keepshoppers logo
Community
Sign In

WATI's WhatsApp Chat & Abandoned Cart: Boost Revenue Through WhatsApp

Joel Taylor
By Joel Taylor
Davor Štefanović - Editor for KeepShoppers
Edited by Davor Štefanović

Updated February 14, 2024

Our team tests eCommerce apps and publishes reviews that are unbiased and not influenced by payments we receive from some of the app developers.

Banner image of WATI's WhatsApp chat function to improve conversions and abandoned cart rates

Abandoned carts occur when customers add items to their online shopping carts but leave before completing the purchase. This can significantly impact your online store and result in lost revenue, less accurate inventory levels, and lower customer satisfaction. Statistics on cart abandonment rates show it's a widespread problem for e-commerce businesses. According to the Baymard Institute, the average cart abandonment rate is 69.99%.

To mitigate this challenge, tools like WATI's WhatsApp Chat & Abandoned Cart app are available to you drive sales and conversions through WhatsApp marketing. In this post, we'll explore the key features and benefits of this app, as well as its pricing and potential impact on your e-commerce business.

WATI: Whatsapp Chat

3.7/5(25 reviews)




Best For

Wati: WhatsApp Chat is best used as a customer support and engagement tool for businesses who are looking to communicate with their customers quickly and effectively to help with abandoned cart recovery. It allows businesses to set up predefined messages, automated greetings and responses, and has message templates for various use cases, such as order updates, shipping notifications, and appointment reminders. Many of these marketing workflows are automated which saves time and money and, most importantly, leads to increased conversions by sending reminders to customers about incomplete purchases.

Pros


  • Scalability and flexibility
  • Multi-channel support
  • Easy metric reporting
  • Automated workflows
  • Affordable pricing plans

Cons


  • Requires a WhatsApp business API account
  • No free plan
  • Limited customization

» For more help with conversion rate optimization, check out this list of best CRO apps

Overview of Features



The app offers a wide range of features to help e-commerce businesses reduce cart abandonment rates and increase sales. The four most useful features are:

1. Automatic Cart Abandonment Notifications

WATI's app will automatically contact customers with abandoned carts to let them know their purchases are outstanding and even provide a useful link directly to the checkout window. You can even persuade customers to return with custom discount codes.

Use simple flow diagrams to automate a chatbot based on keywords in multiple languages to answer common questions your customers may ask. You can also send automated order-related messages to your customers to keep them in the loop and satisfied without any coding experience required.

3. Official WhatsApp API Partner

Since WATI is an official API partner, you can expect the following features as a bonus:

  • WhatsApp green tick of authenticity for your business
  • Super affordable WhatsApp message pricing
  • Dedicated WhatsApp API-approved number with your business details

4. Shared Multi-Agent Inbox and Analytics Reports

Reply to your customers from a shared inbox, giving them the opportunity to reply to the same number they first contacted. Additionally, see reports of all incoming messages, agent response times, agent performance, conversation status, and more to judge the performance of different services accordingly.

» Discover the best Shopify apps to increase sales and improve your bottom line now

Plans & Pricing

WATI Pricing


WATI provides three different price options for its WhatsApp Chat tool, two aimed at mid-sized businesses and one towards larger companies. The first two, Standard and Pro, provide monthly and annual payment options. When opting for the annual payment plan, you save 20% off the full price. The Enterprise Plan has flexible pricing based on your specific requirements.

Core functionalities, such as a shared inbox for teams, contact and broadcast management, template submission, and more, are included in all pricing tiers. However, each strategy has its own distinctive elements.

  1. Standard Plan ($49/month or $40/month if paid annually)
    • For mid-sized businesses
    • Basic chatbot builder; ten chatbots
    • Two global webhooks
  2. Pro Plan ($98/month or $80/month if paid annually) This plan offers all of the Standard Plan's features, plus:
    • For mid-sized businesses
    • Advanced chatbot builder; 25 interconnected chatbots
    • Collect data & trigger automation
    • Route chats & update attributes
    • Ten global webhooks
  3. Enterprise Plan (custom price) This plan offers all of the features of the previous plans, plus:
    • For large-sized businesses
    • Higher API limits
    • Higher Chatbots and keywords
    • Dedicated Account Manager
    • Priority support
    • IP whitelisting
    • Unlimited global webhooks

WATI: Whatsapp Chat

3.7/5(25 reviews)




Integrations

WATI: Whatsapp Chat offers a large amount of integrations with popular APIs, CRMs and e-commerce platforms. This includes but is not limited to:

  • Salesforce, HubSpot, and Zoho CRM
  • Shopify, WooCommerce, and Magento
  • Zendesk, Freshdesk, and Help Scout
  • Facebook Messenger

» Build long-term relationships with your clients by increasing your customer lifetime value

Usability

The app provides a user-friendly interface that allows you to navigate and access its features intuitively. It has an easy-to-read dashboard that provides an overview of important metrics and key performance indicators, such as message volumes, response times, and customer engagement. We found the learning curve to be a little steep at first but very easy to use once you've wrapped your head around it.

