MailChimp Review - Pros & Cons, Pricing, and Integrations
Updated March 10, 2023
Our team tests eCommerce apps and publishes reviews that are unbiased and not influenced by payments we receive from some of the app developers.

Mailchimp is a cloud-based email marketing service that allows businesses to create, send, and analyze email campaigns. The platform offers a range of features, including email templates, marketing automation, audience segmentation, and analytics.
According to a 2020 annual report, Mailchimp reported over 14-million current users that collectively send a mind-boggling 92 million emails a day, all of which are facilitated by their platform. But does this level of popularity mean that Mailchimp is the best option for you?
Well, that’s what we are going to explore here:
Pros
- Thorough reporting and analytics
- Easy-use-to use email and form templates
- Generous free plan
- User-friendly interface with drag-and-drop email builder
- Advanced automation features
- Advanced analytics and reporting
Cons
- Set up isn't always intuitive
- Mailchimp can suspend your account if they deem you've broken their Terms of Use
What Is MailChimp?
Mailchimp is a popular email marketing platform that enables businesses and individuals to create and send professional email campaigns to their subscribers. The platform provides a range of features to help users create effective email campaigns, including a drag-and-drop email editor, customizable templates, and automation tools.
Users can also manage their subscriber lists, track email performance, and integrate with other marketing tools and platforms. Mailchimp offers a variety of plans to accommodate businesses of different sizes and needs, and provides extensive support and resources to help users make the most of their email marketing efforts.
What is MailChimp Best for?
Mailchimp is recommended for users that:
- Are on the hunt for a newsletter service that integrates with a wide range of different tools.
- Run an e-commerce business and sell products through their email marketing campaigns. Mailchimp facilitates automated email marketing with integratable e-commerce abilities, making marketing and selling products super easy.
Mailchimp is not recommended for users that:
- Run affiliate sites or are affiliate marketers as Mailchimp prohibits affiliate marketing under its Terms of Use.
- Aren’t technically minded as the app can be painful to set up and their customer service can be rather limited.
Pricing
All of MailChimp's pricing plans are charged monthly, and they offer:
- Free plan - limited features, including 10,000 emails to 2,000 contacts/month.
- Essentials plan - costs $9.99 USD including 500-50,000 contacts/month.
- Standard plan - costs $14.99 USD including 500-100,0000 contacts/month.
- Premium plan - costs $299 USD including 10,000-200,000 contacts/month.
Integrations
Mailchimp’s integrations work with the most popular CMS platforms, plus a whole heap of other third-party applications, including:
- WordPress
- Squarespace
- Stripe
- Shopware
- Mixpanel
- Firebase
- Vimeo
- SurveyMonkey
- And a whole heap more
Features
Those that opt to use any of Mailchimp’s paid plans will have access to a whole heap of flexible and customizable email template designs. There’s a ton of choice and the templates can be customized using a drag and drop interface. The free plan does come with a few templates; although, they are a little limited in their customization and appear quite outdated.
- Email Templates: Mailchimp offers a variety of customizable email templates that allow businesses to create professional-looking emails without any coding skills.
- Audience Management: Mailchimp allows businesses to create and manage their email lists, segment them according to different criteria, and personalize emails for different audiences.
- Automation: Mailchimp's automation feature allows businesses to create email campaigns triggered by specific actions or events, such as welcoming new subscribers or sending abandoned cart reminders.
- Analytics: Mailchimp provides detailed analytics on email campaigns, including open rates, click-through rates, and engagement metrics, allowing businesses to track the success of their campaigns.
- Integrations: Mailchimp integrates with a range of third-party tools, including e-commerce platforms, social media platforms, and CRM software, allowing businesses to streamline their marketing activities across multiple channels.
- Mobile App: Mailchimp's mobile app allows businesses to manage their campaigns on the go, create and send emails, view analytics, and more.
Usability
Although Mailchimp may involve a bit of head-scratching to set up, once it is up and running the app’s ease of use quite good. Mailchimp’s clean interface, navigation, and tools are all fairly intuitive to use and simple to operate. Users can choose from pre-designed templates or create their own from scratch.
