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Should I require a minimum purchase for discounts on my Shopify store?

Asked 2 years ago

Hey everyone. What are your thoughts on requiring a minimum purchase price when it comes to offering discounts? For context I sell small electronic goods ranging anywhere from $25-500 max. I'm just wondering if I should set a minimum limit so as to increase revenue. Thanks!

Order to discountCode discountMinimum discountOptimized pricing

Brian Cain

Friday, August 25, 2023

That's a smart strategy! Requiring a minimum purchase can boost your order value and revenue. For small electronic goods, you should set a threshold that aligns with your average order value. Ensure the minimum purchase price isn't off-putting — it should motivate larger purchases.

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