ActiveCampaign Review (2026): Pricing, Integrations, Support and More!
Updated February 14, 2024
Our team tests eCommerce apps and publishes reviews that are unbiased and not influenced by payments we receive from some of the app developers.

E-commerce is a highly competitive industry, and more and more businesses are looking to automate their processes to keep up. As a result, the popularity of recent platforms such as ChatGPT and Bard has increased, bringing the revolutionary powers of AI to the forefront. If you run an e-commerce business and haven't yet thought about automating, then you should do so quickly or risk being left behind!
ActiveCampaign Email Marketing is a powerful marketing automation solution with over 180,000 active users. The app functions similarly to hiring staff that manages customer relationships, sales engagement, and marketing for your e-commerce store. It provides robust tools needed to automate your revenue-driving processes via sign-up forms, email automation (welcome messaging and abandoned cart), email campaigns, SMS messaging, and a whole bunch of other features, including a scalable CRM that makes it suitable for just about every type of e-commerce business.
What is ActiveCampaign Best For?
ActiveCampaign is targeted primarily at B2B businesses but with its scalable CRM, it is also suitable for B2C e-commerce stores as well. It is ideal for anyone involved in industries such as SaaS, technology, consultancy, real estate, insurance, and manufacturing. More specifically, it can help growing businesses with scaling, so if you already have an existing customer base, ActiveCampaign is a great app to use for decreasing costs and increasing efficiency.
Pros
- Tons of integration options
- Provides a body of knowledge to assist first-time users
- Many different pricing plans
- Scalable CRM
- Robust & proven software
Cons
- Can be pricey if you want all options
- Some users may find tricky to navigate
We feel it gets the balance just right between a CRM that is too big and clogged up with useless features, and a CRM that is too small and basic. With ActiveCampaign, e-commerce merchants will find a near-perfect solution for a hands-off approach to sales engagement, customer relations, and email marketing.
Features Overview
The app is loaded with features that help set it apart from competitors like Salesforce and Mailchimp. This includes but is not limited to automatically recommending new products to customers based on purchase history, sending reminders for abandoned carts, and offering personalized deals based on events such as birthdays.
Other useful features of the app include:
- 500+ Fresh Automation Recipes: Pick from hundreds of pre-built revenue-driving market automations such as welcome series and abandoned carts.
- Costless Account Support and Migration: ActiveCampaign helps you migrate your account from a previous software provider to the app seamlessly. The app also provides one-to-one support and strategy sessions to help grow your business.
- Drag-and-drop Landing Page Builder: You can create compelling landing pages that are tailored and relevant to your customer segments.
- Contact Management and Segmentation: Organize and segment your contact lists based on various criteria such as demographics, behaviors, interests, and interactions and send highly targeted and personalized messages to different segments of your audience.
- CRM and Sales Automation: Manage customer profiles, track interactions, and capture valuable customer data. Also provides lead scoring, contact and deal management, sales automation, and pipeline management features to streamline your sales processes.
- Website Tracking: Track visitor behavior on your website and trigger relevant automated campaigns based on their actions. You can also personalize your website content and messages based on individual contact data.
- SMS Marketing: Send personalized text messages to your subscribers. ActiveCampaign's SMS support can also be integrated into your automation workflows to reach customers through multiple channels.
ActiveCampaign Pricing & Plans
The app offers a 14-day free trial that gives access to 900+ pre-built integrations inclusive of Shopify as well as pre-built marketing automation recipes. The full range of pricing plans is available on ActiveCampaign's website but for Shopify specifically, there are two options: a marketing plan and a bundle plan.
Marketing
The marketing plan focuses on giving you email and marketing automation capabilities.
Bundles
The bundle option can give you marketing automation and sales CRM functionality.
ActiveCampaign Integrations
Integrations work seamlessly with many existing platforms to help businesses upgrade on their existing systems for better performance. In total, ActiveCampaign offers over 900 integrations and has over 900 pre-built automation tools for quick ROI.
Some of the more useful integrations can be broken down into:
- CRM: Integrations with popular CRM systems such as Salesforce, Pipedrive, HubSpot, and Zendesk.
- E-commerce: Leading e-commerce platforms such as Shopify, WooCommerce, Magento, and BigCommerce. Enables users to share data easily for hassle-free synchronization between platforms.
- CMS: Integrates with popular content management systems like WordPress, Drupal, and Joomla.
- Webinar Platforms: Including Zoom, GoToWebinar, and WebinarJam.
- Google Tools: Google Analytics and Google Tag Manager
- Lead Generation: ActiveCampaign integrates with OptinMonster, Leadpages, and Unbounce.
- Social Media: Direct integrations with the best social media platforms, including Facebook, Instagram, and Twitter.
