What is an example of dynamic pricing?

Many platforms automatically modify their rates depending on competition, market price, seasons, and internal marketing initiatives using dynamic pricing.

Here are two popular examples at your disposal:

1. E-Bikeshop, a UK bike supply platform, uses dynamic pricing to offer lower prices than their UK-based competitors such as ElectricRider and Electric Bike World.
2. Amazon has also benefited from dynamic pricing by adjusting its rates at the same rate as market demand.