
  • Advanced targeting options
  • User-friendly interface


  • Range of features can be daunting
  • Limited customization options

Sale Kit

4.9/5(965 reviews)

» Looking for other apps to boost revenue? Here are our top picks of sales apps

4. Best for Importing Bulk Reviews

KeepShoppers Score: 9.3

Key Features:

  • Import bulk reviews
  • Customizable review display format
  • Review requests via email & SMS
  • Sales stickers

Automizely allows businesses to import bulk reviews from AliExpress and Amazon and display them on their website to increase credibility. It also offers sellers the tools they need to gather and display customer reviews and ratings, as well as offer customers incentives to post reviews.

Why We Liked It

We picked Automizely for our list because it makes importing and managing mass reviews quick and painless. Its well-thought-out dashboard helped us track our progress and gain insights into customers' behavior. Another plus is its post-purchase upsell option to further rev up sales.


  • One-click review imports
  • Supports photo & video reviews
  • Various customization settings
  • Automated email flows


  • Slower loading times

Automizely Product Reviews

4.9/5(3,294 reviews)

5. Best for Post-Purchase Upsells

KeepShoppers Score: 9.6

Key Features:

  • Automated review request emails
  • Customer referral programs
  • Photo reviews with built-in Instagram integration
  • Import reviews from other platforms

Loox is another great app for promoting visual user-generated content. Use it to collect and show customer photo and video reviews and display them at various stages of the buyer journey, including the home page, product pages, and even a dedicated reviews page. You can also create rewards programs for customers who refer you to friends by automatically generating referral links.

Why We Liked It

We ranked Loox as the top social proof tool for post-purchase upsells because, with just a couple of clicks, we could set up upsell campaigns using visual reviews to target customers when making a purchase. Compared to the average 1–4% post-purchase conversion rate, Loox users are seeing around a 13% conversion rate. The proof is in the numbers!


  • Automated upsell campaigns
  • Customizable widgets & messaging
  • Multi-language support
  • Google Shopping integration


  • No free plan


4.9/5(13,494 reviews)

» For further details, check out our comprehensive Loox review

6. Best for Insights & Analytics

KeepShoppers Score: 9.1

Key Features:

  • Advanced customizations
  • Supports multiple review types
  • Integrates with social media platforms collects, manages, and displays customer reviews and ratings with little effort required on your part. It also helps businesses fit their brand's appearance and feel. The app works with various marketing platforms to help businesses expand their reach and drive more sales.

Why We Liked It

What sets apart from many other social proof apps is its powerful analytics features, which enabled us to monitor the performance of our store's reviews and ratings. We also used it to analyze customer feedback data to gain more insight into buyer behavior. The app includes a comprehensive dashboard with analytics capabilities such as conversion monitoring, ROI analysis, and sentiment analysis of customer feedback.


  • Automated review requests
  • Customizable widgets
  • Robust analytics


  • Customer support can be slow
  • Pricey for small businesses


4.7/5(6,108 reviews)

» Take a look at our review of for more app insights

7. Best for SEO

KeepShoppers Score: 9.4

Key Features:

  • Multi-channel review collection
  • SEO-friendly review display
  • Customization options

E-Commerce store owners can use Opinew to automate the review collection process by sending review requests to consumers who have completed a purchase and then displaying those reviews on their website. Opinew also delivers data and insights, helping merchants monitor performance and discover areas for improvement.

Why We Liked It

Opinew is an excellent app for Shopify shops that want to boost their search engine optimization (SEO). The app allowed us to generate rich snippets for our product reviews. What's more, the app uses lightweight widget code and optimized review images to ensure fast page speed. In fact, it's the most lightweight out of all the Shopify review apps.


  • Excellent SEO features
  • Easy to set up
  • Customizable email requests


  • No Facebook or Instagram integrations


4.9/5(1,465 reviews)

» Looking for more ways to boost SEO? Check out our selection of the best SEO apps

Social Proof: Build Trust the Foolproof Way

Whether showcasing customer reviews and ratings or displaying user-generated material, adding social proof to your marketing plan is a surefire way to attract and retain customers.

We've presented a list of great social roof tools, but which app should you choose? Each app has its own set of features, benefits, and drawbacks, so it's important to factor in your store's individual needs, budget, and goals before deciding which one to use.

» Want to see more great options? Check out our top choices of product review apps

KeepShoppers Methodology

At KeepShoppers, we make our recommendations based on a specific set of criteria, namely:

  • Ease of Use: This includes developer friendliness, how easy the setup was, and the quality of the customer support available.
  • Features: We factored in the range of features available and the extent of the features' usefulness.
  • Pricing: We considered whether there were free plans, features, and add-ons available. For paid plans, we assessed if the monthly fee was worth it.
  • Customer Reviews: For a more holistic and well-rounded evaluation, we reviewed how store owners in different countries and different sectors rated the app.

We also considered the time and resources required to make the best use of the app—more feature-rich solutions are usually more complex and require a greater time investment to learn. All of these traits were aggregated into the KeepShoppers Score you can see in each app description.