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ActiveCampaign Review (2024): Pricing, Integrations, Support and More!

E-commerce is a highly competitive industry, and more and more businesses are looking to automate their processes to keep up. As a result, the popularity of recent platforms such as ChatGPT and Bard has increased, bringing the revolutionary powers of AI to the forefront. If you run an e-commerce business and haven't yet thought about automating, then you should do so quickly or risk being left behind! ActiveCampaign Email Marketing is a powerful marketing automation solution with over 180,000 active users. The app functions similarly to hiring staff that manages customer relationships, sales engagement, and marketing for your e-commerce store. It provides robust tools needed to automate your revenue-driving processes via sign-up forms, email automation (welcome messaging and abandoned cart), email campaigns, SMS messaging, and a whole bunch of other features, including a scalable CRM that makes it suitable for just about every type of e-commerce business. What is ActiveCampaign Best For? ActiveCampaign is targeted primarily at B2B businesses but with its scalable CRM, it is also suitable for B2C e-commerce stores as well. It is ideal for anyone involved in industries such as SaaS, technology, consultancy, real estate, insurance, and manufacturing. More specifically, it can help growing businesses with scaling, so if you already have an existing customer base, ActiveCampaign is a great app to use for decreasing costs and increasing efficiency. ProsTons of integration optionsProvides a body of knowledge to assist first-time usersMany different pricing plansScalable CRMRobust & proven softwareConsCan be pricey if you want all optionsSome users may find tricky to navigate We feel it gets the balance just right between a CRM that is too big and clogged up with useless features, and a CRM that is too small and basic. With ActiveCampaign, e-commerce merchants will find a near-perfect solution for a hands-off approach to sales engagement, customer relations, and email marketing. Features Overview The app is loaded with features that help set it apart from competitors like Salesforce and Mailchimp. This includes but is not limited to automatically recommending new products to customers based on purchase history, sending reminders for abandoned carts, and offering personalized deals based on events such as birthdays. Other useful features of the app include: 500+ Fresh Automation Recipes: Pick from hundreds of pre-built revenue-driving market automations such as welcome series and abandoned carts.Costless Account Support and Migration: ActiveCampaign helps you migrate your account from a previous software provider to the app seamlessly. The app also provides one-to-one support and strategy sessions to help grow your business.Drag-and-drop Landing Page Builder: You can create compelling landing pages that are tailored and relevant to your customer segments.Contact Management and Segmentation: Organize and segment your contact lists based on various criteria such as demographics, behaviors, interests, and interactions and send highly targeted and personalized messages to different segments of your audience.CRM and Sales Automation: Manage customer profiles, track interactions, and capture valuable customer data. Also provides lead scoring, contact and deal management, sales automation, and pipeline management features to streamline your sales processes.Website Tracking: Track visitor behavior on your website and trigger relevant automated campaigns based on their actions. You can also personalize your website content and messages based on individual contact data.SMS Marketing: Send personalized text messages to your subscribers. ActiveCampaign's SMS support can also be integrated into your automation workflows to reach customers through multiple channels. ActiveCampaign Pricing & Plans The app offers a 14-day free trial that gives access to 900+ pre-built integrations inclusive of Shopify as well as pre-built marketing automation recipes. The full range of pricing plans is available on ActiveCampaign's website but for Shopify specifically, there are two options: a marketing plan and a bundle plan. Marketing The marketing plan focuses on giving you email and marketing automation capabilities. Bundles The bundle option can give you marketing automation and sales CRM functionality. ActiveCampaign Integrations Integrations work seamlessly with many existing platforms to help businesses upgrade on their existing systems for better performance. In total, ActiveCampaign offers over 900 integrations and has over 900 pre-built automation tools for quick ROI. Some of the more useful integrations can be broken down into: CRM: Integrations with popular CRM systems such as Salesforce, Pipedrive, HubSpot, and Zendesk.E-commerce: Leading e-commerce platforms such as Shopify, WooCommerce, Magento, and BigCommerce. Enables users to share data easily for hassle-free synchronization between platforms.CMS: Integrates with popular content management systems like WordPress, Drupal, and Joomla.Webinar Platforms: Including Zoom, GoToWebinar, and WebinarJam.Google Tools: Google Analytics and Google Tag ManagerLead Generation: ActiveCampaign integrates with OptinMonster, Leadpages, and Unbounce.Social Media: Direct integrations with the best social media platforms, including Facebook, Instagram, and Twitter. ActiveCampaign Usability ActiveCampaign is highly accessible to all users, even if their technical expertise is limited. Visually, it is appealing to look at, with a clean and organized dashboard that gives users a clear overview of their account and key metrics. For functionality, it features an easy to use drag & drop email editor with pre-built content blocks and customizable templates that can be tailored to better fit your customers' preferences. Adding to this, the app also offers a flowchart-style automation builder, which we found simple and effective. It is also easy to import and manage contacts for better audience segmentation and create comprehensive reports with easy-to-understand visualizations. Again we found that ActiveCampaign gets the balance right between pleasing visual design and useful, functional information. » Make your online store stand out with the best store design apps for Shopify ActiveCampaign Support There are a number of different support options that come with the app, including an online database, video tutorials, community forums, and email/chat support. The online database can be found on ActiveCampaign's website and contains sources such as articles, guides, tutorials, and frequently asked questions (FAQs) covering various topics related to using the platform. Users can also find video tutorials that provide step-by-step instructions on how to use different features and functionalities of the platform. A demo can also be requested. The site also features a community forum where users can interact with each other by asking questions, discussing topics, and sharing experiences related to using the App. For a more direct line, ActiveCampaign also offers customer support through email and chat. Take Your Campaign To The Next Level If you're reading this article, chances are you're involved in e-commerce business and if you're involved with e-commerce business, then you should know all about the importance of automating processes and workflows for maximized efficiency. ActiveCampaign offers a great marketing automation solution with a quick and easy setup and proven results. For e-commerce startups, it may not be ideal as the costs might be a bit high without an established customer base, but for any small to medium-sized business looking to expand and scale their operation through automation, ActiveCampaign really is one of the best apps out on the market.

