9 Best Currency Converter Apps for Shopify: Simplify Your International Sales
Published May 2, 2023.
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Currency conversion is a critical piece of the e-commerce puzzle for stores looking to boost their international sales. The main reason for this is that customers prefer to see prices in their local currency, which increases trust and convenience while helping to personalize the experience. So it's not surprising that, according to PayPal, 76% of surveyed shoppers said they prefer to make online purchases in their own currency.
There are many apps available to help you convert currency. But, as a store owner, you may have some difficulty knowing which apps are best for your unique needs. Fret not: we've done the legwork for you, gathering only the best options for currency converter apps.
Our Top Picks for the Best Currency Converter Shopify Apps
- BEST Currency Converter - Best Overall
- Hextom: Translate My Store - Best for Language Translation
- Auto Currency Switcher - Best for Customer Experience
- Currency Converter Plus - Best for Shopify Markets
- Currency Converter Bear - Best for Customizing
- BUCKS Currency Converter PRO++ - Best for Fast Conversion
- Webrex ‑ Currency Converter - Best for Targeting Specific Markets
- SmartCS: Currency Converter - Best for an Easy Checkout Process
- Coin Currency Converter - Best for Beginners
1. Best Overall
KeepShoppers Score: 9.9
Key Features
- Automatic location-based conversion
- Custom messages on cart pages
- Works with any Shopify theme
Simple and quick to use, BEST Currency Converter allows you to add currencies with the push of a button. It lets you instantly and automatically convert prices on any device, as well as manually convert using the Currency Switcher. Location-based pricing assures that customers will see the correct currency wherever they are.
Why We Liked It
We think BEST Currency Converter really lives up to its name. The vast majority of users have reported a great experience, and the app is designed to minimize headaches and maximize efficiency. The app also offers good customer service, so you won't be on your own if you're having any issues.
Pros
- Convert 5 currencies on the free plan
- Converter placed in Shopify theme header
- 30-day free trial for paid plans
Cons
- Conversion times can sometimes lag
2. Best for Language Translation
KeepShoppers Score: 9.8
Key Features
- Multi-currency conversion & language translation
- Supports & translates 200+ third-party apps
- Multiple translation tools
Often, different currencies go hand-in-hand with different languages. With Hextom's Translate My Store, you can give customers the full experience, simultaneously translating your website into their language while showing prices in their currency. And the best part: it all happens smoothly in just a few clicks.
Why We Liked It
Translate My Store offers customers a truly localized experience in different regions thanks to multiple translation tools and options. You can translate manually or automatically with the help of AI, there is CSV import and export, and the Visual Editor tool lets you preview any changes before going live. It's little wonder that hundreds of users have reported a boost in their global sales with the help of this app.
Pros
- Free plan available
- Works on 210+ themes
- Translates metafields, alt-text, & images
- Auto data backup & restore
Cons
- Some users report editing difficulties
» If you're looking for more translation tools, check out these top-rated translation apps
3. Best for Customer Experience
KeepShoppers Score: 9.6
Key Features
- Auto-detects location to convert prices
- UX support for custom integrations
- Simple, visually appealing widget
Auto Currency Switcher is simple yet beautiful and designed to enhance the functionality of your site while boosting the user experience. It offers automatic conversion, working with Shopify Payments to allow customers to pay in their local currency. The app will enable you to convert to more than 200 ISO currencies.
Why We Liked It
While many currency converter apps get straight to the point, we think that Auto Currency Switcher adds an extra touch with its aesthetics. The app displays clearly and intuitively and even shows country flags in round or rectangular shapes to further emphasize the conversions and bring some elegance to your visuals. The currency switcher can be customized to fit your store's branding, and you can choose where to position it on your site.
