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Klaviyo Review (2025): Simplifying Email Automation

If you've spent any amount of time researching email marketing automation platforms, you've likely noticed one name popping up again and again—Klaviyo. In a nutshell, Klaviyo is a marketing automation platform used primarily for email and SMS marketing. It's an excellent option for those e-commerce platform users who want to kick their targeted marketing strategies up a notch and improve their performance. It supports integration for most major e-commerce platforms, and the app facilitates easy setup, omnichannel marketing, and customer data collection for future marketing campaigns. If you're interested in using an email marketing automation platform and making it work with other marketing channels, read on as we break down absolutely everything you need to know about Klaviyo. What Is Klaviyo? Klaviyo is a cloud-based email and SMS marketing automation tool available for many of the major e-commerce platforms currently available. Through the Klaviyo dashboard, users can deliver super-targeted email campaigns based on predictive analytics that includes customers' previous purchasing, refund requests, in-store visitor activity, and email interaction history. These predictive analytics are then leveraged to take the guesswork out of email marketing and create high-performing automated emails and SMS messages that target customers with ultra-personalized content. Who's Klaviyo for The Klayivo app is best for small to large e-commerce stores that wish to automate their email marketing efforts while still maintaining control over their branding style and marketing vision. What Makes Klaviyo Stand Out Customizable Marketing Campaigns & Precise Customer Targeting E-commerce marketers can shift and pivot their marketing strategies as they see fit and target customers based on their in-store behavior, location, and their individual interactions with previous campaigns.Facebook Advertising Integration This allows e-commerce marketers to not only advertise to targeted audiences but also to add any subscribers to Facebook Ad Forms, all within the platform.Marketing Automation Klaviyo can fully automate various marketing tasks. It facilitates marketing avenues that assist in building strong marketing flows, tracking customer behavior, and automating triggered emails that reduce marketing costs. ProsHighly customizable marketing campaignPrecise customer targettingPainless Facebook Ad IntegrationSeamless marketing automationPre-built templates and automationConsAdvanced functionalities can be complicatedInattentive customer supportTiered pricing system can be pricey Features Klaviyo has a ton of great features that are sure to drive the success of your e-commerce business. First up, the setup is headache-free and uncomplicated. Once the setup is complete, dive in and start pulling unlimited real-time customer data to create personalized content for your eagerly awaiting audience. Klaviyo also features ROI-based reporting. That way, you can easily track exactly how much your marketing efforts are costing and just how effective your launched campaigns are. The app also supports comprehensive and easy A/B testing, allowing you to monitor how different versions of your campaigns perform. Once you have this info, you'll be able to fine-tune your marketing efforts and get the highest-converting variant possible. Email segmentation allows users to target their customers through their behavior and transactional data to enable target promotions to be more effective and precise. Pre-built email responders allow for automated flows that are both effortless and time-saving. Klaviyo Pricing When it comes to pricing, Klaviyo follows a monthly subscription-based service. If you have up to 250 email contacts and can get away with sending between 15 and 150 SMS/MMS messages (depending on the region), you can use the free plan. Anything more than that costs actual money. Paid plans provide extra features like additional chat support, 2-way conversations, opt-in forms, and more. Klaviyo's Shopify app charges separately for SMS and email contacts, allowing users to upgrade as they grow their companies and channels. However, on its website, Klaviyo offers free email and email & SMS plans. The plans can be scaled depending on the number of contacts and the number of monthly SMS/MMS credits. The credits will get you a different number of messages depending on the region. You can see the exact point costs below. USACanadaUKAUSNZSMS (credits)135410MMS (credits)35N/AN/AN/A » Check out the Klaviyo price calculator for an exact quote Usability With all the different features Klaviyo offers to its customers, sometimes things can get a little complicated. Although the setup is usually painless and the platform's interface easy to navigate, some users may find using it a little overwhelming at first due to the high customizability. To help you out, the Klaviyo team has created a ton of resources on their website for you to take advantage of. Anything from webinars to live training, the Klaviyo team is making it easier and easier to use their software. Support If there is one consistent criticism of the marketing platform, it's probably that of its customer support. While some cannot praise Klaviyo enough for its seamless integration with their e-commerce platform of choice, other Klaviyo reviews, left by current and previous users, don't rate the