keepshoppers logo
Community
Sign In

ActiveCampaign Review (2026): Pricing, Integrations, Support and More!

Brody Hall
By Brody Hall
Joel Taylor
Edited by Joel Taylor

Updated February 14, 2024

Our team tests eCommerce apps and publishes reviews that are unbiased and not influenced by payments we receive from some of the app developers.

activecampaign cover 1

E-commerce is a highly competitive industry, and more and more businesses are looking to automate their processes to keep up. As a result, the popularity of recent platforms such as ChatGPT and Bard has increased, bringing the revolutionary powers of AI to the forefront. If you run an e-commerce business and haven't yet thought about automating, then you should do so quickly or risk being left behind!

ActiveCampaign Email Marketing is a powerful marketing automation solution with over 180,000 active users. The app functions similarly to hiring staff that manages customer relationships, sales engagement, and marketing for your e-commerce store. It provides robust tools needed to automate your revenue-driving processes via sign-up forms, email automation (welcome messaging and abandoned cart), email campaigns, SMS messaging, and a whole bunch of other features, including a scalable CRM that makes it suitable for just about every type of e-commerce business.

ActiveCampaign

4.5/5(385 reviews)




What is ActiveCampaign Best For?





ActiveCampaign is targeted primarily at B2B businesses but with its scalable CRM, it is also suitable for B2C e-commerce stores as well. It is ideal for anyone involved in industries such as SaaS, technology, consultancy, real estate, insurance, and manufacturing. More specifically, it can help growing businesses with scaling, so if you already have an existing customer base, ActiveCampaign is a great app to use for decreasing costs and increasing efficiency.

Pros


  • Tons of integration options
  • Provides a body of knowledge to assist first-time users
  • Many different pricing plans
  • Scalable CRM
  • Robust & proven software

Cons


  • Can be pricey if you want all options
  • Some users may find tricky to navigate

We feel it gets the balance just right between a CRM that is too big and clogged up with useless features, and a CRM that is too small and basic. With ActiveCampaign, e-commerce merchants will find a near-perfect solution for a hands-off approach to sales engagement, customer relations, and email marketing.

Features Overview

ActiveCampaign Email Marketing Features


The app is loaded with features that help set it apart from competitors like Salesforce and Mailchimp. This includes but is not limited to automatically recommending new products to customers based on purchase history, sending reminders for abandoned carts, and offering personalized deals based on events such as birthdays.

Other useful features of the app include:

  • 500+ Fresh Automation Recipes: Pick from hundreds of pre-built revenue-driving market automations such as welcome series and abandoned carts.
  • Costless Account Support and Migration: ActiveCampaign helps you migrate your account from a previous software provider to the app seamlessly. The app also provides one-to-one support and strategy sessions to help grow your business.
  • Drag-and-drop Landing Page Builder: You can create compelling landing pages that are tailored and relevant to your customer segments.
  • Contact Management and Segmentation: Organize and segment your contact lists based on various criteria such as demographics, behaviors, interests, and interactions and send highly targeted and personalized messages to different segments of your audience.
  • CRM and Sales Automation: Manage customer profiles, track interactions, and capture valuable customer data. Also provides lead scoring, contact and deal management, sales automation, and pipeline management features to streamline your sales processes.
  • Website Tracking: Track visitor behavior on your website and trigger relevant automated campaigns based on their actions. You can also personalize your website content and messages based on individual contact data.
  • SMS Marketing: Send personalized text messages to your subscribers. ActiveCampaign's SMS support can also be integrated into your automation workflows to reach customers through multiple channels.

ActiveCampaign Pricing & Plans

The app offers a 14-day free trial that gives access to 900+ pre-built integrations inclusive of Shopify as well as pre-built marketing automation recipes. The full range of pricing plans is available on ActiveCampaign's website but for Shopify specifically, there are two options: a marketing plan and a bundle plan.

Marketing

The marketing plan focuses on giving you email and marketing automation capabilities.

Comparative table of ActiveCampaign's pricing plans for marketing


Bundles

The bundle option can give you marketing automation and sales CRM functionality.

Comparative table of bundle pricing plans for ActiveCampaign


ActiveCampaign

4.5/5(385 reviews)




ActiveCampaign Integrations

Integrations work seamlessly with many existing platforms to help businesses upgrade on their existing systems for better performance. In total, ActiveCampaign offers over 900 integrations and has over 900 pre-built automation tools for quick ROI.

Some of the more useful integrations can be broken down into:

  • CRM: Integrations with popular CRM systems such as Salesforce, Pipedrive, HubSpot, and Zendesk.
  • E-commerce: Leading e-commerce platforms such as Shopify, WooCommerce, Magento, and BigCommerce. Enables users to share data easily for hassle-free synchronization between platforms.
  • CMS: Integrates with popular content management systems like WordPress, Drupal, and Joomla.
  • Webinar Platforms: Including Zoom, GoToWebinar, and WebinarJam.
  • Google Tools: Google Analytics and Google Tag Manager
  • Lead Generation: ActiveCampaign integrates with OptinMonster, Leadpages, and Unbounce.
  • Social Media: Direct integrations with the best social media platforms, including Facebook, Instagram, and Twitter.

