WATI's WhatsApp Chat & Abandoned Cart: Boost Revenue Through WhatsApp
Updated February 14, 2024
Our team tests eCommerce apps and publishes reviews that are unbiased and not influenced by payments we receive from some of the app developers.

Abandoned carts occur when customers add items to their online shopping carts but leave before completing the purchase. This can significantly impact your online store and result in lost revenue, less accurate inventory levels, and lower customer satisfaction. Statistics on cart abandonment rates show it's a widespread problem for e-commerce businesses. According to the Baymard Institute, the average cart abandonment rate is 69.99%.
To mitigate this challenge, tools like WATI's WhatsApp Chat & Abandoned Cart app are available to you drive sales and conversions through WhatsApp marketing. In this post, we'll explore the key features and benefits of this app, as well as its pricing and potential impact on your e-commerce business.
Best For
Wati: WhatsApp Chat is best used as a customer support and engagement tool for businesses who are looking to communicate with their customers quickly and effectively to help with abandoned cart recovery. It allows businesses to set up predefined messages, automated greetings and responses, and has message templates for various use cases, such as order updates, shipping notifications, and appointment reminders. Many of these marketing workflows are automated which saves time and money and, most importantly, leads to increased conversions by sending reminders to customers about incomplete purchases.
Pros
- Scalability and flexibility
- Multi-channel support
- Easy metric reporting
- Automated workflows
- Affordable pricing plans
Cons
- Requires a WhatsApp business API account
- No free plan
- Limited customization
» For more help with conversion rate optimization, check out this list of best CRO apps
Overview of Features
The app offers a wide range of features to help e-commerce businesses reduce cart abandonment rates and increase sales. The four most useful features are:
1. Automatic Cart Abandonment Notifications
WATI's app will automatically contact customers with abandoned carts to let them know their purchases are outstanding and even provide a useful link directly to the checkout window. You can even persuade customers to return with custom discount codes.
2. Automated Chatbot & Order-Related Message Builder
Use simple flow diagrams to automate a chatbot based on keywords in multiple languages to answer common questions your customers may ask. You can also send automated order-related messages to your customers to keep them in the loop and satisfied without any coding experience required.
3. Official WhatsApp API Partner
Since WATI is an official API partner, you can expect the following features as a bonus:
- WhatsApp green tick of authenticity for your business
- Super affordable WhatsApp message pricing
- Dedicated WhatsApp API-approved number with your business details
4. Shared Multi-Agent Inbox and Analytics Reports
Reply to your customers from a shared inbox, giving them the opportunity to reply to the same number they first contacted. Additionally, see reports of all incoming messages, agent response times, agent performance, conversation status, and more to judge the performance of different services accordingly.
» Discover the best Shopify apps to increase sales and improve your bottom line now
Plans & Pricing
WATI provides three different price options for its WhatsApp Chat tool, two aimed at mid-sized businesses and one towards larger companies. The first two, Standard and Pro, provide monthly and annual payment options. When opting for the annual payment plan, you save 20% off the full price. The Enterprise Plan has flexible pricing based on your specific requirements.
Core functionalities, such as a shared inbox for teams, contact and broadcast management, template submission, and more, are included in all pricing tiers. However, each strategy has its own distinctive elements.
- Standard Plan ($49/month or $40/month if paid annually)
- For mid-sized businesses
- Basic chatbot builder; ten chatbots
- Two global webhooks
- Pro Plan ($98/month or $80/month if paid annually) This plan offers all of the Standard Plan's features, plus:
- For mid-sized businesses
- Advanced chatbot builder; 25 interconnected chatbots
- Collect data & trigger automation
- Route chats & update attributes
- Ten global webhooks
- Enterprise Plan (custom price) This plan offers all of the features of the previous plans, plus:
- For large-sized businesses
- Higher API limits
- Higher Chatbots and keywords
- Dedicated Account Manager
- Priority support
- IP whitelisting
- Unlimited global webhooks
Integrations
WATI: Whatsapp Chat offers a large amount of integrations with popular APIs, CRMs and e-commerce platforms. This includes but is not limited to:
- Salesforce, HubSpot, and Zoho CRM
- Shopify, WooCommerce, and Magento
- Zendesk, Freshdesk, and Help Scout
- Facebook Messenger
» Build long-term relationships with your clients by increasing your customer lifetime value
Usability
The app provides a user-friendly interface that allows you to navigate and access its features intuitively. It has an easy-to-read dashboard that provides an overview of important metrics and key performance indicators, such as message volumes, response times, and customer engagement. We found the learning curve to be a little steep at first but very easy to use once you've wrapped your head around it.
Support
WATI has a great support team with a range of options to help users with any questions or queries they may have. This includes a comprehensive database on their website that covers various aspects of the app's functionality, features, setup instructions, and troubleshooting guides. Users can also get in touch via e-mail, live chat support or browse through the community forums where they can interact with others, share experiences, ask questions, and provide insights on FAQs.
Take It Down a Notch: Successfully Reducing Cart Abandonment
Reducing cart abandonment rates on your e-commerce store can be a highly effective way of boosting your revenue and keeping your customers happy. However, the fact that WATI's service automates this process for you on top of a WhatsApp chatbot, a WhatsApp-partnered green tick verification, and affordable message services, analytics reports, and more makes it a necessity for your Shopify store.