customer support highly. To counter this criticism, they now offer multiple avenues of contact for their customers, including chat support, email support, and a community forum that is available 24/7. Wide Integration Klaviyo integrates with a wide range of major e-commerce platforms, social media platforms, and third-party marketing software, including but not limited to: WooCommerceShopifyMagentoBigCommerceSalesforce Commerce CloudReChargeYotpoAfterShipPrivyFacebook Klaviyo offers more than simple "integration." Every connected app brings you more data that allows you to target your customers even more precisely. In addition, Klaviyo can suggest the right tech partner for your business through its matchmaking service. Why We Recommend It Klaviyo is an excellent tool that offers great marketing automation solutions. In our professional opinion, its integration and data analysis functionality is where it really shines. It gathers as much information as possible from all integrated pieces of software and allows you to personalize your communication with your customers and prospects even further. Turn One-Time Deals Into Long-Lasting Partnerships Klaviyo is a very powerful email marketing software. With so many great features and ease of integration with a wide range of e-commerce platforms, it's a very solid marketing tool. As long as you can get your head around the number of settings, customizable features, the high level of functionality and are happy with its sometimes pricey tiered payment system, Klaviyo can really help you take your e-commerce business' marketing strategies and potential profits to the next level.

Vajro App Review (2025): Features, Pricing, Support, & More!

Over 58% of online traffic comes from mobile devices globally. What's more, 54% of all e-commerce purchases are made using a mobile app. It's clear that online retailers who don't have a mobile app are putting themselves at a major disadvantage. But building a mobile app is not a simple task, and many merchants struggle due to a lack of coding skills, time, or money to hire developers. Fortunately, Vajro is here to address these issues. Vajro is a tool that helps merchants create stunning mobile apps for their online stores without needing coding or design skills or paying the high price of a Shopify expert. We explore key aspects of the app, like its features, integrations, and pricing plans and weigh its pros and cons to help you determine if it's the right app for your needs. ProsEasy-to-use & intuitive UIFree trial & demo availableHighly customizable24/7 expert & responsive supportMulti-language & currency optionsSeamless integrations with popular toolsConsNo free planUpper-level plans can be expensive for smaller stores Best For Vajro is a valuable app for any size or type of e-commerce store looking to improve their customers' mobile shopping experience. It's an excellent choice for merchants who experience issues with their payments page, navigational bugs, or slow store loading times. Installing and using the app is simple and accessible to retailers who don't have coding knowledge or much technical expertise. Vajro offers four plans that accommodate different-sized businesses, from early-stage startups to established Shopify Plus stores. You can choose the plan that fits your budget and needs and scale up as your business grows. Overview of Features Live Videos One of the most unique and exciting features of Vajro is the ability to live-stream videos and let your customers buy in real time. Vajro is the first and (at the time of publication) the only Shopify app that offers this functionality. Live videos can help you target impulse purchases and increase conversions. You can also broadcast from multiple channels, such as Facebook, Instagram, YouTube, or your own website, and showcase your products in action. Push Notifications Another way to boost your sales and engagement is to use push notifications. Vajro lets you set up personalized behavior-based triggers that send relevant messages to your customers. Among others, you can send welcome, back-in-stock, abandoned cart recovery, sales, and discount notifications. You can also make your notifications more attractive and interactive by adding images, emojis, GIFs, and videos. Customizable Themes Vajro allows you to customize your app's look and feel with four built-in industry-appropriate themes. You can choose the theme that suits your brand and niche and then tweak it with a simple drag-and-drop editor. You can customize the color scheme, fonts, images, banners, product sliders, product and image grids, and more. The best part: you don't need any coding skills to create a stunning app that reflects your brand identity. Smart Search With a smart search feature, Vajro helps your customers easily find what they're looking for. Your customers can use image search to find products that match their preferences. You can also display related keywords on the search bar to help them refine their queries. Additionally, you can provide intelligent recommendations based on their browsing history and purchase behavior. Multi-Language & Multi-Currency Support Reaching a global audience has never been easier with Vajro. This impressive app supports up to 18 languages, enabling you to serve customers from all around the world. Plus, its support for 82 currencies means customers can shop in their local currency without hassle. You don't need to install any additional apps for currency