ActiveCampaign Usability

ActiveCampaign is highly accessible to all users, even if their technical expertise is limited. Visually, it is appealing to look at, with a clean and organized dashboard that gives users a clear overview of their account and key metrics.

For functionality, it features an easy to use drag & drop email editor with pre-built content blocks and customizable templates that can be tailored to better fit your customers' preferences. Adding to this, the app also offers a flowchart-style automation builder, which we found simple and effective.

It is also easy to import and manage contacts for better audience segmentation and create comprehensive reports with easy-to-understand visualizations. Again we found that ActiveCampaign gets the balance right between pleasing visual design and useful, functional information.

» Make your online store stand out with the best store design apps for Shopify

ActiveCampaign Support

There are a number of different support options that come with the app, including an online database, video tutorials, community forums, and email/chat support.

The online database can be found on ActiveCampaign's website and contains sources such as articles, guides, tutorials, and frequently asked questions (FAQs) covering various topics related to using the platform. Users can also find video tutorials that provide step-by-step instructions on how to use different features and functionalities of the platform. A demo can also be requested.

The site also features a community forum where users can interact with each other by asking questions, discussing topics, and sharing experiences related to using the App. For a more direct line, ActiveCampaign also offers customer support through email and chat.

Take Your Campaign To The Next Level

If you're reading this article, chances are you're involved in e-commerce business and if you're involved with e-commerce business, then you should know all about the importance of automating processes and workflows for maximized efficiency.

ActiveCampaign offers a great marketing automation solution with a quick and easy setup and proven results. For e-commerce startups, it may not be ideal as the costs might be a bit high without an established customer base, but for any small to medium-sized business looking to expand and scale their operation through automation, ActiveCampaign really is one of the best apps out on the market.

ActiveCampaign

4.5/5(385 reviews)



ActiveCampaign Review (2026): Pricing, Integrations, Support and More!

Recommended Reviews

Importify Dropshipping App Review: Features, Pricing, Alternatives, and More

Dropshipping is one of the fastest-growing e-commerce models right now. But sourcing, importing, and managing products to sell in your store is a time-consuming and daunting undertaking. With Importify, it's a one-click process that takes no time at all. Read on to learn how this automation tool can help you save a ton of time. ProsEasy to set upTakes care of order fulfillment for youIntegrates with a range of different CMS platformsAn Importify Chrome extension is availableAffordableConsNo live chat customer support1-day trial is very short Who Is Importify For? Importify is made for dropshippers who wish to drive traffic, quickly find high-converting products, all while automating a wide range of e-commerce procedures. Features of Importify Importify has a ton of noteworthy features including semi-automatic order fulfillment, an integrated research tool, and a whole heap more. We’ve listed some of the main ones below. Product Research Tool Quickly add high-converting products to your online store with Importify’s product research tool. This feature provides access to thousands of suppliers from around the world that you can easily integrate into your category pages. Product Customization Tool Edit and customize quickly and easily with Importify’s product customization tool. Change product page titles, edit prices, make variants, create product tags, specify shipping weights, and much more - all at the touch of a button. Order Fulfillment Tool Stop copying and pasting order details. Instead, make use of Importify’s semi-automatic order fulfillment tool and quickly fill customer orders with little to no effort. Importify Pricing Importify Free Trial: 1-day Basic Plan: $15/month Premium Plan: $28/month Gold Plan: $38/month Importify Integrations The wide range of integrations is one of Importify’s best features. Here’s a look at Importify’s extensive integration list: AmazonShopifyWixWooCommerceWalmartEtsyAliExpressJumpsellerAlibaba Cloud Importify Usability Importify is very easy to use. Setting up the tool does not take long, its user interface is simple to navigate, but best of all Importify makes many time-consuming dropshipping processes easy. The most noteworthy of these is its product import tool. It allows users to quickly and easily import products from a ton of different suppliers into your store with just a few clicks - including AliBaba, one of the world’s biggest collection of dropshipping suppliers. Importify Support Importify’s customer service is excellent. Find fast answers to your questions using the company’s Help Center portal or reach them via their contact page. One downside is they don’t yet offer their customers a live chat option. Although, Importify claims a live chat function is in the works and will be available to customers shortly. Alternatives to Importify As the dropshipping space is very competitive, there are many great alternatives to Importify. These include but are not limited to: OrdoroAutoDSNimble Drop ShipModalystPriceYakZendropuDroppyuDropshipOberloSalehooPlus, a whole heap more! The Bottom Line: Is Importify Worth It? Importify is a dropshipping tool that allows e-commerce merchants to import products from many of the most popular e-commerce-based CMS platforms - including an Importify Shopify app. It has a ton of noteworthy features and is a community-proven tool that is safe and very easy to use.