Support

WATI has a great support team with a range of options to help users with any questions or queries they may have. This includes a comprehensive database on their website that covers various aspects of the app's functionality, features, setup instructions, and troubleshooting guides. Users can also get in touch via e-mail, live chat support or browse through the community forums where they can interact with others, share experiences, ask questions, and provide insights on FAQs.

Take It Down a Notch: Successfully Reducing Cart Abandonment

Reducing cart abandonment rates on your e-commerce store can be a highly effective way of boosting your revenue and keeping your customers happy. However, the fact that WATI's service automates this process for you on top of a WhatsApp chatbot, a WhatsApp-partnered green tick verification, and affordable message services, analytics reports, and more makes it a necessity for your Shopify store.

» Interested in effectively boosting your online presence through WhatsApp? Discover QuickReply.ai

WATI: Whatsapp Chat

3.7/5(25 reviews)



WATI's WhatsApp Chat & Abandoned Cart: Boost Revenue Through WhatsApp

Recommended Reviews

SmartrMail Review—Pricing, Support, Features, and More!

Are you looking for an easy way to increase sales for your e-commerce brand? Look no further than SmartrMail Email Marketing. In this review, we'll take a deep dive into the features, pricing, and usability of SmartrMail, so you can decide if it's the right email automation tool for your business. What Is SmartrMail? SmartrMail is an email automation tool that allows you to create effective automated emails that drive sales. Whether you're looking to send welcome emails, post-purchase campaigns, abandoned cart emails, or other types of email campaigns, SmartrMail has you covered. Best for This app is best for both e-commerce brands who are looking to improve their sales via abandoned cart messaging, welcome emails, and post-purchase emails or businesses simply seeking to automate their email processes. ProsEasy to use and free migration supportMany automations to choose from100+ premade templatesDrag-and-drop editor15-day free trialConsGetting quality support costs moreThe pricing can be steep, especially for larger email lists » Engage your customers with the best Shopify apps with email templates SmartrMail Pricing SmartrMail provides a 15-day free trial. Once it's done, the following monthly plans kick in: Free PlanUp to 250 subscribersUp to 1,250 emails monthlyEmail newslettersUnlimited automationsAI engineAdvanced segmentationPop-ups100+ templatesLive chat supportStandard Plan ($19/month plus an additional $0.0075 per subscriber monthly)Easy email newslettersUnlimited automationsAI engineAdvanced segmentationPop-ups100+ templatesLive chat supportA sending limit of 12x your email list size per monthUnlimited Plan ($99/month plus an additional $0.01 per subscriber monthly)Everything in the Standard PlanFree complete automation design & setupUnlimited emailsBrowse abandonment seriesFacebook audience syncSmart A/B testingPriority support Features 1. Customizable & Professional Email Templates When you set up SmartrMail, it generates an email template that matches your e-commerce store design, inclusive of your brand logo. The app also offers an HTML and a WYSIWYG (what-you-see-is-what-you-get) editor. You don't have to bother about your email design, just include your content and send it. 2. Unintrusive Pop-ups With SmartrMail, you don't need an additional pop-up app. It allows you to choose where and when your pop-ups appear so that you can avoid irritating your customers with irrelevant messages. 3. Segmentation The app provides a deep Shopify integration to create automation and segments based on your customers' purchase behavior. Integrations SmartrMail integrates with several Shopify third-party apps, including: Wisepops: SmartrMail's integration with Wisepops allows you to create targeted pop-ups and capture email addresses directly from your website.Sumo: With the Sumo integration, you can create and A/B test various email opt-in forms to increase your subscriber list and ultimately drive more sales.Justuno: Justuno provides powerful conversion rate optimization tools, and integrating with SmartrMail allows you to create personalized email campaigns that will help you convert more visitors into customers. » Grow your sales with best email marketing apps for Shopify Usability & Support SmartrMail is very easy to use and offers free migration services to make the process even smoother. However, support is based on your plan, so you may need to pay more to get access to quality support. Elevate Your Email Marketing With SmartrMail Overall, SmartrMail is a great tool for e-commerce businesses looking to improve their sales via automated email campaigns. While the pricing can be steep, the many features and automations available make it a worthwhile investment for businesses looking to streamline their email processes. Sign up for SmartrMail's 15-day free trial and see how it can boost your sales today. » Discover the benefits of email marketing

GoAffPro Review - Pricing, Features, Integrations, and More!