conversion or translation. Analytics Vajro offers a compre­hensive analytics dashboard for optimizing app performance­. This feature provides you with a visual display of various me­trics, including downloads, active users, reve­nue, and retention rate­ so you can monitor your app's success. In addition, detailed re­ports are available for your live vide­os, encompassing metrics such as views, like­s, and comments—all to gain insights into customer be­havior to make data-driven decisions that improve­ app quality. » Looking to take your analytics to the next level? Check out our top-rated analytics apps Plans & Pricing Vajro has four paid plans, and they offer a 30-day free trial and a 10% discount on annual subscriptions. How much to send on apps can vary substantially, and, as you can see below, Vajro's pricing plans differ a lot in terms of their features and costs. Starter This plan is ideal for early-stage businesses with a monthly fee of $99. Features include a native Android and iOS app, 10 push campaigns per month, deep linking, live video selling, app-only discounts, and WhatsApp and Facebook Messenger integrations. Core The Core plan is designed for small-sized businesses for $249 a month. It has everything in the Starter plan, plus 50 push campaigns, international selling with dual language and dual currency, Apple Pay integration, and custom product options. Premium This is a good fit for fast-growing businesses but comes with a monthly fee of $499. The Premium plan contains everything in the Core plan, plus unlimited push campaigns, wholesale features with product and price lock, native blogs, and a quarterly business review. Plus The Plus plan is suitable for high-volume and Shopify Plus brands with a monthly cost of $999. It comes with everything in the Premium plan, plus custom development, dedicated key account managers, and CleverTap and Klaviyo integrations. Integrations Vajro is not only a powerful mobile app builder for Shopify but also a versatile integration platform. It supports all major Shopify plugins and premium Shopify integrations. This means you can seamlessly connect your mobile app with your tools and platforms of choice to enhance your store's functionality and performance. Vajro offers over 70 integrations, which is the most for a mobile app builder on Shopify. These integrations cover various categories, such as: Loyalty apps: Reward your customers for their purchases and referrals by integrating apps like Smile.io.Product review apps: Showcase your customer feedback and ratings with Yotpo and other leading social proof apps.Marketing automation apps: Send your customers personalized emails, SMS, and push notifications with integrations like Klaviyo.Alerts apps: Notify your customers when products are back in stock, on sale, or low in inventory with the Back in Stock app.Buy-now-pay-later apps: Increase conversions and average order value by offering flexible payment plans to your customers with Klarna.Search & filter apps: Enhance your app's search and filter functionality with a Fast Simon integration.Analytics apps & platforms: Track and optimize your app's performance and user behavior with tools like Google Analytics.Translation apps: Reach a global audience by translating your app into different languages with Weglot. Usability Setting up an app for your Shopify store can be daunting, but with Vajro, you can create an app that looks great and works well without breaking a sweat. You can create and customize your app in no time. In fact, you can go from start to finish in under an hour thanks to its easily customizable templates. You also don't need any coding knowledge to use Vajro, and the drag-and-drop editor is easy enough for beginners to master. The user interface is simple and intuitive, and the analytics dashboard is clean yet comprehensive. Support When it comes to Vajro's standout characteristics, their support truly sets them apart. With 24/7 availability via live chat or email, Vajro ensures customers can reach out whenever necessary. For those looking for a more immediate response, the Plus plan comes with priority support and a dedicated customer success manager. Vajro also equips users with many resources to become proficient in using the app effectively, including: Live & on-demand webinars: These assist you in learning more about their product and how to utilize it efficiently.Vajro blog: With more than 200 posts about e-commerce and mobile apps, you'll find essential tips and tricks to help you expand your business.E-Books: These are free to download from their website. They cover a variety of topics, including mobile commerce, app design, and marketing strategies.Help docs: If you need assistance with a specific feature or issue, you can consult their help docs, with over 80 articles covering everything from app setup to customization. Monetize on Mobile Shopping With Vajro If you're looking to increase customer lifetime value (CLV), then you need to be where your customers are—on their mobile devices. A mobile app can help you improve customer experience, engagement, and loyalty and boost sales by offering a fast, convenient, and personalized way to shop online. With Vajro, you can create your own professional mobile app for your Shopify store without spending a fortune on developers. » Vajro is just one tool to boost sales. Take a look at more of our best apps to increase sales

Topdser Dropshipping Review (2025): Pricing, Features, Support, & More!