Simple Sample Data—Test Data Solution for Shopify Dev Stores

Generating sample data for your Shopify store is essential to ensure everything is running smoothly before launch. Without an extensive list of test data, your visitors could have a less-than-ideal experience. The more data you have to analyze the better, but generating large quantities of test data can be a long and tedious task when done manually. Even with Shopify's development store, you're limited to only using free or partnered apps, and you'll need to manually add each item and collection. Simple Sample Data is an app by Egnition that makes generating sample data as easy as a single click. The app can be used on both development stores and paid stores, where it will generate products with images, orders, customers, and smart and custom collections. ProsFree and paid versions availableSingle-click data generationCompatible with dev and paid storesOutstanding customer supportConsFree version only available for dev stores Who is Simple Sample Data Best for? Whether you're a website designer working on a new theme or store and need dummy data to run tests, or an app/theme developer who is tired of constantly manually importing CSV files into each new project, Simple Sample Data can help you: Add custom products and collectionsGenerate dummy ordersTest run your theme/app for issues before launchDelete test data with a single click Pricing Simple Sample Data has only two pricing options: a free version and a single, paid version. Both plans include all the features of the app and are only limited by where you can use them. Free PlanPrice: FreeFeatures: Access to allStore type: Only dev storesPaid PlanPrice: $0.99 (once-off)Features: Access to allStore type: Dev and paid stores Features Simple Sample Data was created to save developers and online store owners time by quickly and automatically generating test data for products, collections, and orders, thus saving time and effort. 3 Data Themes Three data themes that include images and full details are available to use which make development stores look and feel real. Clothing and brand products: Supports products with multiple variantsPaintings: Supports single product variantsToys and novelties: Supports single variant products. Streamlined Data Generation With a single click, Simple Sample Data will populate your store with test products, collections, and customers without the need to import CSV files manually. Once you're happy with your test, the data can be removed with another single click. Custom Options The app gives you full customization of the data that you wish to produce. You can choose to populate all the data, or simply generate customers, products and collections, or add orders. Furthermore, you can change the theme and customize your collections. Ease of Use Simple Sample Data is one of the easiest ways to generate test data for your online store. Because you don't need to upload CSV files, you will save valuable time. With a single click to generate or delete data, you don't need to be a developing expert to get the most out of this app. Although the app is relatively new, which limits the available reviews, Simple Sample Data still holds a 5-star rating on the Shopify app store. Customer Support Egnition is well known for their outstanding customer support, and have been praised time and time again. The Egnition team offers a 24/7 hour support channel, 365 days a year. To reach them you can simply make use of the dedicated support icon on each of their apps, or email them at [email protected]. Egnition apps are constantly updated as the team takes note of customer responses and takes measures to improve quality, usability, and customer satisfaction. Bottom Line: Is Simple Sample Data Worth It? If you're an app or store developer, or simply test running a new theme or online store, manually adding sample data can burn through your valuable time. Simple Sample Data takes all this work and turns it into a single click, thus providing you with extensive sample data, with little to no effort. Available both on the Shopify development store and paid stores, this app is a no-brainer.

DataChamp Excel & CSV Exports: Shopify Reporting Made Easy

Eliminate time-consuming and inconvenient reporting with DataChamp Excel and CSV Exports. Customized exports for suppliers, dropshippers, and business partners are now readily available. These exports are imported into IT systems, allowing them to complete business activities or generate reports so you can better understand your operations. Why You Should Use DataChamp Export in One Click A massive perk of using DataChamp is the one-click export. With the user-friendly UI, orders, goods, customers, meta fields, and other data are effortlessly exported to Google Sheets, Dropbox, FTP, or email. Readily Automate Your Processes DataChamp makes it easier to optimize your exports with programmable conditions (If X in column A, then Y in column B). Delivering your exports can be scheduled daily or hourly, and you can use incremental exports to save time. And, you choose any Shopify field using DataChamp. Adapt your export to the needs of your suppliers, IT systems, or team. Use formulae, filters, and conditions to your advantage. Other Notable Features Select from several pre-made templates.Every aspect of your export may be adjusted (including sophisticated settings for CSV and Excel files), and you have unlimited storage.Action on a large scale: Select specific orders.Special characters, such as umlauts ö, ä, ü, and others, are used for non-English countries.Legacy file encodings include ASCII, Windows-1252, and UTF-8.Custom column mappings, variables, and the evaluation of mathematical expressions are all available. Pricing Free Plan This plan includes the following: Dropbox, FTP, Google Drive/Google Sheets, and emailEach export can have up to 10 linesReport templates are limitless Basic Plan $9.95/month This plan includes all the features of the previous plan, as well as the following: Unlimited number of schedulersEach export can have up to 1000 linesFree setup by a professional Professional Plan $24.95/month This plan includes all the features of the previous two plans, as well as the following: Exports are done in stagesEach export can have up to 10000 linesRequests for new features are given priority Our Verdict: Should You Use DataChamp Excel and CSV Exports? With only one click, you can easily evaluate and share your findings. Using DataChamp, merchants can connect Shopify to other IT systems and partners. You may use calculations, mappings, and a range of other features to build a successful data integration. Over 600 shops use DataChamp every day, and the app has an impressive 5-star rating on the Shopify app store. To learn more about DataChamp Excel and CSV Exports, visit their website or download the app from the Shopify app store.