Influencer marketing is all the rage right now, and GoAffPro can help you capitalize on the trend. By simply paying one or more affiliates for each visitor or client, you can now effortlessly employ performance-based marketing and create income. For your store, GoAffPro is a complete affiliate and influencer marketing solution that can help you develop a custom branded affiliate site in minutes. Customers are paid monetarily for posting product information on social media, and the featured app has the potential to transform your customers into marketers. What Is GoAffPro? GoAffPro provides businesses with a suite of tools to help them manage and optimize their affiliate marketing programs. The platform includes a range of features such as affiliate portals, analytics, multi-level marketing, and customization options, all designed to help businesses maximize their affiliate marketing ROI. With GoAffPro, businesses can easily track and manage their affiliates, view real-time analytics, create customized campaigns, and more. The software is user-friendly, scalable, and customizable to suit the needs of businesses of all sizes, making it a popular choice among marketers and businesses looking to grow their affiliate marketing programs. Pricing GoAffPro offers 4 pricing plans: Free Plan The Free Plan offers unlimited affiliates, unlimited revenue, a branded affiliate portal, welcome emails, analytics, post-checkout popups, and mobile apps. Premium Plan $24 per month The Premium Plan includes all the features of the Free Plan, plus multi-level marketing, an affiliate portal on your own domain, bulk email, advanced analytics, and 30+ customization options. Business Plan Starts at $89/month plus 0.9% of net affiliate sale volume The Business package provides tailored solutions for merchants to optimize their affiliate marketing program with a comprehensive set of features and tools. Enterprise Plan Starts at $199/month plus 0.9% of net affiliate sale volume The Enterprise plan offers customized solutions with custom features, a dedicated account manager, and always-on-call support. Integrations PayPalReCharge PaymentsMailchimpKlaviyoOmnisend Highlight Features Per product and per affiliate commission Setup default commission for the entire site and/or different commissions for different products and affiliates. You can also exclude products from the affiliate program. Mobile-ready with Android and iOS apps GoAffPro is optimized for mobile, allowing you to track affiliate conversions on both mobile and desktop. Multiple tracking methods Track affiliate orders through referral links and coupon codes. Real-time tracking Receive updates and get notifications of affiliate orders in real time. Automatic coupon codes Track affiliate orders through automatically created and unique coupon codes. Link sharing Affiliates can share their links and coupons on social media, in emails, and on web pages. Payments Pay your affiliates via PayPal Payouts (from within the app itself) or any custom payment mode. Multi-level marketing Create a multi-level affiliate network with up to 10 levels of affiliates and a commission for every level. Multilingual GoAffPro is available in 10 languages, including French, Spanish, German, Italian, Swedish, Portuguese, and Russian. Usability and Support GoAffPro is a 2.0 theme that doesn't require any coding to set up. The app comes with intelligent defaults and one click is all it takes to launch your customized affiliate program. With this app, you'll get prompt responses from support. Additional tools such as FAQs and a transparent developer website make the user experience even better. The Bottom Line: Should You Use GoAffPro? Affiliate marketing can help you acquire more customers who might otherwise be unaware of your products. GoAffPro can increase your shop's exposure and popularity with each shared link, and the feedback loop function allows your customers to share your products with their friends and family, boosting the chances of your product going viral. GoAffPro gives you complete control over your influencer marketing strategy. The value of a multi-level network, for example, is obvious for both merchants and affiliates. The program offers businesses a low-cost marketing alternative and guarantees they will only be charged when affiliates refer purchases to their store.

Reputon Customer Reviews App: Social Proof for Shopify Stores

There is no better marketing technique than social proof. When customers are deciding whether or not to purchase an item, the first thing they do is judge the state of that product's reviews on Google and different social media platforms. If your products have little to no customer reviews—or if the reviews are bad—you might as well give up hope of selling it. That's where a service like Customer Reviews Collector by Reputon can come in handy. Read on to learn more. How Customer Reviews Collector Can Help You Collect Reviews Automatically The app will automatically email a review request survey to a customer once they've received an item. If the survey result is positive, then the customer will be redirected to a reviews site of your choice—Google, Yelp, Facebook, and many more! You can even personalize these emails with your logo, text, and discount offers to persuade customers to leave reviews. Reduce Negative Reviews If the customer survey is filled out negatively, then instead of directing the customer to a reviews site, they will be redirected straight to a customer feedback form in order to contact you directly so that you can attempt to fix their issue without a negative review bringing your ratings down. Boost SEO Having many impressive customer reviews with few negative ones is great for discoverability by Google, which can increase traffic to your store and inevitable sales. Email Stat Tracking Reputon's built-in statistics will track the efficiency of your review request emails to help you fine-tune your process to enhance their benefit. Pricing All pricing plans are billed once a month in USD: Free Plan Offers all the essential features, such as: 50 emails/monthMultiple review linksCustom email templates Light Plan $9.99/month This plan offers all the features of the free plan, as well as: 150 emails/monthImport from CSVMore email templatesOption to skip POS orders Standard Plan $24.99/month This plan offers all the features of the previous plans, as well as: 500 emails/monthEmail blacklistEmail triggers for delivered and tagged orders Advanced Plan $49.99/month This plan offers all the features of the previous plans, as well as: 1,500 emails/monthAftership integrationVIP customer support Final Verdict: Should You Use Reputon Customer Reviews Collector? Developing a solid review profile with good online ratings is essential for the success of your Shopify store, and manually emailing every customer is too time-consuming. An effective automation app like Reputon's Customer Reviews Collector can leverage this amazing strategy without you having to lift a finger. But don't just take our word for it; hundreds of Shopify sellers have reviewed this app on the Shopify app store and given it an overall rating of 4.8 stars. If you'd like to learn more, visit their website or head directly to their Shopify app store page.