The dropshipping market is estimated to be worth $287.36 billion and is projected to reach $1,253.79 billion by 2030. To get a slice of the pie, you need a reliable and efficient dropshipping app to help you source and fulfill products. It's no wonder that platforms like Topdser have gained immense popularity among store owners looking to streamline their operations. Topdser is an app tailore­d for e-commerce dropshipping businesses. The app aims to simplify the process of finding suppliers, importing products, and managing orders, making it one of the best Zendrop alternatives on the market. This review offers a comprehensive­ evaluation of Topdser's feature­s, pricing model, support, and more to he­lp you determine its suitability for your dropshipping venture. » Learn how to select the right dropshipping & fulfillment partner Best For Topdser is a great app for small to medium-sized e-commerce dropshipping businesses. In particular, it's an excellent choice for: New dropshippers: The app simplifies and streamlines key processes like finding and importing products and fulfilling orders, making it ideal for those just starting out in the industry.Merchants looking for product variety: Topdser offers a vast range of products from many different suppliers, which is excellent for those looking to diversify their offerings.International sellers: Topdser enables product sourcing from around the world, so it's a great choice for international sellers who want to expand their market reach. ProsSleek & intuitive UIWide range of automation featuresExcellent customer support & tutorialsFree plan availableConsFree plan is somewhat limitedSome product descriptions lack detail » If you're an international merchant, consider using one of these currency converter apps Overview of Features Topdser's broad selection of features puts it way ahead of the competition. They've got you covered every step of the way, from sourcing products to tracking orders, so your business can keep growing and thriving. Here are some of the standout features: One-Click Product Imports With Topdser, it's extremely easy to source products on AliExpress and 1688 and import them to your Shopify store. Choose from thousands of products across multiple categories, complete with the ability to edit all their titles, descriptions, prices, and variants for a personal touch. This way, you can make sure it aligns with whatever theme or audience you're targeting. Auto-Place Orders You can breeze through your order fulfillment process with Topdser. In seconds, you can auto-place up to 300 orders at once, saving you the tedious manual effort of placing orders individually. This not only saves you time and effort but also ensures that your orders are shipped as soon as possible. Private Storage To ensure your customers get the speedy delivery they deserve, Topdser offers their own private storage for your dropshipping products. This means you can ship products up to four days faster and avoid out-of-stock issues. It also means you can buy popular products in bulk, saving you money and increasing profits. Pro tip:Use an app to hide out-of-stock items to make sure you give your customers the best possible shopping experience. Integrated Branding Topdser gives you­ the power to personalize­ your dropshipping products with your store's unique branding. You can create branded packing tape and boxes and even customized stickers with your logo and brand colors. Personalized branding helps you stand out from the competition, build brand identity and recognition, and gain the trust of your customers. » Build brand awareness with one of our best marketing apps for Shopify Pricing Plans Topdser has four pricing plans for different budgets and needs. Each offers essential features like one-click bulk orders, price and inventory monitors, pricing rules, and niche spy. Below is an overview of some of the key features: Let's take a closer look at each plan: Jump Topdser's free plan will help get your dropshipping store up and running smoothly. It includes an import list limit of 3,000 items, multi-store management for up to three stores, auto order fulfillment, and auto-messaging. It's the perfect choice for beginners and small-scale dropshipping businesses. Pro The Pro plan is priced at an affordable monthly fee of $19 and is designed for growing dropshipping businesses with a moderate sales volume. It offers an import list limit of 20,000 products, multi-store management for 10 stores, in-app order tracking, and a cashback affiliate program, among others. » If expansion is a top priority, take a look at our list of top Shopify apps for growing stores Accelerate For