Additionally, Mailchimp offers analytics and reporting features to track the success of campaigns and identify areas for improvement. The platform also integrates with other tools such as social media, e-commerce, and CRM platforms to streamline marketing efforts. Overall, Mailchimp's usability makes it a popular choice for businesses of all sizes looking to streamline their email marketing efforts.
Support
Mailchimp’s customer support can feel rather lacking, particularly for those that are using the free plan. Although, those users that are using any of the paid plans will have access to 24/7 email, live chat, or phone support, depending on the plan of choice.
Why We Recommend It?
Mailchimp's intuitive drag-and-drop email builder makes it easy for even novice users to create visually appealing and effective email campaigns, while its advanced segmentation and personalization options allow for highly targeted and relevant messaging. The platform also offers seamless integration with Shopify, allowing for automatic syncing of customer data and purchase history.
The Bottom Line
Mailchimp is a great tool with a wide range of highly valuable integrated tools and features. And their free and premium plans are both generous and reasonably priced. Overall, we believe that Mailchimp is a top choice for Shopify store owners looking to improve their email marketing efforts and drive business growth.
MailChimp Review - Pros & Cons, Pricing, and Integrations
Recommended Reviews

Reviewing The Niche Scraper Tool (2025)
Finding that ever-elusive winning product for your dropshipping store can be a challenging and lengthy process. You need to identify and analyze potential products that you can sell based on a variety of factors like demand, competition, and profit margins. Products that rank well for these factors can drive significant traffic to your e-commerce store, while poor ones are usually wasted investments. Thankfully, there are tools that can help with product research. Some can even automate scraping products from Shopify (dropshipping) stores, making the whole thing a lot easier. These dropshipping spy and scraping tools are designed to collect and analyze large volumes of data, and they can provide useful information about products, competitors, keywords, and market trends, helping business owners make data-driven decisions. Find Best Selling Products With Niche Scraper Niche Scraper, one of the Ecomhunt alternatives, is one such tool. In this review we'll cover its key features, pricing, pros & cons, and other important bits of information to help your eCommerce store get an edge on the competition. Let's dig in. ProsA lot of data on winning productsEasy-to-navigate interfaceComprehensive tutorialsReliable analyticsRegular updatesAffordableConsShipping can be slowSuggested selling prices may be unrealistic What Is Niche Scraper? At its core, Niche Scraper is a SaaS (software as a service) dropshipping tool that scrapes together winning products in one easy-to-access place. These products are pulled from both competitor stores and AliExpress, making the process of finding trending and hyped products much easier than manually hunting for them online by yourself. It also allows you to outsource products you want to sell on your Shopify store. What is Niche Scraper Best For? Simple to Use Niche Scraper makes research incredibly simple. It takes only a few clicks to get all the information you need to find new niches and start targeting them.Comprehensive Tool Niche Scraper gives users access to a trove of data you'd have to use several other tools to get. It has a comprehensive database you can use to get the most up-to-date information available.Affordable Solution The monthly plan technically starts at $69, but it's perpetually discounted to $49.95. In addition, the deal for the annual plan is excellent, as you get a full-year subscription for just $199.Not Just for Shopify If you don't have a Shopify store, you can still make good use of Niche Scraper. It identifies and sources products you can list on any platform. The only advantage Shopify has is that Niche Scraper supports the one-click Copy option only for this e-commerce giant. Overview of Niche Scraper's Features The two best features of Niche Scraper are its winning product scraper and its store analysis tools, but it offers much more. Product Discovery Niche Scraper's Product Scraper goes hand in hand with the Hand-Picked feature. The giant boasts that it has the most advanced product research tool, and it truly is a comprehensive solution. It allows for a variety of filtering options so you can fine-tune your research and ordering to suit your needs. You can pick products by their shop scores, popularity, categories, the country where it's popular, and many more. The app shows all relevant information in an easy-to-understand format, and adding them to your store takes just a click or two. Hand Picked selects winning products and pairs them with sample Facebook Ads, Suppliers, and more. You'll be able to see costs and expected profit margins, so you can see just how much you stand to make from each sale. » Learn more about how to organize your bestselling products here Market Research Niche Scraper Store Analysis tool allows you to browse thousands of top Shopify stores and reveal their best-selling products, traffic, popularity, and more. All you have to do is enter a store name or URL, and you're set. Niche Scraper will show you the store's top sellers, and you'll be able to copy them to your store just by entering its link into the prompt you get. After that, you'll still have to fulfill your order, but the lion's share of the work will be done. You can also use Niche Scraper's Top Niches