ActiveCampaign Usability
ActiveCampaign is highly accessible to all users, even if their technical expertise is limited. Visually, it is appealing to look at, with a clean and organized dashboard that gives users a clear overview of their account and key metrics.
For functionality, it features an easy to use drag & drop email editor with pre-built content blocks and customizable templates that can be tailored to better fit your customers' preferences. Adding to this, the app also offers a flowchart-style automation builder, which we found simple and effective.
It is also easy to import and manage contacts for better audience segmentation and create comprehensive reports with easy-to-understand visualizations. Again we found that ActiveCampaign gets the balance right between pleasing visual design and useful, functional information.
» Make your online store stand out with the best store design apps for Shopify
ActiveCampaign Support
There are a number of different support options that come with the app, including an online database, video tutorials, community forums, and email/chat support.
The online database can be found on ActiveCampaign's website and contains sources such as articles, guides, tutorials, and frequently asked questions (FAQs) covering various topics related to using the platform. Users can also find video tutorials that provide step-by-step instructions on how to use different features and functionalities of the platform. A demo can also be requested.
The site also features a community forum where users can interact with each other by asking questions, discussing topics, and sharing experiences related to using the App. For a more direct line, ActiveCampaign also offers customer support through email and chat.
Take Your Campaign To The Next Level
If you're reading this article, chances are you're involved in e-commerce business and if you're involved with e-commerce business, then you should know all about the importance of automating processes and workflows for maximized efficiency.
ActiveCampaign offers a great marketing automation solution with a quick and easy setup and proven results. For e-commerce startups, it may not be ideal as the costs might be a bit high without an established customer base, but for any small to medium-sized business looking to expand and scale their operation through automation, ActiveCampaign really is one of the best apps out on the market.
ActiveCampaign Review (2026): Pricing, Integrations, Support and More!
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According to a recent study, the amount of money consumers spend on retail purchases through chatbots is expected to reach $142 billion by 2024. That's a staggering increase from just $2.8 billion in 2019. Chatbots are not only convenient and cost-effective, but they also provide a personalized and engaging customer experience. Providing excellent customer service is not always easy. Merchants face many challenges, such as a lack of time or human resources to promptly handle customer queries, language barriers, time zone differences, etc. That's why we decided to review one of the most popular chatbot tools on the market: Tidio. Tidio is a chatbot and live chat platform that helps you communicate with your customers in real time, automate tasks, and personalize your interactions. We'll take you through the ins and outs of the app in this detailed review. Best For Tidio is the perfect app for any small to medium e-commerce store looking to improve customer service and increase sales. Whether you sell clothes, books, gadgets, or anything else, Tidio can help you connect with your customers and answer their questions in real time. However, stores with high volumes of customer inquiries or those that sell complex products will benefit the most from the app. This is because Tidio allows you to automate your responses, create chatbots, and integrate with other tools like email marketing and CRM. This way, you can save time, reduce costs, improve customer satisfaction, and ultimately, increase sales. ProsEasy-to-use UINo coding skills neededWide range of AI-driven featuresCustomizable chat widgets & chatbotsQuick multilingual supportMore affordable than similar appsConsLimited Shopify app integrationsFree plan has a limited number of chats » Check out our selection of the best sales-boosting apps to see your sales soar Overview of Features Live Chat Live chat is one of Tidio's core features. It allows you to respond to customers almost immediately to increase your sales. You can use live chat to collect customer data before the chat starts, see what customers are typing before they send messages, create a library of common answers for lightning-quick responses, and customize your chat widget to match your brand. You can also split your operators into departments so customers can reach the right person for their queries. Shopify Order Management If you run a Shopify store, you'll love this feature. Tidio lets you manage your orders during chats, provide product recommendations, and offer refunds without leaving the app. You can preview customers' shopping carts and review their order history, as shown in the image below. Tidio also serves as a discount generator app, issuing custom coupon codes to customers. These tools can help you reduce abandoned cart rates and increase customer loyalty. Chatbots Tidio's chatbots allow you to have fully automated customer service without any coding skills. You can use the visual chatbot builder to create your own chatbots or choose from 35+ templates for different scenarios. You can also use chatbots to collect customer data, send pop-up messages when customers abandon their cart, and conduct post-conversation surveys. Tidio AI Tidio AI can help you provide faster and smarter customer service. This feature comprises a set of advanced features that use artificial intelligence to enhance your chatbots and live chat. You can use the Reply Assistant to get suggested responses based on previous chats, the FAQ Wizard to create chatbots that answer common questions, and Smart Views to segment your visitors based on their behavior and