ambitious entrepreneurs determined to accelerate their dropshipping success, the Accelerate plan is available at $99 per month. It boasts an import list limit of 150,000 products, priority processing, product inspection, and multi-store management for up to 50 stores. Scale The Scale plan, priced at $499 per month, is a tailored solution for large-scale dropshipping businesses with extensive product catalogs and unique operational demands. It includes an unlimited import list limit, personalized quality control, a dedicated account manager, and customized product images. This plan ensures seamless scalability and optimal performance for thriving dropshipping empires. Integrations Third-party app integrations are vital for boosting conversions and sales and engaging customers. By seamlessly integrating with popular e-commerce tools, Topdser offers a comprehensive solution to enhance your dropshipping business. Some of the most popular integrations include: PageFly: PageFly empowers you to create stunning and highly customizable landing pages, product pages, and sales funnels. With its drag-and-drop interface and advanced features, you can optimize your dropshipping store's design and user experience, ultimately driving more conversions. For more info on this app, head to our in-depth PageFly review.Loox: Loox is a powerful product review management app that lets you showcase customer reviews and ratings on your product pages. By leveraging social proof, Loox helps build trust and credibility, encouraging potential customers to make confident purchase decisions. Read our Loox review for a comprehensive overview of the app.Niche Scraper: Niche Scraper is a robust product research tool that enables you to find winning products, analyze competition, and uncover trending niches. By leveraging its data-driven insights, you can make informed decisions on product selection, maximizing your chances of success in the dropshipping market. Check out the full description of the app in our Niche Scraper review. Other integrations include: 17TRACK for package trackingGrowave all-in-one marketing platformZotabox sales toolsNinjaNutz digital strategists and development expertsShopney mobile app builderSecomApp's range of valuable appsPOWR's selection of conversion-boosting apps Usability The platform's user-friendly interface makes navigating and managing your dropshipping business effortless. Its intuitive design flows without a hitch, and its features are well-organized and easy to find, making it an excellent choice for beginners. In addition, Topdser is quick to set up and configure, and the tool easily integrates with other apps. Topdser's search function could be more powerful, and product descriptions occasionally lack detail, but overall, Topdser's usability is one of its strengths. » Discover how to write great product descriptions for your store Support Topdser provides comprehensive support to assist dropshippers in their journey. Key customer services and resources include: Email and live chat support: This is available on all plans, including the free plan. The support team is dedicated to addressing user inquiries and providing timely assistance to ensure a smooth experience.Additional services on the Scale plan: This premium plan offers valuable services like phone support, a dedicated account manager, and a growth consultation session.Blog: Topdser offers informative and engaging blog posts that cover a wide range of dropshipping topics. They provide valuable insights, tips, and strategies to help users succeed in their businesses.Help Center: Topdser's Help Center is a knowledge base that contains extensive documentation, tutorials, and frequently asked questions. It is an excellent resource for finding answers to common queries and learning how to maximize the platform's features.Dropshipping 101: This section is a beginner-friendly guide offering step-by-step instructions and videos for those new to the industry. It covers product selection, finding suppliers, how to get started with dropshipping (as you can see below), and more. Achieve Top-Tier Dropshipping With Topdser Although the free plan has limited features and there are minor glitches with usability, Topdser is a game-changer for both newbies and experts in the dropshipping industry. From its product research tools, order management capabilities, and efficient pricing and inventory management, Topdser really packs a punch when it comes to speeding up operations. Not only will it save you valuable time and effort, but it will help give you an edge in a highly competitive market. » Check out more top-rated dropshipping apps to streamline operations