option to discover which niches are the most profitable. It shows the 12 most profitable niches for the year or the 10 most profitable niches for the week. » For tips on tracking your own store's profit, check out our list of best profit tracking apps Ad spy does exactly what it says on the tin. It allows you to browse thousands of profitable ads and saves you time and money you'd otherwise spend on those that don't work. You can browse Facebook and Tik Tok, filter images or videos, select the number of likes and comments, and use many other metrics to find the right ad you want to use for inspiration. Marketing Tools When it comes to marketing tools, Niche Scraper can help you create video ads with its Video Ad Maker. The process is very simple, and you'll have a video ready in five easy steps: Copy and paste your Shopify product URL.Click Fetch Images.Select your desired customization options.Click Generate Video.Download the video and use it as your Facebook Ad. Niche Scraper Pricing Niche Scraper is a fairly affordable tool. It comes with a free, if limited, plan, and the pro membership is on a permanent discount from $69 to $49.95 per month. It's a very good deal considering what you're getting. In addition, the annual plan is also available at a frankly astonishing $199. That's a total of eight months free at the discounted rate. Definitely worth picking up if you've decided that this is the app for you. Niche Scraper accepts payments via all major debit or credit cards and offers a 7-day money-back guarantee. » For more help with Shopify buy now pay later options, check out our list of apps here Niche Scraper Usability Niche Scraper is easy to use and has a simple user interface. The clean website design allows for intuitive navigation, and all important information is presented right there on the main screen. If you're using Shopify, the whole process is incredibly simple, and you can start selling products in just a few clicks. Since Niche Scraper is a dropshipping app, there are a few things to keep in mind regarding shipping times. Since most products that Niche Scraper finds originate in China, you can expect fairly long shipping times (6–8 weeks). However, many suppliers have international warehouses with fast local shipping. This works great with Niche Scraper's filtering function that allows you to show only products that can be shipped from warehouses based in the US. Alternatives for other markets exist as well, enabling you to deliver the goods to your shoppers fast. Niche Scraper Support The Niche Scraper team is doing great work educating the company's customers. There's a comprehensive library of video tutorials and educational videos right there on the main page. Users can learn how to use the app and how to identify the best deals, correctly recognize trends, and market products. After signing up for Niche Scraper, you'll be invited to join the Facebook group. The community is very helpful, and you'll be able to get the latest marketing recommendations from them. Standard support options are somewhat limited—all you have is a contact form, and the remaining communication will be done via email. The upside is that you'll most likely be put in contact with the creator of Niche Scraper, Eric Smith, as he appears to run pretty much everything. The response time is pretty good, and you can expect him to deal with any issue you might be having. Niche Scraper Integrations Niche Scraper can draw products from AliExpress and Shopify, but you can use it to sell on any e-commerce platform. This includes Amazon, eBay, WooCommerce, and others. It also supports integration with US, UK, and EU AliExpress alternatives that provide faster local shipping. It can analyze Tik Tok and Facebook for ads and help you create ads for your own store, ensuring your products stand out. Why We Recommend It In three words, ease of use. Niche Scrape is an excellent, simple-to-use tool that offers some great functionality. It may not seem as feature-rich as the Zendrop Shopify app, but it's very user-friendly and a great choice for beginners. Who It's Best For Niche Scraper is a solid choice for all dropshippers, but its features make it a great starting point for both beginners and those with a tight budget. The app gives beginner dropshippers all the information regarding market data and product research they need to get started. Finding an item for a quick sale is easy, and the interface is incredibly simple. If you have a tight budget (or even no budget), you can go with the free plan that will at least give you some useful functionality, and you can use it to get ideas on how to develop your Shopify store. Once you're set up, you can choose the paid plan and make growing your business even easier. In addition, if you just don't have any experience in creating videos but want to use them for ads, Niche Sraper is just excellent. You get access to the Video Ad Maker feature that makes creating slideshow video ads very simple. You'd be surprised just how easy it is to create a high-converting video ad from product images, music, and simple overlay text. The Bottom Line: Is Niche Scraper Worth It? Niche Scraper is an excellent tool for e-commerce merchants. It not only takes the headache out of finding winning products but also significantly reduces the time it takes to do so. In addition, when compared to alternative e-commerce tools like Ecomhunt, Dropship Spy, and Pexda, Niche Scraper performs really well. Niche Scraper is not only similarly priced, but its paid plan also grants unlimited access to its product scraping features and includes the ability to create Facebook slideshow ads. Niche scraper definitely deserves a recommendation from KeepShoppers.

