What is MAP pricing policy?
Asked 3 years ago
How does MAP pricing work, and what is the policy about?
David Page
Monday, March 21, 2022
MAP (Minimum Advertised Price) policy refers to setting a price limit when advertising the product. This pricing agreement includes incentives for both retailers and distributors. Both parties work collectively to develop a minimum price and prevent "margin erosion." Any party violating the terms of the agreement is bound to face legal consequences.
Please follow our Community Guidelines
Related Articles

How Much Should a Shopify Expert Cost?
Brody Hall
February 10, 2023

How to Monitor Competitor Prices to Optimize Your Product Pricing
Rebekah Brace
February 28, 2022

Influencer Marketing’s Role in Boosting E-Commerce Brand Visibility
Courtney Sharp
September 4, 2023
Related Posts
Can't find what you're looking for?