Pros
- Free plan & 15-day free trial available
- Excellent customer service
- Configurable rounding rules
Cons
- May need to contact support for theme setup
» If design is a top priority, take a look at our picks for the best store design apps
4. Best for Shopify Markets
KeepShoppers Score: 9.4
Key Features
- Compatible with top Shopify Markets configurations
- 220+ currencies, including crypto & precious metals
- Exchange rates are updated every minute
As a highly-rated Shopify app, Currency Converter Plus makes conversion easy for stores, especially those with various Shopify Markets configurations. It automatically detects location with minimal setup required, offering conversion into more than 220 global currencies. Minute-by-minute updates ensure that exchange rates are current and accurate.
Why We Liked It
We find this app ideal for Shopify Markets store owners—those who use Shopify's internal international selling tool to ensure the best possible results. Currency Converter Plus was built to accommodate Shopify Markets users and build on its key features, like storefront localization, tax and duty calculation, and various cross-border complexities. It's an excellent addition to any growing store.
Pros
- 30-day free trial
- Multiple style configurations
- IP geolocation with constant updates
- Integrates with many popular apps
5. Best for Customizing
KeepShoppers Score: 9.5
Key Features
- Automated location-based converter
- Currency switcher design control
- Supports 160+ currencies
Currency Converter Bear is a Shopify app designed to improve each shopper's experience with its automated location-based converter. The app converts your prices to local currencies based on your customer's geolocation, yet also offers multi-currency checkout courtesy of its Shopify Payments integration.
Why We Liked It
We love that Currency Converter Bear comes with four customizable layouts that you can tweak to match your brand. Also, it offers custom placement support, meaning you can place the currency converter anywhere in your Shopify store. Have some tech skills? Use the app's custom CSS and custom JS fields to add personalized functionality to your currency converter.
Pros
- 2-minute setup
- Automatic price rounding
- Checkout support with Shopify Payments
- Many useful third-party integrations
Cons
- Can be slow to load
- No free plan
6. Best for Fast Conversion
KeepShoppers Score: 9.5
Key Features
- Ultra-lightweight script
- Automatic currency switcher
- Custom position support
BUCKS Currency Converter PRO++ is user-friendly and lightweight. Once installed, it will automatically convert your prices to 160+ currencies based on the customer's location. The app uses real-time exchange rates and rounds off prices to offer a seamless experience to international customers.
Why We Liked It
Most currency converter apps take a while to load, but BUCKS comes with instant loading technology that elevates your website experience. You can enhance this experience further by customizing the switcher design and displaying converted prices without delay. Overall, it has every feature you need to grow sales internationally.
Pros
- Free to use
- Customizable switcher
- Shopify Markets support
- Available in 3 languages
- Simple 3-step installation process
Cons
- Customer support can be slow at times
7. Best for Targeting Specific Markets
KeepShoppers Score: 9.8
Key Features
- Supports 200+ ISO currencies
- Location-based auto currency converter
- Professional & polished design
Looking for a Shopify currency converter that's quick and simple to set up? Webrex - Currency Converter has got you covered. With a few clicks, you can set up a currency widget that coverts prices based on the customer's location. It also has a search currencies/country option, enabling customers to easily find the currency they need.
Why We Liked It
Besides being easy to use, Webrex has everything you need to capture international sales. From location-based currency conversions to Google Translate compatibility, the app contains a range of features to help you unlock new business opportunities. You can also use its three levels of advanced rules (general, currency, and country rules) to customize and set the currencies you want to offer—perfect for focusing on specific markets.
Pros
- Quick & simple installation
- Free plan
- Customize switcher position
- Checkout with Shopify Payments
Cons
- Can have issues displaying flags
8. Best for an Easy Checkout Process
KeepShoppers Score: 9.7
Key Features
- Auto currency switcher
- Customizable currency format
- Price rounding with rules for selection
A highly-rated app, SmartCS: Currency Converter allows customers to purchase and check out in their local currency. Once customers land on your site, the currency converter will redirect them to the appropriate currency based on their geolocation. SmartCS uses Shopify's live currency exchange rate, so you don't need to worry about variances in pricing conversions.