» Interested in effectively boosting your online presence through WhatsApp? Discover QuickReply.ai
WATI's WhatsApp Chat & Abandoned Cart: Boost Revenue Through WhatsApp
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Fast Simon Review (2026): Pricing, Features, Integrations, & More!
Online shopping should be an experience. All the elements of your store, from your search function to your product merchandising to your overall store design, need to work together to make each customer encounter seamless. But this doesn't just refer to convenience—you also need to make each customer feel valued by giving them a personalized journey. This may seem like a daunting task, but don't be intimidated. Enter Fast Simon, a comprehensive e-commerce solution that will help you optimize your customers' shopping experience. Get started with site search, personalization, merchandising, and visual discovery. Let's dive in. Best for Fast Simon is the ideal app for e-commerce stores looking to create a memorable search and discovery experience. With its smart collections and filters, personalization, and merchandising, Fast Simon gives you all the tools to delight shoppers while increasing your conversions and AOV. Don't worry if you don't have much technical expertise. Installing and configuring the app is simple, plus its no-code editor lets you easily create and design pages for your store. ProsAI-driven solutionCompatible with multiple e-commerce platformsDiverse third-party app integrationsNo-code page builderFree trial & plan24/7 expert supportConsHigher-level plans can be expensive for small businesses Overview of Features Fast Simon has several great features to help fortify your brand identity while building customer trust and boosting conversions. Let's take a look at the top features. 1. AI Merchandising When it comes to merchandising, you naturally want to give specific products the spotlight—whether it's your bestsellers, new products, promotional items, or any other strategy. However, many merchants rely on guesswork when creating their merchandising strategy, which often results in missed opportunities. Fast Simon is one of the best apps to manage bestselling products we've seen because it uses AI to take a data-driven approach to merchandising. By analyzing crucial factors like inventory, sales, margin, and more, it gives you the insights you need to make informed decisions. You'll be able to better optimize your collections, create visually captivating displays, and efficiently sort your products. 2. Personalized Customer Shopping Experiences Today's customers are becoming more and more accustomed to personalized shopping experiences. And brands understand this: the personalization software market is expected to hit $9 billion in 2023. With Fast Simon, you can personalize a customer's shopping experience through collections, site search, and product recommendations. It uses 1:1 AI-based personalization based on the customer's past sessions and behavior on your website, dramatically improving the accuracy of recommendations. This means your customers are seeing what they want faster, spending less time browsing and more time buying the items they came for. 3. AI Site Search & Filters Fast Simon's AI site search and filters help to ensure that your customers find what they're searching for as quickly as possible. This includes the Smart Collections module, which delivers AI-based recommendations across products, categories, and filters throughout your website. We think this intelligent, efficient feature makes Fast Simon one of the best conversion rate optimization apps. At the end of the day, your customers will find what they're looking for quickly and easily, without the frustration of endless browsing and without potentially losing them due to disinterest. 4. Visual Discovery Visual discovery is revolutionizing the way customers shop. Gone are the days of relying solely on text-based searches. Now, customers can easily find products via images. 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It offers 100 monthly sessions and includes features like product filters, typo and auto-correction, AI-based instant search and autocomplete, and daily sync. 2. Starter Plan The Starter Plan is geared towards small-and-medium businesses with a cost of $39.99/month. It offers everything from the Free plan plus 2,000 monthly sessions, custom product filters, synonymous and redirect, hourly sync, and 24/7 support. 3. Essential Plan The Essential Plan is a better fit for small-and-medium businesses that are actively looking to scale. At $99.99/month, this package contains everything in the Starter Plan, plus 10,000 monthly sessions, advanced impact reports, collection filters, a retail pack, and SKU search. 4. Top Pro Plan The Top Pro Plan is a good fit for large companies at $299.99/month. It includes 40,000 sessions, everything from the Essential Plan plus advanced merchandising features. 5. Growth Plan The Growth Plan is Fast Simon's recommended option for clients. 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The best part is you don't need any coding skills to use Fast Simon. Whether you're a newbie or an expert, you can create personalized shopping experiences easily thanks to the app's drag-and-drop editor and pre-built templates. Finally, making any changes and optimizations is a breeze with Fast Simon's user-friendly interface. One of the best onsite search Apps I have used in my career. Tons of features and customizations that any user can take action on. — Shopify review from Bodybuilding.com Support When it comes to Fast Simon support, users can rely on a range of channels, including email and phone, with 24/7 availability. Additionally, Fast Simon provides valuable resources to help you master the app effectively, including: Blog and articles: Gain insights and stay updated with informative blog posts on creating an optimized e-commerce experience.Community: Engage with other Fast Simon users, gaining experiences and valuable tips.Wiki-pages: Access dedicated wiki pages that delve into merchandising and personalization strategies.On-site pop-up support video: Benefit from an on-site video resource that lets you start an audio conversation with the Fast Simon team. Instant Search for Fast Customer Experiences E-commerce is competitive, and customers expect a lot from their online experience with you. From personalized product recommendations and communication to quick and relevant search results, you need to tick all the boxes to win customers over. Fast Simon is a unique solution that understands this. Its powerful features can help you enhance your customers' shopping experiences while also increasing your conversions and revenue.