preferences. Ticketing Ticketing is a feature that helps you track and prioritize customer queries. It can help you organize your customer service and avoid missing any important issues. You can tag customer queries with different labels, such as "urgent," "new," or "resolved." You can also add notes and create custom tags for your own convenience. Tidio takes the ticketing system one step further, allowing you to transform chats or emails into tickets in just a few clicks. Multichannel Tool The multichannel tool is a feature that helps you create a communication center by linking all your messaging channels into one platform. You can integrate Messenger, Instagram, Live Chat, and email with Tidio and respond to all your messages in one place. This way, you can save time, avoid switching between apps, and reach more customers on their preferred channels. Analytics Analytics is a feature that helps you measure and improve your customer service and sales, and Tidio functions as an excellent analytics app. It lets you see how your chatbots and operators are performing, how many conversions you are getting, and your customer satisfaction rate with your service. It also offers helpful suggestions on what you can do to improve. You can compare different metrics using charts and see how they change over time, helping you optimize your chat strategy to increase ROI. » Don't forget to track your income & expenses with our top picks for the best profit-tracking apps Plans & Pricing Tidio offers a forever-free plan and three paid plans, which you can try for free for seven days. They also offer a 17% discount if you choose an annual plan. Free The Free plan is an excellent choice to get your small website started, with no commitment required. With this plan, you can access live chat, chatbots, email support, the ticketing system, desktop and mobile apps, visitor info, and JavaScript API. You can have up to 50 unique conversations with live chat and up to 100 users with chatbots. 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Here are some of the support options they provide: Live chat support: Support staff typically respond within minutes on weekdays and are always friendly and helpful.Email support: They reply to your emails promptly and professionally every weekday.24/7 emergency phone support: They have a round-the-clock hotline in case you need immediate assistance.Customer success manager: A dedicated member of the Tidio team will guide you through the best practices and help you grow your business.Implementation specialist: They offer custom setup and integration for bigger teams or complex projects.Training sessions: You and your team have access to training on how to get the best out of Tidio.Chatbot building assistance: They can help you set up the bots for your specific needs and goals.Blog, case studies, and comparison articles: You can read helpful tips on chat, marketing, and e-commerce, gain inspiration from other businesses, and explore how Tidio compares to the competition.Help center: Tido also has a comprehensive knowledge base with articles, videos, and tutorials on a wide range of topics you can see below. 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Multi‑Location Inventory Info for Shopify: E-Commerce Inventory Management
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TagRobot: Auto-Tag Orders & Customers on Shopify
As a Shopify seller, you have to handle and fulfill various kinds of orders. TagRobot is an intuitive, convenient, and fully customizable solution that makes managing your orders and customer segmentation far simpler. Why Should You Use TagRobot? Easy setup: Tag automatically without coding in seconds.Automated tagging: Accurately categorize orders and customers with automated tagging rules.Advanced reporting: Tag your orders for easier management and reporting. Shopify lacks user-friendly features for segmenting orders or auto-tagging customers. TagRobot helps you streamline and organize your order management and customer segmentation, all directly within your store's admin area. The app integrates with your existing admin interface, saving you the time and effort of learning a new system. You can filter your orders and customers by tags and save those applied filters as searches for future use, giving you an efficient solution to organizing order and customer segments. You can get started with TagRobot immediately since there's no coding required. How Does TagRobot Work? Once you've defined a set of tagging rules, TagRobot will analyze each new order placed in your store against each of your tagging rules. If the order matches any rule conditions, that order will be tagged as specified in the rule. TagRobot provides over 50 easy-to-follow rules to either remove tags or auto-tag orders and customers based on an extensive list of criteria, such as the time that orders are placed, the order quantity, the use of discount codes, and much more. In addition to tagging new orders automatically, you can apply your rules to past orders. » Discover how to tag gift your orders on Shopify Pricing Plans TagRobot has a free option and three paid pricing plans to choose from, all of which come with real-time tagging: Free PlanFreeReal-time taggingUp to 50 orders per monthUp to 50 customers per monthBasic Plan$5/monthReal-time taggingUp to 1,000 orders per monthUp to 1,000 customers per monthPro Plan$10/monthReal-time taggingUp to 5,000 orders per monthUp to 5,000 customers per monthBusiness Plan$25/monthReal-time taggingUnlimited order tags per monthUnlimited customer tags per month It is important to note that 1¢ per additional tag will be charged if the plan limit is exceeded. Is TagRobot Worth Investing in? TagRobot is a valuable investment for Shopify sellers who want to streamline their order management and customer segmentation. The app's user-friendly interface, over 50 auto-tagging rules, real-time tagging, efficient order management, and cost-effective pricing plans make it a compelling solution for sellers. By automating the tagging process, TagRobot can save sellers significant time and effort in managing their orders and customer segments.



