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How to legally use SMS to market my Shopify store?

I've looked at a few SMS marketing forums online but very few of them discuss the legal side of this issue. I want to create an effective SMS flow for my dropsh...

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Should the custom form show the order's retail price or the price that was actually paid?

When we have a sale or give customers a discount, the retail price and the price that was actually paid are different. Not sure which price we should write down...

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