GoAffPro Review - Pricing, Features, Integrations, and More!

Influencer marketing is all the rage right now, and GoAffPro can help you capitalize on the trend. By simply paying one or more affiliates for each visitor or client, you can now effortlessly employ performance-based marketing and create income. For your store, GoAffPro is a complete affiliate and influencer marketing solution that can help you develop a custom branded affiliate site in minutes. Customers are paid monetarily for posting product information on social media, and the featured app has the potential to transform your customers into marketers. What Is GoAffPro? GoAffPro provides businesses with a suite of tools to help them manage and optimize their affiliate marketing programs. The platform includes a range of features such as affiliate portals, analytics, multi-level marketing, and customization options, all designed to help businesses maximize their affiliate marketing ROI. With GoAffPro, businesses can easily track and manage their affiliates, view real-time analytics, create customized campaigns, and more. The software is user-friendly, scalable, and customizable to suit the needs of businesses of all sizes, making it a popular choice among marketers and businesses looking to grow their affiliate marketing programs. Pricing GoAffPro offers 4 pricing plans: Free Plan The Free Plan offers unlimited affiliates, unlimited revenue, a branded affiliate portal, welcome emails, analytics, post-checkout popups, and mobile apps. Premium Plan $24 per month The Premium Plan includes all the features of the Free Plan, plus multi-level marketing, an affiliate portal on your own domain, bulk email, advanced analytics, and 30+ customization options. Business Plan Starts at $89/month plus 0.9% of net affiliate sale volume The Business package provides tailored solutions for merchants to optimize their affiliate marketing program with a comprehensive set of features and tools. Enterprise Plan Starts at $199/month plus 0.9% of net affiliate sale volume The Enterprise plan offers customized solutions with custom features, a dedicated account manager, and always-on-call support. Integrations PayPalReCharge PaymentsMailchimpKlaviyoOmnisend Highlight Features Per product and per affiliate commission Setup default commission for the entire site and/or different commissions for different products and affiliates. You can also exclude products from the affiliate program. Mobile-ready with Android and iOS apps GoAffPro is optimized for mobile, allowing you to track affiliate conversions on both mobile and desktop. Multiple tracking methods Track affiliate orders through referral links and coupon codes. Real-time tracking Receive updates and get notifications of affiliate orders in real time. Automatic coupon codes Track affiliate orders through automatically created and unique coupon codes. Link sharing Affiliates can share their links and coupons on social media, in emails, and on web pages. Payments Pay your affiliates via PayPal Payouts (from within the app itself) or any custom payment mode. Multi-level marketing Create a multi-level affiliate network with up to 10 levels of affiliates and a commission for every level. Multilingual GoAffPro is available in 10 languages, including French, Spanish, German, Italian, Swedish, Portuguese, and Russian. Usability and Support GoAffPro is a 2.0 theme that doesn't require any coding to set up. The app comes with intelligent defaults and one click is all it takes to launch your customized affiliate program. With this app, you'll get prompt responses from support. Additional tools such as FAQs and a transparent developer website make the user experience even better. The Bottom Line: Should You Use GoAffPro? Affiliate marketing can help you acquire more customers who might otherwise be unaware of your products. GoAffPro can increase your shop's exposure and popularity with each shared link, and the feedback loop function allows your customers to share your products with their friends and family, boosting the chances of your product going viral. GoAffPro gives you complete control over your influencer marketing strategy. The value of a multi-level network, for example, is obvious for both merchants and affiliates. The program offers businesses a low-cost marketing alternative and guarantees they will only be charged when affiliates refer purchases to their store.