Syncee Review - Pricing, Features, Integrations, and More!
The growing popularity of the dropshipping business model for Shopify sellers has been met with a growing supply of services designed to simplify the process. Syncee is one such service that links e-commerce sellers with various global and local suppliers through the Syncee marketplace. Read on to learn more about how this app can help your Shopify business. What is Syncee? Syncee is a cloud-based software platform that provides businesses with a range of tools to help them manage their product data and automate their product updates and order management. The platform offers a variety of features such as product catalog management, data import/export, automatic inventory and price synchronization, order management, and more. With Syncee, businesses can easily integrate their product catalogs with different sales channels such as Shopify, WooCommerce, Magento, and others, and synchronize their product data across different marketplaces and sales channels. Pricing All of Syncee's pricing plans offer the essential services of a dropshipping platform, while the more expensive plans offer more product listings for your store, ensuring that you only have to pay for premium listings when your business scales appropriately. All plans—even the free option—offer the following features: No transaction feesAutomated ordersBulk product managementDynamic pricing settingsDaily updatesNo transaction feeFree support Aside from this, here's what you can expect from the different plans: Free Plan 25 products Basic Plan ($29/month) 500 products Pro Plan ($79/month) 10,000 products Business Plan ($129/month) 30,000 products Integrations ShopifyWooCommerceMagentoBigCommercePrestaShopEtsyAmazoneBay Features Millions of Products Syncee's easy-to-use marketplace lists over four million products from numerous vetted suppliers and wholesale companies. New and established stores can fill their site with listings in a few clicks. All products are guaranteed to have the best wholesale prices with award-winning quality that you can check for yourself as Syncee's transparency allows you to see all the important details of all the suppliers you use. Automated Order and Shipping Processes After the products are listed on your Shopify store, Syncee will auto-update your listings and handle everything from customer orders to fast and reliable global shipping. Payments are handed directly to the suppliers through PayPal, credit card, or Stripe. Upload Private Suppliers If your suppliers aren't listed on Syncee's marketplace, then you have the ability to add any supplier's products into your store by uploading their datafeed file in one of numerous file formats. Custom Dynamic Pricing Syncee's app allows you to customize your pricing to match your store's identity and customer base. Our Verdict: Should You Use Syncee? Whether you are an experienced e-commerce merchant or a new Shopify seller, the necessity of an expert B2B dropshipping service cannot be overstated. Instead of wasting time browsing through the multitude of available services on the Shopify app store, rather choose a service like Syncee that can handle all the difficulties associated with the dropshipping business model at scalable prices to match your business. If there's any doubt left in your mind, then let other Shopify sellers ease your worry. Syncee has received hundreds of reviews on the Shopify app store and has come out with an overall rating of 4.7 stars. Visit their website to learn more or head straight to their Shopify app store page to begin.

Okendo Review 2025: Pricing, Features, Integrations & More!