Why We Liked It
The high-quality checkout experience offered by SmartCS is likely to help improve your sales conversion rate and lower cart abandonments. Not only will customers automatically see their native currency on checkout, but the app also uses super-fast Javascript code, meaning the currency converter will run faster when the store loads. This should significantly enhance your customer experience on PC and mobile devices.
Pros
- Free plan with all features
- Allows checkout in customer's local currency
- Lightning-fast JS
- Very prompt customer support
Cons
- Occasional glitches
» Explore more ways to reduce cart abandonment & boost conversions
9. Best for Beginners
KeepShoppers Score: 9.5
Key Features
- Native checkout for multiple currencies
- Conversion rounding
- Supports 190+ currencies
Coin Currency Converter lets you target global customers with automatic conversion in 190+ currencies. You can display the currency name, round the displayed currency to a specified number, and even display country flags in the currency selector. These elements are supported on both mobile and desktop devices.
Why We Liked It
We love the modular nature of Coin Currency Converter. The app lets you activate or deactivate features in seconds with the switch of a toggle. This makes it ideal for beginners who want to steer clear of scripts and code. Plus, Coin's multi-currency checkout offering with Shopify Payments ensures your customers get the best shopping experience on your site.
Pros
- 14-day free trial
- Easy to use
- Currency selector dropdown
- Accurate, real-time exchange rate data
Cons
- Can't set custom position
From Currency Conversions to Sales Conversions
There you have it: nine of the best currency converter apps for your Shopify store. Of course, you won't need all of these apps. To select the best app for your store's specific situation, you'll need to consider things like your store's size and target regions, as well as your tech know-how, availability, and monthly budget.
In the end, you'll find that using an app to convert currencies can have massive benefits for your business. They're easy to use, offer a professional look, and can help dramatically grow your conversions and boost your SEO—all with no coding experience required. All that's left is to take the next step and try one out.
» Step up your store's sales conversions with one of the most effective CRO apps for Shopify
KeepShoppers Methodology
We use a targeted set of parameters when we're evaluating the apps we recommend to you. Here are the criteria we used for these currency converters:
- Ease of Use: This comprises the user interface design, how easy the setup and configuration is, and the quality and timeliness of customer support.
- Features: We factor in the range of features offered by the app and the extent of the features' usefulness—not only for currency conversion but selling to a global audience at large. We also consider the degree to which the elements can be customized.
- Integrations: We look at how many integrations with e-commerce platforms and third-party apps are available and the extent of their benefits to the user.
- Pricing: We're looking for apps that are great value for money, and we consider whether there are free plans, features, and add-ons available and if the monthly fee is worth it for paid plans.
- Customer Reviews: For a more holistic and objective assessment of the app, we weigh in dozens of customer reviews to see how stores in different countries and different sectors rate the app.
We also consider the time and resources required to make the best use of the app—more feature-rich solutions are usually more complex and require a greater time investment to learn. All of these traits are aggregated into the KeepShoppers Score you can see in each app description.
Frequently Asked Questions
Are the exchange rates that currency conversion Shopify apps use accurate?
Yes. In fact, most currency conversion apps update every few hours, ensuring the most up-to-date conversion prices for your store and shoppers.
Can I change the exchange rate in currency conversion Shopify apps?
With most currency conversion apps, you won't be able to manually change exchange rates. Prices will be exchanged in the app, and exchange rates will be calculated by the payment processor you use to collect payment. An exception is an app like BEST Currency Converter that allows you to manually edit the exchange rate.
How do currency conversion Shopify apps affect checkout and payment?
Currency conversion apps help streamline the checkout process by automatically detecting the customer's location and displaying the relevant currency. Keep in mind that Shopify doesn't allow developers to convert prices on the payments page, but customers will still be paying the proper amount. We recommend testing the checkout and payment process after installing a currency converter app, as some users report minor rounding errors.