HelloBrand Review—Shoppable Video Links for Shopify Merchants

If you're looking for a new way to market your products, then you should consider the simple concept of shoppable videos. Users are far more likely to retain the information they see in a video than in a mess of text scrawled across your website—so why not throw in a purchasing link and let them buy directly from the video? Keep reading to learn all the different ways that HelloBrand's shoppable video service can help your store. What Does HelloBrand Offer Shopify Merchants? More Effective Social Media Marketing Have an Instagram business account but aren't seeing the conversion rate you'd like? Reuse your product videos from any social media platform and embed them on your store as shoppable video carousels or floating videos on your homepage or product pages. Each video comes with a link that you can share on all your socials, emails, and SMSes to redirect users straight to the shoppable video, increasing your conversions. UGC With More Impact Every e-commerce merchant is familiar with the benefit of user-generated content in the form of product reviews and ratings. Now, with HelloBrand, you can turn your UGC product review videos into shoppable ones to improve the effectiveness of your social proofing apps. Live Video Shopping If you haven't started hosting live videos to promote your brand and engage with your community, then now is the time to start. And with HelloBrand's technology, you can add purchasing links to your live videos when discussing products, allowing you to remove any doubt and answer customer questions in real-time before they purchase. On top of that, you can save and reuse live videos as conversion-boosting shoppable videos on your store. HelloBrand Pricing The cost of running HelloBrand on your e-commerce store works a little differently from most other Shopify apps. Instead of a few strict plans to choose from, the app is free to install and remains so up to 200 monthly views of your shoppable videos. After that, it's only $0.02/view for the rest of the month. Additionally, if you're worried about your company growth costing you more in the long run, you don't need to worry. HelloBrand offers you the control to set a flat rate that you're willing to spend each month, whereupon the service will simply pause for the rest of the month once that limit has been reached. This ensures that you have the chance to test the app and only have to pay for what you get. Our Verdict: Should You Use HelloBrand? E-commerce store owners are always looking for new ways to improve their marketing and increase conversions, and shoppable videos are a simple and effective way to do so. And with the free-to-use capabilities that only require a small, custom payment after a certain number of views and the excellent customer support available 24/7, there's really no good reason not to try it out for yourself! It's clear that, from the 5-star reviews on the Shopify app store, other e-commerce merchants feel the same. Head to their website to learn more or jump directly to their Shopify app store page to get started.