With 95% of shoppers having reported consulting customer reviews before making their purchase, social proof makes an important part of the e-commerce shopping experience. Okendo might be just what you need to increase sales in your e-commerce store by capitalizing on social proof and building a stronger relationship with your customers. In this Okendo review, we'll analyze this robust customer feedback and review platform in terms of its features, pricing, usability, and more to help you decide whether this is the best Shopify app for your e-commerce store. ProsAutomated review requestsCustom questions for more detailed feedbackSocial media sharing toolsReview moderation before publishingAutomatically block spam or negative reviewsConsLimited reporting capabilities Lack of mobile optimization on some platforms Best For Okendo is best for e-commerce businesses looking to take their customer relationships to the next level. With Okendo, you can easily collect, manage, and show customer reviews and photos to highlight the best features of your store's products and drive sales. We found Okendo can be especially helpful if you want to grow your product ratings on Amazon, Google, or eBay. By providing great insights into what customers think of your products and services, the app allows you to make decisions based on real customer feedback to increase conversions. » Browse the best Shopify apps to optimize your conversion rate Overview of Features Okendo is a customer review and user-generated content (UGC) platform that helps businesses build better relationships with their customers by providing the following features. Review & UGC Display Widgets A review widget is used to display customer reviews on your site, including elements like customer ratings and text comments. Okendo's review widgets provide your business with customizable design options to match your brand image. Additionally, they can be set up to filter reviews based on language, location, product, or other criteria. Survey Functionality Okendo's survey feature is a powerful tool that helps you learn useful information about your customers. You can create custom surveys to get feedback on your products, services, or customer experiences in your e-commerce store. The survey responses are then analyzed and summarized in detailed reports to help you identify potential areas of improvement. Content Management Using the content management feature, you can easily manage your brand reviews and UGC by approving, rejecting, or editing submissions before they're published. This makes it easy to keep track of customer feedback and ensure only the best content is displayed on your website. Marketing Channel Connections Okendo has a number of marketing channel connections that allow you to sync your reviews and UGC across multiple platforms to reach new audiences and increase engagement. The platform also offers automated workflows for sharing your content on social media networks, such as Facebook and Twitter. » Explore the best Shopify apps for product reviews Plans & Pricing In addition to a 14-day free trial, Okendo offers a variety of plans and pricing options to suit e-commerce businesses of all sizes: Essential Plan ($19/month): Designed for small businesses, this plan offers basic features such as customer profiles, review management, and customer support at an affordable monthly price.Growth Plan ($119/month): Suitable for growing businesses looking to drive conversions, the Growth Plan offers additional features like analytics and reports.Power Plan ($299/month): This plan offers more powerful features ideal for scaling brands, including multi-store syndication as well as email and SMS integrations.Advanced Plan ($499/month): True to its name, this plan offers features like API access and a Customer Success Manager for larger businesses with advanced requirements. Finally, if none of the plans above match your specific needs, you can also opt for Okendo's Enterprise Plan and get custom features and pricing tailored to your requirements. » Find out how much you should spend on Shopify apps Integrations Okendo offers a range of integrations to help you get the most out of your review system. Here are some of the most popular analytics, marketing, customer service, and customer data integrations you can count on: Google AnalyticsFacebook Ads MailChimpShopifyKlaviyoZendeskSalesforceHubSpot Usability Okendo is a user-friendly platform that makes it easy to collect and manage customer reviews. Relying on its wide range of customization features, you can easily set up review forms and surveys that fit your brand and products. The intuitive dashboard lets you see your reviews at a glance and respond to your customers quickly. It also provides powerful analytics tools to help you gain valuable insights into customer satisfaction. » Discover the benefits of using a Shopify product review app Support Okendo's support team is one of the best in the business, with friendly and knowledgeable customer support agents always on hand to help you troubleshoot any issues. You can rely on these support options: Live chat supportPhone assistanceEmail serviceLive demos and webinarsKnowledge base with instructions, FAQs, and tutorials Let Okendo Help You Build Customer Relationships Providing features for gathering, displaying, and analyzing customer feedback, Okendo is a comprehensive tool for handling all aspects of your e-commerce store reviews. Ultimately, Okendo can help your business build customer relationships by leveraging customer feedback and reviews. With its powerful features like automated feedback requests and targeted surveys, you can gain a better understanding of your customers and tailor your e-commerce store experience specifically to their needs. This way, using a product review app helps you foster customer loyalty and continue growing your business.



